Personal Data processed for the following purposes and using the following services:

• • Advertising

    • Meta ads conversion tracking (Meta pixel) and Google Ads conversion tracking

      Personal Data: Trackers; Usage Data

    • Microsoft Advertising

      Personal Data: Cookies; Usage Data

    • Google Ad Manager

      Personal Data: Tracker; Usage Data

  • Analytics

    • Google Analytics

      Personal Data: Cookies; Usage Data

    • MixPanel

      Personal Data: Tracker; Usage Data

    • Meta Events Manager and Analytics collected directly

      Personal Data: Trackers; Usage Data

  • Commercial affiliation

    • Lead Dyno

      Personal Data: Cookies; email address; first name; last name; Usage Data

  • Contacting the User

    • Contact form

      Personal Data: company name; email address; first name; last name; phone number; website

    • Mailing list or newsletter

      Personal Data: date of birth; email address; first name; last name; state; Usage Data

    • Phone contact

      Personal Data: phone number

  • Displaying content from external platforms

    • Google Fonts

      Personal Data: Usage Data; various types of Data as specified in the privacy policy of the service

    • Calendly widget

      Personal Data: email address; name

  • Handling payments

    • Stripe

      Personal Data: various types of Data as specified in the privacy policy of the service

    • PayPal

      Personal Data: email address; various types of Data as specified in the privacy policy of the service

    • Apple Pay and Android Pay

      Personal Data: billing address; email address; first name; last name; purchase history

  • Hosting and backend infrastructure

    • Amazon Web Services (AWS) and Heroku

      Personal Data: various types of Data as specified in the privacy policy of the service

    • MongoDB Cloud

      Personal Data: Usage Data

  • Infrastructure monitoring

    • New Relic

      Personal Data: Cookies; Usage Data; various types of Data as specified in the privacy policy of the service

    • Sentry

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Interaction with external social networks and platforms

    • Facebook Like button and social widgets

      Personal Data: Cookies; Usage Data

  • Managing contacts and sending messages

    • Drip

      Personal Data: email address

    • Vonage

      Personal Data: phone number

    • Mailgun

      Personal Data: email address; Usage Data; various types of Data

  • Managing data collection and online surveys

    • Typeform

      Personal Data: email address; various types of Data as specified in the privacy policy of the service

  • Remarketing and behavioral targeting

    • Google Ads Remarketing, AdRoll and Facebook Remarketing

      Personal Data: Cookies; Usage Data

    • Google Ad Manager Audience Extension

      Personal Data: Tracker; Usage Data

  • SPAM protection

    • Google reCAPTCHA

      Personal Data: answers to questions; clicks; keypress events; motion sensor events; mouse movements; scroll position; touch events; Trackers; Usage Data

  • Tag Management

    • Segment

      Personal Data: Cookies; Usage Data

    • Google Tag Manager

      Personal Data: Trackers; Usage Data

  • Traffic optimization and distribution

    • Cloudflare

      Personal Data: Trackers; various types of Data as specified in the privacy policy of the service

  • User database management

    • Intercom

      Personal Data: Cookies; email address; Usage Data; various types of Data as specified in the privacy policy of the service

    • Pipedrive

      Personal Data: various types of Data as specified in the privacy policy of the service

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Further information about the processing of Personal Data

• • Selling goods and services online

    The Personal Data collected are used to provide the User with services or to sell goods, including payment and possible delivery.
    The Personal Data collected to complete the payment may include the credit card, the bank account used for the transfer, or any other means of payment envisaged. The kind of Data collected by this Website depends on the payment system used.

Contact information

• • Owner and Data Controller

    Freedom Trail Realty School, Inc.
    PO Box 55071 PMB 63512
    Boston, MA 02205

    Owner contact email: inbound@freedomtrailrealtygroup.com