Personal Data processed for the following purposes and using the following services:

• • Advertising

    • Criteo, AppNexus, Meta ads conversion tracking (Meta pixel), Microsoft Advertising, RTB House, Webgains, Impact and Amazon Advertising

      Personal Data: Trackers; Usage Data

  • Analytics

    • Google Analytics 4

      Personal Data: number of Users; session statistics; Trackers; Usage Data

    • Meta Events Manager

      Personal Data: billing address; browser information; browsing history; city; clicks; country; Data communicated while using the service; data relating to the point of sale; date of birth; email address; first name; gender; IP address; last name; order ID; page views; payment info; phone number; search history; shipping address; state; Trackers; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); Usage Data; User ID; user subscriptions; ZIP/Postal code

  • Contacting the User

    • Contact form

      Personal Data: email address; Usage Data

  • Displaying content from external platforms

    • Google Fonts

      Personal Data: Trackers; Usage Data

  • Handling payments

    • Google Pay

      Personal Data: email address; first name; last name; payment info; Trackers; Usage Data

    • PayPal

      Personal Data: email address; payment info; Trackers; Usage Data

  • Heat mapping and session recording

    • Microsoft Clarity

      Personal Data: clicks; country; custom events; device information; diagnostic events; interaction events; layout details; mouse movements; page events; positional information; scroll-to-page interactions; session duration; time zone; Trackers; Usage Data

  • Hosting and backend infrastructure

    • Amazon S3

      Personal Data: Usage Data

  • Interaction with external social networks and platforms

    • X Post button and social widgets

      Personal Data: Trackers; Usage Data

  • Managing contacts and sending messages

    • Klaviyo

      Personal Data: email address; purchase history; Trackers; Usage Data

  • Platform services and hosting

    • Shopify

      Personal Data: device information; Trackers; Usage Data

  • Remarketing and behavioural targeting

    • Google Ads Remarketing, Google Ad Manager Audience Extension and Facebook Remarketing

      Personal Data: Trackers; Usage Data

  • Tag management

    • Google Tag Manager

      Personal Data: Trackers; Usage Data

  • Traffic optimisation and distribution

    • Cloudflare

      Personal Data: Trackers; various types of Data as specified in the privacy policy of the service

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Further information about the processing of Personal Data

• • Selling goods and services online

    The Personal Data collected are used to provide the User with services or to sell goods, including payment and possible delivery. The Personal Data collected to complete the payment may include the credit card, the bank account used for the transfer, or any other means of payment envisaged. The kind of Data collected by this Website depends on the payment system used.

Contact information

• • Owner and Data Controller

    Alpinestars S.p.A.
    Viale E. Fermi 5
    31011 Asolo (TV) - Italia

    Owner contact email: privacy@alpinestars.com