Personal Data processed for the following purposes and using the following services:

• • Advertising

    • LinkedIn Ads, Microsoft Advertising, Google Ads conversion tracking, Google Conversion linker and Google Ads Similar audiences

      Personal Data: Trackers; Usage Data

    • LinkedIn conversion tracking (LinkedIn Insight Tag)

      Personal Data: device information; Trackers; Usage Data

    • Google Ads Customer Match

      Personal Data: Trackers; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example)

    • Google Ads enhanced conversions

      Personal Data: address; contact details; email address; first name; last name; phone number; Trackers

    • Google Ads Optimized Targeting and Google Ads Audience Expansion

      Personal Data: gender; interests; page views; Usage Data

    • Google Ads Smart Bidding

      Personal Data: device information; page views; search history

  • Analytics

    • WordPress Stats

      Personal Data: Trackers; Usage Data

    • Google Analytics 4

      Personal Data: number of Users; session statistics; Trackers; Usage Data

    • Google Analytics Demographics and Interests reports

      Personal Data: Trackers; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example)

    • Google Analytics Advertising Reporting Features

      Personal Data: Trackers; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); various types of Data as specified in the privacy policy of the service

    • YouTube Analytics and Reporting API

      Personal Data: Data communicated in order to use the Service; device information; Trackers; Usage Data

  • Building and running this Website

    • WordPress (self-hosted)

      Personal Data: Usage Data

  • Collection of privacy-related preferences

    • iubenda Consent Database

      Personal Data: Data communicated while using the service; IP address; Trackers

    • iubenda Privacy Controls and Cookie Solution

      Personal Data: IP address; Trackers

  • Connecting Data

    • Zapier

      Personal Data: company name; Data communicated while using the service; device information; email address; last name; phone number; Usage Data

  • Contacting the User

    • Contact form

      Personal Data: company name; email address; first name; last name; phone number; Usage Data; website

  • Displaying content from external platforms

    • YouTube Video Widget (Privacy Enhanced Mode)

      Personal Data: Trackers; Universally unique identifier (UUID); Usage Data

    • YouTube IFrame Player

      Personal Data: device information; Trackers; Usage Data

    • YouTube Video Widget

      Personal Data: Trackers; Usage Data

    • YouTube Data API

      Personal Data: Data communicated in order to use the Service; device information; Trackers; Usage Data

  • Heat mapping and session recording

    • Microsoft Clarity

      Personal Data: clicks; interaction events; session duration; Trackers; Usage Data

  • Hosting and backend infrastructure

    • SiteGround Hosting

      Personal Data: Trackers; Usage Data; various types of Data as specified in the privacy policy of the service

  • Interaction with data collection platforms and other third parties

    • MailerLite Widget

      Personal Data: email address; first name

  • Managing contacts and sending messages

    • MailerLite

      Personal Data: email address; first name; Usage Data

  • Remarketing and behavioural targeting

    • Remarketing with Google Analytics, Google Signals and LinkedIn Website Retargeting

      Personal Data: Trackers; Usage Data

  • Spam and bots protection

    • hCaptcha

      Personal Data: Data communicated in order to use the Service

    • Google reCAPTCHA

      Personal Data: answers to questions; clicks; keypress events; motion sensor events; mouse movements; scroll position; touch events; Trackers; Usage Data

    • Cloudflare Bot Management

      Personal Data: app information; Application opens; browser information; browsing history; city; clicks; country; county; custom events; device information; device logs; geography/region; interaction events; IP address; keypress events; language; latitude (of city); launches; longitude (of city); metro area; motion sensor events; mouse movements; number of sessions; operating systems; page events; page views; province; scroll position; scroll-to-page interactions; search history; session duration; session statistics; state; touch events; Trackers; Usage Data; video views; ZIP/Postal code

    • Akismet

      Personal Data: Usage Data

  • Tag management

    • Google Tag Manager

      Personal Data: Trackers; Usage Data

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Contact information

• • Owner and Data Controller

    Five Fathoms Limited trading as Pallant
    Rume2, Sussex House, 12 Crane Street, Chichester, England, PO19 1LJ
    Company Number: 09822815

    Owner contact email: hello@pallant.studio