Personal Data processed for the following purposes and using the following services:

• • Advertising

    • Meta ads conversion tracking (Meta pixel), Google Ads conversion tracking and Hotjar Form Analysis & Conversion Funnels

      Personal Data: Trackers; Usage Data

    • Google Ad Manager, Meta Lookalike Audience and Pinterest Ads

      Personal Data: Cookies; Usage Data

    • Meta Audience Network

      Personal Data: Cookies; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); Usage Data

    • LinkedIn conversion tracking (LinkedIn Insight Tag) and Pinterest Conversion Tag

      Personal Data: device information; Trackers; Usage Data

  • Analytics

    • Google Analytics

      Personal Data: Cookies; Usage Data

    • Google Analytics Demographics and Interests reports

      Personal Data: Cookies; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example)

    • Google Analytics 4

      Personal Data: device information; number of Users; session statistics; Usage Data

    • Meta Events Manager

      Personal Data: Trackers; Usage Data

  • Backup saving and management

    • Backup on Google Drive

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Contacting the User

    • Mailing list or newsletter

      Personal Data: Cookies; country; email address; first name; last name; Usage Data

    • Contact form

      Personal Data: email address; first name; last name

  • Content commenting

    • Facebook Comments

      Personal Data: Cookies; Usage Data

  • Content performance and features testing (A/B testing)

    • Google Optimize

      Personal Data: Cookies; Usage Data

  • Displaying content from external platforms

    • YouTube video widget and Google Maps widget

      Personal Data: Cookies; Usage Data

    • MyFonts, Google Fonts and Font Awesome

      Personal Data: Trackers; Usage Data

    • Calendly widget

      Personal Data: name; phone number

  • Handling payments

    • Stripe, PayPal, Apple Pay, PayNow and Klarna

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Handling productivity related activity

    • Google Workspace

      Personal Data: Data communicated while using the service

    • Calendly

      Personal Data: email address; name

  • Heat mapping and session recording

    • Hotjar Heat Maps & Recordings

      Personal Data: Cookies; Usage Data; various types of Data as specified in the privacy policy of the service

  • Hosting and backend infrastructure

    • Google Cloud Storage

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Infrastructure monitoring

    • Bugsnag

      Personal Data: Cookies; device information; device logs; Usage Data

  • Interaction with data collection platforms and other third parties

    • Mailchimp widget

      Personal Data: Cookies; email address; first name; last name; Usage Data

  • Interaction with external social networks and platforms

    • PayPal button and widgets

      Personal Data: Cookies; Usage Data

  • Location-based interactions

    • Geolocation

      Personal Data: geographic position

  • Managing contacts and sending messages

    • Mailchimp

      Personal Data: email address

    • SendinBlue Email

      Personal Data: email address; Trackers; Usage Data

  • Managing support and contact requests

    • Zendesk

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Platform services and hosting

    • Shopify

      Personal Data: various types of Data as specified in the privacy policy of the service

    • App Store Connect

      Personal Data: Usage Data

  • Remarketing and behavioral targeting

    • Facebook Remarketing, Google Ad Manager Audience Extension, Google Ads Remarketing and LinkedIn Website Retargeting

      Personal Data: Cookies; Usage Data

    • Meta Custom Audience

      Personal Data: Cookies; email address

  • SPAM protection

    • Google reCAPTCHA

      Personal Data: answers to questions; clicks; keypress events; motion sensor events; mouse movements; scroll position; touch events; Trackers; Usage Data

  • Tag Management

    • Google Tag Manager

      Personal Data: Usage Data

  • Traffic optimization and distribution

    • Cloudflare

      Personal Data: various types of Data as specified in the privacy policy of the service

  • User database management

    • SendinBlue Marketing Automation

      Personal Data: email address; Trackers; Usage Data

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Further information about the processing of Personal Data

• • Selling goods and services online

    The Personal Data collected are used to provide the User with services or to sell goods, including payment and possible delivery.
    The Personal Data collected to complete the payment may include the credit card, the bank account used for the transfer, or any other means of payment envisaged. The kind of Data collected by this Website depends on the payment system used.

Contact information

• • Owner and Data Controller

    LR Innovation Lab GmbH - Spittelberggasse 3/15, 1070 Vienna (Austria)

    Owner contact email: office@luke-roberts.com