Personal Data processed for the following purposes and using the following services:

• • Advertising

    • Google Ads conversion tracking

      Personal Data: Trackers; Usage Data

    • Direct Email Marketing (DEM)

      Personal Data: email address; first name; last name

    • Facebook Lookalike Audience

      Personal Data: Tracker; Usage Data

  • Analytics

    • Google Analytics (Universal Analytics)

      Personal Data: Tracker; Usage Data

  • Collection of privacy-related preferences

    • iubenda Cookie Solution

      Personal Data: Tracker

  • Contacting the User

    • Contact form

      Personal Data: city; company name; country; county; email address; first name; last name; phone number; physical address; Tax ID; VAT Number; ZIP/Postal code

    • Mailing list or newsletter

      Personal Data: email address; first name; last name; Tracker

  • Content performance and features testing (A/B testing)

    • Google Optimize

      Personal Data: Tracker; Usage Data

  • Displaying content from external platforms

    • Google Fonts and Google Maps widget

      Personal Data: Tracker; Usage Data

  • Heat mapping and session recording

    • Hotjar Heat Maps & Recordings

      Personal Data: Tracker; Usage Data; various types of Data as specified in the privacy policy of the service

  • Hosting and backend infrastructure

    • ArubaCloud

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Interaction with data collection platforms and other third parties

    • Mailchimp widget

      Personal Data: Trackers; Usage Data

  • Interaction with live chat platforms

    • Facebook Messenger Customer Chat

      Personal Data: Data communicated while using the service; Tracker; Usage Data

  • Managing contacts and sending messages

    • Klaviyo

      Personal Data: email address; first name; last name; purchase history; Tracker; Usage Data; various types of Data

  • Platform services and hosting

    • PrestaShop

      Personal Data: Trackers; Usage Data

  • Remarketing and behavioural targeting

    • Google Ads Remarketing and Facebook Remarketing

      Personal Data: Tracker; Usage Data

    • Facebook Custom Audience

      Personal Data: email address; Tracker

  • Tag Management

    • Google Tag Manager

      Personal Data: Usage Data

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Contact information

• • Owner and Data Controller

    Marco Sport di Mampreso Marco
    P.zza XXV Aprile 8/10
    36045 - Lonigo (VI) Italy

    Owner contact email: info@marcosportshop.com