Personal Data processed for the following purposes and using the following services:

• • Advertising

    • Google Ads Customer Match

      Personal Data: email address; phone number

    • Google Ads conversion tracking, Google Conversion linker and Microsoft Advertising

      Personal Data: Trackers; Usage Data

    • Google Ads enhanced conversions

      Personal Data: address; contact details; email address; first name; last name; phone number; Trackers

  • Analytics

    • Google Analytics Granular location and device data collection

      Personal Data: browser information; city; device information; number of Users; session statistics; Trackers; Usage Data

    • Google Analytics 4

      Personal Data: number of Users; session statistics; Trackers; Usage Data

    • Google Analytics Advertising Reporting Features

      Personal Data: Trackers; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); various types of Data as specified in the privacy policy of the service

    • Google Analytics Demographics and Interests reports

      Personal Data: Trackers; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example)

    • WordPress Stats

      Personal Data: Trackers; Usage Data

    • Cloudflare Web Analytics

      Personal Data: device information; language; Usage Data

    • AFL UTM Tracker

  • Backup saving and management

    • WP Remote

      Personal Data: country; Usage Data

  • Building and running this Website

    • WordPress (self-hosted)

      Personal Data: Data communicated while using the service

  • Collection of privacy-related preferences

    • iubenda Consent Database

      Personal Data: Data communicated while using the service; IP address; Trackers

    • iubenda Newsletter Opt-in Booster

      Personal Data: current page; email address; IP address; language; Trackers

    • iubenda Privacy Controls and Cookie Solution

      Personal Data: IP address; Trackers

  • Contacting the User

    • Contact form

      Personal Data: email address; first name; last name; phone number; various types of Data

  • Displaying content from external platforms

    • Google Fonts and YouTube video widget

      Personal Data: Trackers; Usage Data

  • Hosting and backend infrastructure

    • SiteGround Hosting

      Personal Data: Trackers; Usage Data

  • Interaction with data collection platforms and other third parties

    • MailerLite widget

      Personal Data: email address; Trackers; Usage Data

  • Managing contacts and sending messages

    • MailerLite

      Personal Data: email address; Usage Data

  • Managing support and contact requests

    • CallRail

  • Remarketing and behavioural targeting

    • Google Ads Remarketing

      Personal Data: Trackers; Usage Data

  • Spam and bots protection

    • Cloudflare Bot Management

      Personal Data: app information; Application opens; browser information; browsing history; city; clicks; country; county; custom events; device information; device logs; geography/region; interaction events; IP address; keypress events; language; latitude (of city); launches; longitude (of city); metro area; motion sensor events; mouse movements; number of sessions; operating systems; page events; page views; province; scroll position; scroll-to-page interactions; search history; session duration; session statistics; state; touch events; Trackers; Usage Data; video views; ZIP/Postal code

  • Tag Management

    • Google Tag Manager

      Personal Data: Trackers; Usage Data

  • Traffic optimisation and distribution

    • Cloudflare

      Personal Data: Trackers; various types of Data as specified in the privacy policy of the service

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Contact information

• • Owner and Data Controller

    Chichester Farm Machinery Limited
    Leythorne Nursery
    Vinnetrow Road
    Runcton
    Chichester
    West Sussex
    PO20 1QD

    Owner contact email: hello+cfm@pallant.digital