Personal Data processed for the following purposes and using the following services:

• • Advertising

    • Google Ad Manager, Hotjar Form Analysis and Conversion Funnels, Google Conversion linker, Google Ads Similar audiences, Google Ads conversion tracking, Meta ads conversion tracking (Meta pixel) and Meta Lookalike Audience

      Personal Data: Trackers; Usage Data

    • Google Ads Audience Expansion

      Personal Data: clicks; gender; household income; interests; page views; Usage Data

    • Google Ads Smart Bidding

      Personal Data: device information; email address; geographic position; language; page views; referral URL; search history; Usage Data

    • Google Ads Optimized Targeting

      Personal Data: clicks; date of birth; email address; first name; gender; homeownership status; household income; interests; last name; page views; Usage Data

    • Google Ads Customer Match

      Personal Data: country; email address; first name; last name; phone number; Trackers; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); User ID; ZIP/Postal code

    • Google Ads enhanced conversions

      Personal Data: address; contact details; email address; first name; last name; phone number; Trackers

    • Meta Audience Network

      Personal Data: Trackers; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); Usage Data

  • Analytics

    • Google Analytics 4

      Personal Data: number of Users; session statistics; Trackers; Usage Data

    • WordPress Stats

      Personal Data: Trackers; Usage Data

    • Google Analytics Advertising Reporting Features

      Personal Data: Trackers; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); various types of Data as specified in the privacy policy of the service

    • Google Analytics Demographics and Interests reports

      Personal Data: Trackers; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example)

    • Google Analytics Granular location and device data collection and Google Analytics Granular location and device data collection

      Personal Data: browser information; city; device information; number of Users; session statistics; Trackers; Usage Data

  • Building and running this Website

    • WordPress (self-hosted)

      Personal Data: billing address; city; company name; contact info; country; Data communicated while using the service; device information; email address; first name; geographic position; language; last name; payment info; phone number; physical address; purchase history; shipping address; Usage Data; username; VAT Number; ZIP/Postal code

  • Contacting the User

    • Contact form

      Personal Data: city; company name; country; county; email address; first name; last name; phone number; physical address; VAT Number; website; ZIP/Postal code

    • Mailing list or newsletter

      Personal Data: city; company name; country; date of birth; email address; first name; last name; phone number; physical address; website

  • Displaying content from external platforms

    • Google Fonts, Font Awesome and Google Maps widget

      Personal Data: Trackers; Usage Data

    • Elfsight

      Personal Data: Data communicated while using the service; Trackers; Usage Data

  • Heat mapping and session recording

    • Hotjar Heat Maps and Recordings

      Personal Data: Trackers; Usage Data; various types of Data as specified in the privacy policy of the service

  • Interaction with data collection platforms and other third parties

    • Mailchimp widget

      Personal Data: email address; first name; last name; phone number; Trackers; Usage Data

  • Interaction with external social networks and platforms

    • Facebook Like button and social widgets and LinkedIn button and social widgets

      Personal Data: Trackers; Usage Data

  • Interaction with live chat platforms

    • WhatsApp Business Chat widget

      Personal Data: answers to questions; contents of the email or message; Data communicated while using the service; date of the message; first name; last name; phone number; profile picture; sender of the message; time the message was sent; user content

  • Managing contacts and sending messages

    • Mailjet

      Personal Data: company name; email address; first name; last name; phone number; Usage Data

  • Managing data collection and online surveys

    • Elementor Form widget

      Personal Data: company name; Data communicated while using the service; email address; first name; last name; phone number; physical address; Trackers; Usage Data

    • Meta lead ads

      Personal Data: city; company name; country; Data communicated while using the service; date of birth; email address; first name; gender; last name; phone number; physical address; profession; Trackers; Usage Data; ZIP/Postal code

  • Managing support and contact requests

    • WhatsApp Business customer support

      Personal Data: phone number; sender of the message

  • Remarketing and behavioural targeting

    • Google Ads Remarketing, Facebook Remarketing, Google Ad Manager Audience Extension, Remarketing with Google Analytics and Google Signals

      Personal Data: Trackers; Usage Data

    • Meta Custom Audience

      Personal Data: email address; Trackers

  • Spam and bots protection

    • Google reCAPTCHA

      Personal Data: answers to questions; clicks; keypress events; motion sensor events; mouse movements; scroll position; touch events; Trackers; Usage Data

  • Tag management

    • Google Tag Manager

      Personal Data: Trackers; Usage Data

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Contact information

• • Owner and Data Controller

    Berber Eleganza
    BE 1005.564.950

    Owner contact email: info@berbereleganza.be