Personal Data processed for the following purposes and using the following services:

• • Advertising

    • Google Ads conversion tracking and Meta ads conversion tracking (Meta pixel)

      Personal Data: Trackers; Usage Data

    • Google Ad Manager

      Personal Data: Tracker; Usage Data

    • WhatsApp Business direct marketing

      Personal Data: answers to questions; contents of the email or message; Data communicated while using the service; date of the message; first name; last name; phone number; profile picture; sender of the message; time the message was sent; user content

  • Analytics

    • Google Analytics (Universal Analytics) and Google Analytics (Universal Analytics) with anonymized IP

      Personal Data: Tracker; Usage Data

    • Google Analytics Demographics and Interests reports

      Personal Data: Tracker; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example)

    • Google Analytics Advertising Reporting Features

      Personal Data: Tracker; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); various types of Data as specified in the privacy policy of the service

    • Meta Events Manager

      Personal Data: Trackers

    • Google Analytics 4

      Personal Data: number of Users; session statistics; Trackers; Usage Data

  • Content performance and features testing (A/B testing)

    • Google Optimize 360 and Google Optimize

      Personal Data: Tracker; Usage Data

  • Displaying content from external platforms

    • Font Awesome and Google Fonts

      Personal Data: Tracker; Usage Data

  • Handling payments

    • Apple Pay, Android Pay, PayPal and Google Pay

      Personal Data: various types of Data as specified in the privacy policy of the service

    • Satispay

      Personal Data: Trackers

  • Heat mapping and session recording

    • TruConversion

  • Hosting and backend infrastructure

    • Amazon Web Services (AWS)

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Interaction with live chat platforms

    • WhatsApp Business Chat widget

      Personal Data: answers to questions; contents of the email or message; Data communicated while using the service; date of the message; first name; last name; phone number; profile picture; sender of the message; time the message was sent; user content

  • Managing support and contact requests

    • WhatsApp Business customer support

      Personal Data: Trackers

    • ChatBase

  • Platform services and hosting

    • PrestaShop

      Personal Data: device information; email address; first name; language; last name; phone number; various types of Data as specified in the privacy policy of the service

    • Hostinger

      Personal Data: Usage Data

  • Remarketing and behavioral targeting

    • Google Ad Manager Audience Extension

      Personal Data: Tracker; Usage Data

  • Spam and bots protection

    • Google reCAPTCHA

      Personal Data: answers to questions; clicks; keypress events; motion sensor events; mouse movements; scroll position; touch events; Trackers; Usage Data

  • Tag Management

    • Google Tag Manager

      Personal Data: Tracker

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Further information about the processing of Personal Data

• • Selling goods and services online

    The Personal Data collected are used to provide the User with services or to sell goods, including payment and possible delivery. The Personal Data collected to complete the payment may include the credit card, the bank account used for the transfer, or any other means of payment envisaged. The kind of Data collected by this Website depends on the payment system used.

Contact information

• • Owner and Data Controller

    Zaino Rocco Srl IT02102730682 - Sede Legale: Via Galileo Galilei, 29 65026 Popoli PE Italy | Sede Operativa: Via Bruno Buozzi, 12 65026 Popoli PE Italy

    Owner contact email: admin@alicemarket.it