Personal Data processed for the following purposes and using the following services:

• • Access to third-party accounts

    • Pinterest account access

      Personal Data: device information; Email; Trackers; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); Usage Data; User ID

  • Advertising

    • Google Ads conversion tracking, Meta ads conversion tracking (Meta pixel) and Microsoft Advertising

      Personal Data: Trackers; Usage Data

  • Analytics

    • Google Analytics 4

      Personal Data: number of Users; session statistics; Trackers; Usage Data

    • Meta Events Manager

      Personal Data: browsing history; clicks; page views; Trackers; Usage Data

  • Handling payments

    • American Express, Mastercard, PayPal and Visa

      Personal Data: email address; payment info; Trackers; Usage Data

    • Google Pay

      Personal Data: email address; first name; last name; payment info; Trackers; Usage Data

    • Shop Pay

      Personal Data: data relating to the point of sale; payment info; Trackers; Usage Data

  • Heat mapping and session recording

    • Microsoft Clarity

      Personal Data: clicks; interaction events; session duration; Trackers; Usage Data

  • Managing contacts and sending messages

    • Trustpilot Automatic Feedback Service

      Personal Data: email address; Trackers; Usage Data

  • Platform services and hosting

    • Shopify

      Personal Data: device information; Trackers; Usage Data

  • Registration and authentication

    • Pinterest OAuth

      Personal Data: Trackers; Usage Data

  • Tag management

    • Google Tag Manager

      Personal Data: Trackers; Usage Data

  • Traffic optimisation and distribution

    • Cloudflare

      Personal Data: Trackers; various types of Data as specified in the privacy policy of the service

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Contact information

• • Owner and Data Controller

    79 Park View Road
    Sutton Coldfield
    England
    B74 4PS

    Owner contact email: info@primalchakra.com