Privacy Policy of www.neosperience.com

This Website collects some Personal Data from its Users.

Personal Data processed for the following purposes and using the following services:

    • Advertising

      • Google Ads conversion tracking and Meta ads conversion tracking (Meta pixel)

        Personal Data: Trackers; Usage Data

      • LinkedIn conversion tracking (LinkedIn Insight Tag)

        Personal Data: device information; Trackers; Usage Data

      • Microsoft Advertising

        Personal Data: Tracker; Usage Data

      • Microsoft Advertising Universal Event Tracking

        Personal Data: Trackers; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); Universally unique identifier (UUID); Usage Data

    • Analytics

      • Google Analytics

        Personal Data: Cookies; Usage Data

      • HubSpot Analytics

        Personal Data: Tracker; Usage Data

      • Google Analytics 4

        Personal Data: browser information; city; device information; number of Users; session statistics; Trackers; Usage Data

    • Contacting the User

      • Mailing list or newsletter

        Personal Data: email address; first name; last name

      • Contact form

        Personal Data: country; email address; field of activity; first name; last name; phone number; profession

      • Phone contact

        Personal Data: phone number

    • Content performance and features testing (A/B testing)

      • Google Optimize

        Personal Data: Cookies; Usage Data

    • Displaying content from external platforms

      • Google Programmable Search Engine

        Personal Data: Cookies; Usage Data

      • Video Vimeo

        Personal Data: Tracker; Usage Data

    • Heat mapping and session recording

      • clarity.ms

    • Hosting and backend infrastructure

      • iubenda Consent Solution

        Personal Data: Data communicated while using the service

      • Amazon Web Services (AWS)

        Personal Data: various types of Data as specified in the privacy policy of the service

    • Interaction with live chat platforms

      • Facebook Messenger Customer Chat

        Personal Data: Cookies; Data communicated while using the service; Usage Data

      • Tawk.to Widget

        Personal Data: Data communicated while using the service; Tracker; Usage Data

    • Managing contacts and sending messages

      • Mailchimp

        Personal Data: company name; email address; first name; last name

    • Managing landing and invitation pages

      • Instapage

        Personal Data: email address; Tracker; Usage Data

    • Marketing

      • Lead Champion

    • Remarketing and behavioral targeting

      • Google Ads Remarketing and Remarketing with Google Analytics

        Personal Data: Cookies; Usage Data

      • LinkedIn Website Retargeting

        Personal Data: Tracker; Usage Data

    • Tag Management

      • Google Tag Manager

        Personal Data: Usage Data

    • User database management

      • HubSpot CRM

        Personal Data: email address; phone number; various types of Data as specified in the privacy policy of the service

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Further information about the processing of Personal Data

    • Analysis and predictions based on the User’s Data (“profiling”)

      The Owner may use the Personal and Usage Data collected through this Website to create or update User profiles. This type of Data processing allows the Owner to evaluate User choices, preferences and behaviour for the purposes outlined in the respective section of this document.
      User profiles can also be created through the use of automated tools like algorithms, which can also be provided by third parties. To find out more about the profiling activities performed, Users can check the relevant sections of this document.
      The User always has a right to object to this kind of profiling activity. To find out more about the User's rights and how to exercise them, the User is invited to consult the section of this document outlining the rights of the User.

Contact information

    • Owner and Data Controller

      Neosperience Spa
      Headquarters: Via Privata Decemviri 20, 20137 Milano - Italia
      Registered Office: Via Orzinuovi 20 - Torre Athena - 25125 Brescia (Italy)

      VAT IT02792030989

      Owner contact email: info@neosperience.com