Personal Data processed for the following purposes and using the following services:

• • Access to third-party accounts

    • Facebook account access

      Permissions: Instagram basic; Pages manage posts; Pages read engagement; Show List of Managed Pages

  • Advertising

    • Meta ads conversion tracking (Meta pixel), Meta Lookalike Audience, Google Ads conversion tracking and Google Ads Similar audiences

      Personal Data: Trackers; Usage Data

  • Analytics

    • Google Analytics (Universal Analytics)

      Personal Data: Tracker; Usage Data

    • Google Analytics 4

      Personal Data: browser information; city; device information; latitude (of city); longitude (of city); number of Users; session statistics; Trackers; Usage Data

  • Contacting the User

    • Mailing list or newsletter

      Personal Data: email address; first name; phone number

  • Displaying content from external platforms

    • Google Fonts

      Personal Data: Trackers; Usage Data

  • Heat mapping and session recording

    • Microsoft Clarity

      Personal Data: clicks; country; custom events; device information; diagnostic events; interaction events; layout details; mouse movements; page events; positional information; scroll-to-page interactions; session duration; time zone; Trackers; Usage Data

  • Hosting and backend infrastructure

    • Serverplan

      Personal Data: Usage Data

  • Managing data collection and online surveys

    • Meta lead ads

      Personal Data: email address; first name; phone number

  • Remarketing and behavioral targeting

    • Facebook Remarketing and Google Ads Remarketing

      Personal Data: Trackers; Usage Data

    • Meta Custom Audience

      Personal Data: email address; Trackers

  • Tag Management

    • Google Tag Manager

      Personal Data: Tracker; Usage Data

  • User database management

    • ActiveCampaign

      Personal Data: email address; Trackers; various types of Data as specified in the privacy policy of the service

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Contact information

• • Owner and Data Controller

    Marco Principi
    Via Carlo Don Gnocchi 29
    Milano, Milano 20148
    Italy

    Owner contact email: info@bananaslab.it