Personal Data processed for the following purposes and using the following services:

• • Advertising

    • Google Ad Manager, Google Ads conversion tracking, Google Ads Similar audiences, Meta ads conversion tracking (Meta pixel) and Meta Lookalike Audience

      Personal Data: Trackers; Usage Data

  • Analytics

    • Google Analytics 4

      Personal Data: browser information; city; device information; latitude (of city); longitude (of city); number of Users; session statistics; Trackers; Usage Data

    • Google Analytics Demographics and Interests reports

      Personal Data: Trackers; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example)

    • Meta Events Manager and TruConversion funnel analytics

      Personal Data: Trackers; Usage Data

  • Displaying content from external platforms

    • Google Fonts

      Personal Data: Trackers; Usage Data

  • Handling payments

    • PayPal

      Personal Data: billing address; device information; email address; first name; last name; payment info; phone number; purchase history; Trackers; Usage Data; username; various types of Data as specified in the privacy policy of the service

    • Google Pay

      Personal Data: billing address; email address; first name; last name; payment info; phone number; purchase history; shipping address; Trackers; Usage Data; various types of Data as specified in the privacy policy of the service

    • Scalapay

      Personal Data: address; app information; billing address; browser information; city; clicks; coarse location; country; county; data relating to the point of sale; date of birth; device information; device logs; email address; first name; geographic position; geography/region; house number; identification document; in-app purchases; interaction events; invoicing information; IP address; keypress events; language; last name; latitude (of city); launches; longitude (of city); metro area; mouse movements; number of sessions; operating systems; order ID; page events; page views; payment info; phone number; physical address; positional information; product interaction; province; purchase history; scroll position; scroll-to-page interactions; session duration; session statistics; shipping address; state; Tax ID; Usage Data; User ID; ZIP/Postal code

    • Stripe

      Personal Data: billing address; email address; first name; last name; payment info; purchase history; Trackers; Usage Data; various types of Data as specified in the privacy policy of the service

  • Heat mapping and session recording

    • Microsoft Clarity

      Personal Data: clicks; custom events; diagnostic events; interaction events; layout details; page events; positional information; session duration; time zone; Usage Data

    • TruConversion heatmaps

      Personal Data: clicks; device information; interaction events; keypress events; mouse movements; scroll position; Trackers; Usage Data

  • Hosting and backend infrastructure

    • OVHcloud

      Personal Data: Usage Data

  • Managing contacts and sending messages

    • Klaviyo

      Personal Data: company name; country; date of birth; email address; first name; gender; last name; phone number; physical address; profession; purchase history; state; Trackers; Usage Data; username; various types of Data

  • Managing data collection and online surveys

    • Klaviyo Forms

      Personal Data: city; company name; country; Data communicated while using the service; date of birth; email address; first name; gender; last name; phone number; physical address; profession; purchase history; state; Trackers; Usage Data; username

  • Remarketing and behavioural targeting

    • Google Ads Remarketing, Google Ad Manager Audience Extension, Facebook Remarketing, Remarketing with Google Analytics and Google Signals

      Personal Data: Trackers; Usage Data

    • Meta Custom Audience

      Personal Data: email address; Trackers

  • Tag Management

    • Google Tag Manager

      Personal Data: Trackers; Usage Data

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Contact information

• • Owner and Data Controller

    Myra Nutricosmetics s.r.l.
    Piazza Fontana 6 - 20122 - Milano (MI) Italy P.I. / VAT 12560930963

    Owner contact email: hello@myra-nutricosmetics.com