Personal Data processed for the following purposes and using the following services:

• • Advertising

    • Microsoft Advertising, Google Ads conversion tracking and Meta ads conversion tracking (Meta pixel)

      Personal Data: Trackers; Usage Data

    • TikTok conversion tracking

      Personal Data: unique device identifiers for advertising (Google Advertiser ID or IDFA, for example)

  • Analytics

    • Google Analytics (Universal Analytics) and Google Analytics (Universal Analytics) with anonymized IP

      Personal Data: Trackers; Usage Data

    • Google Analytics 4

      Personal Data: number of Users; session statistics; Trackers; Usage Data

    • Meta Events Manager

      Personal Data: Trackers

  • Contacting the User

    • Contact form and Mailing list or newsletter

      Personal Data: email address; first name; last name; phone number

    • SumoMe Mailing List or Newsletter

      Personal Data: email address; first name; last name

  • Content commenting

    • Facebook Comments

      Personal Data: Trackers; Usage Data

  • Displaying content from external platforms

    • Google Maps widget, TripAdvisor widget, YouTube video widget and Font Awesome

      Personal Data: Trackers; Usage Data

    • Google Fonts and Fonts.com Web Fonts

      Personal Data: Usage Data; various types of Data as specified in the privacy policy of the service

  • Handling activities related to productivity

    • BambooHR

      Personal Data: education history; job title; Trackers; work history

  • Heat mapping and session recording

    • SumoMe Heat Maps

      Personal Data: Trackers; Usage Data

  • Hosting and backend infrastructure

    • Amazon Web Services (AWS)

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Infrastructure monitoring

    • Sentry

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Interaction with data collection platforms and other third parties

    • Mailchimp widget

      Personal Data: email address

    • Wufoo Widget

      Personal Data: Trackers; Usage Data

  • Interaction with external social networks and platforms

    • Facebook Like button and social widgets and Twitter Tweet button and social widgets

      Personal Data: Trackers; Usage Data

    • YouTube button and social widgets

      Personal Data: Usage Data

  • Interaction with live chat platforms

    • WhatsApp Business Chat widget

      Personal Data: answers to questions; contents of the email or message; Data communicated while using the service; date of the message; first name; last name; phone number; profile picture; sender of the message; time the message was sent; user content

  • Interaction with online survey platforms

    • SurveyMonkey Widget

      Personal Data: Trackers; Usage Data

  • Managing contacts and sending messages

    • Mailchimp

      Personal Data: email address; first name; last name

    • Mailjet

      Personal Data: email address; first name; last name; phone number

  • Remarketing and behavioral targeting

    • Remarketing with Google Analytics, Google Ads Remarketing and Facebook Remarketing

      Personal Data: Trackers; Usage Data

    • Facebook Custom Audience

      Personal Data: email address; Trackers

    • TikTok Remarketing

      Personal Data: unique device identifiers for advertising (Google Advertiser ID or IDFA, for example)

  • Spam and bots protection

    • Google reCAPTCHA

      Personal Data: Trackers; Usage Data

  • Tag management

    • Google Tag Manager

      Personal Data: Usage Data

  • Traffic optimization and distribution

    • Cloudflare

      Personal Data: various types of Data as specified in the privacy policy of the service

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Contact information

• • Owner and Data Controller

    Discover Banff Tours
    10/147 Eagle Crescent
    Banff Alberta T1L1B3
    Canada

    Owner contact email: info@banfftours.com