Privacy Policy of Alma S.p.a.

This Application collects some Personal Data from its Users.

Personal Data processed for the following purposes and using the following services:

    • Advertising

      • Meta ads conversion tracking (Meta pixel), Facebook Lookalike Audience and LinkedIn Ads

        Personal Data: Trackers; Usage Data

      • LinkedIn conversion tracking (LinkedIn Insight Tag)

        Personal Data: device information; Trackers; Usage Data

    • Analytics

      • Google Analytics (Universal Analytics) and Google Analytics (Universal Analytics) with anonymised IP

        Personal Data: Trackers; Usage Data

      • Google Analytics 4

        Personal Data: number of Users; session statistics; Trackers; Usage Data

      • Meta Events Manager

        Personal Data: browsing history; clicks; page views; Trackers; Usage Data

    • Building and running this Application

      • WordPress (self-hosted)

        Personal Data: date of birth; Usage Data

    • Contacting the User

      • Contact form

        Personal Data: email address; first name

    • Displaying content from external platforms

      • Google Fonts

        Personal Data: Trackers; Usage Data

    • Hosting and backend infrastructure

      • SiteGround Hosting and iubenda Accessibility Solution

        Personal Data: Trackers; Usage Data

      • accessiBe accessWidget

        Personal Data: browser information; clicks; device information; interaction events; IP address; operating systems; page views; referral URL; Usage Data

    • Managing data collection and online surveys

      • Facebook lead ads

        Personal Data: company name; email address; first name; last name; Trackers; Usage Data

    • Remarketing and behavioural targeting

      • Facebook Remarketing and LinkedIn Website Retargeting

        Personal Data: Trackers; Usage Data

      • Facebook Custom Audience

        Personal Data: email address; Trackers

    • Tag management

      • Google Tag Manager

        Personal Data: Trackers; Usage Data

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Contact information

    • Owner and Data Controller

      ALMA S.pa.
      Viale V. Veneto, 80 59100 Prato
      Tel. +39 055 87451
      P.I: 01879860979

      Owner contact email: alma@almaspa.com