Personal Data processed for the following purposes and using the following services:

• • Advertising

    • Google Ads conversion tracking and Google AdSense

      Personal Data: Trackers; Usage Data

  • Analytics

    • Google Analytics (Universal Analytics)

      Personal Data: Tracker; Usage Data

    • Google Analytics Advertising Reporting Features

      Personal Data: Tracker; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); various types of Data as specified in the privacy policy of the service

    • Google Analytics Demographics and Interests reports

      Personal Data: Tracker; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example)

    • Google Analytics 4

      Personal Data: browser information; city; device information; number of Users; session statistics; Usage Data

  • Commercial affiliation

    • Amazon Affiliation

      Personal Data: Tracker; Usage Data

  • Contacting the User

    • Contact form

      Personal Data: email address; first name; last name

    • Mailing list or newsletter

      Personal Data: email address

  • Displaying content from external platforms

    • Google Fonts

      Personal Data: Usage Data; various types of Data as specified in the privacy policy of the service

    • Vimeo video

      Personal Data: Tracker; Usage Data

    • Spotify widget

      Personal Data: Trackers; Usage Data

  • Handling payments

    • Stripe and PayPal

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Hosting and backend infrastructure

    • Amazon Web Services (AWS)

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Interaction with data collection platforms and other third parties

    • Mailchimp widget

      Personal Data: email address; first name; last name

  • Interaction with external social networks and platforms

    • Twitter Tweet button and social widgets, Facebook Like button and social widgets and PayPal button and widgets

      Personal Data: Tracker; Usage Data

  • Interaction with live chat platforms

    • Zendesk Chat

      Personal Data: Data communicated while using the service; email address; first name; last name

  • Interaction with support and feedback platforms

    • Zendesk Widget

      Personal Data: email address; first name; last name

  • Managing contacts and sending messages

    • Mailchimp

      Personal Data: email address; first name; last name

  • Managing support and contact requests

    • Zendesk

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Platform services and hosting

    • Squarespace

      Personal Data: various types of Data as specified in the privacy policy of the service

    • GoDaddy Web Hosting

      Personal Data: device information; Usage Data

  • Registration and authentication

    • Google OAuth and Windows Live Connect

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Registration and authentication provided directly by this Website

    • Direct registration

      Personal Data: email address; first name; last name; physical address

  • Remarketing and behavioral targeting

    • Google Ads Remarketing, Facebook Remarketing and Google Ad Manager Audience Extension

      Personal Data: Tracker; Usage Data

    • Facebook Custom Audience

      Personal Data: email address; Tracker

  • Tag Management

    • Google Tag Manager

      Personal Data: Usage Data

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Further information about the processing of Personal Data

• • Selling goods and services online

    The Personal Data collected are used to provide the User with services or to sell goods, including payment and possible delivery. The Personal Data collected to complete the payment may include the credit card, the bank account used for the transfer, or any other means of payment envisaged. The kind of Data collected by this Website depends on the payment system used.

Contact information

• • Owner and Data Controller

    White Elephant Online, LLC

    Owner contact email: hi@whiteelephantonline.com