Personal Data processed for the following purposes and using the following services:

• • Advertising

    • Meta Lookalike Audience, Google AdSense, Google Ads conversion tracking and Meta ads conversion tracking (Meta pixel)

      Personal Data: Trackers; Usage Data

    • NextRoll

      Personal Data: device information; purchase history; Trackers; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); Usage Data

  • Analytics

    • Google Analytics (Universal Analytics) with anonymized IP, Google Analytics (Universal Analytics), Appsflyer, Meta Events Manager and Yandex Metrica

      Personal Data: Trackers; Usage Data

    • Branch Attribution

      Personal Data: Trackers; Usage Data; various types of Data as specified in the privacy policy of the service

  • Contacting the User

    • Mailing list or newsletter

      Personal Data: city; company name; country; county; email address; first name; last name; phone number; state; Usage Data

  • Content commenting

    • Facebook Comments

      Personal Data: Trackers; Usage Data

  • Content performance and features testing (A/B testing)

    • Google Optimize

      Personal Data: Trackers; Usage Data

  • Data transfer outside of the UK

    • Data transfer abroad based on standard contractual clauses (UK)

      Personal Data: various types of Data

  • Data transfer outside the EU

    • Data transfer abroad based on standard contractual clauses

      Personal Data: various types of Data

  • Device permissions for Personal Data access

    • Device permissions for Personal Data access

      Personal Data: Apple's speech recognition servers permission; Approximate location permission (continuous); Approximate location permission (non-continuous); Biometric Data access permission; Camera permission; Camera permission, without saving or recording; Contacts permission; Media Library permission (Music); Microphone permission; Motion sensors permission; Phone permission; Photo Library permission; Precise location permission (continuous); Precise location permission (non-continuous); Reminders permission; SMS permission; Social media accounts permission; Storage permission

  • Displaying content from external platforms

    • Google Fonts and YouTube video widget

      Personal Data: Trackers; Usage Data

    • YouTube IFrame Player

      Personal Data: Data communicated in order to use the Service; Data communicated while using the service; device information; Usage Data; username

  • Handling activities related to productivity

    • Google Workspace

      Personal Data: Trackers

  • Handling payments

    • PayPal and Stripe

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Hosting and backend infrastructure

    • Amazon Web Services (AWS) and Google Cloud Storage

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Interaction with data collection platforms and other third parties

    • Mailchimp widget

      Personal Data: email address; first name; last name; Usage Data

    • MailerLite widget

      Personal Data: country; email address; Usage Data

  • Interaction with external social networks and platforms

    • Facebook Like button and social widgets

      Personal Data: Trackers; Usage Data

  • Interaction with live chat platforms

    • Facebook Messenger Customer Chat

      Personal Data: Data communicated while using the service; Trackers; Usage Data

  • Location-based interactions

    • Non-continuous geolocation

      Personal Data: geographic position

  • Managing contacts and sending messages

    • Mailchimp

      Personal Data: company name; country; email address; first name; last name; phone number; Usage Data; username; various types of Data

    • Sendgrid

      Personal Data: company name; country; email address; first name; last name; phone number; Usage Data; username

    • MailerLite

      Personal Data: country; email address; Usage Data

  • Managing data collection and online surveys

    • Meta lead ads

      Personal Data: company name; email address; first name; last name; phone number

  • Managing landing and invitation pages

    • Unbounce

      Personal Data: email address; Trackers; Usage Data

  • Managing support and contact requests

    • Mailchimp Inbox

      Personal Data: email address; Usage Data; user content

  • Registration and authentication

    • Facebook Oauth

      Personal Data: Trackers; various types of Data

  • Remarketing and behavioral targeting

    • AdRoll

      Personal Data: device information; purchase history; Trackers; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); Usage Data; various types of Data

    • Facebook Remarketing, Google Ad Manager Audience Extension, Google Ads Remarketing, LinkedIn Website Retargeting and Remarketing with Google Analytics

      Personal Data: Trackers; Usage Data

    • Meta Custom Audience

      Personal Data: email address; Trackers

    • TikTok Remarketing

      Personal Data: Usage Data

  • Spam and bots protection

    • Google reCAPTCHA

      Personal Data: answers to questions; clicks; keypress events; motion sensor events; mouse movements; scroll position; touch events; Trackers; Usage Data

  • Tag management

    • Google Tag Manager

      Personal Data: Usage Data

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Contact information

• • Owner and Data Controller

    Brightika, Inc. 700 N. Fairfax suite 614, Alexandria VA,
    22314, USA

    Owner contact email: team@brightika.com