Privacy Policy of allometrics.com

Welcome to the privacy policy of allometrics.com. This policy will help you understand what data we collect, why we collect it, and what your rights are in relation to it.

Latest update: February 03, 2026

Summary

Data we collect automatically

We automatically collect data from you for example when you visit allometrics.com.

  • Trackers
  • Usage Data
  • number of Users
  • session statistics
  • +22

Trusted third parties help us to process it

  • Ahrefs Pte. Ltd.
  • Google LLC
  • Meta Platforms, Inc.
  • Zoho Corporation
  • Zoho Corporation Pty. Ltd.
  • Zoho Corporation Pvt. Ltd.

How we use them

  • Analytics
  • Displaying content from external platforms
  • Tag management
  • Contacting the User
  • User database management
  • Managing contacts and sending messages
  • Content performance and features testing (A/B testing)
  • Managing support and contact requests
  • Interaction with live chat platforms
  • Advertising
  • Remarketing and behavioral targeting
  • Spam and bots protection

Data you give to us

We collect the data you give to us for example when you interact with our online chat.

  • email address
  • first name
  • last name
  • User ID
  • +10

Trusted third parties help us to process it

  • Google LLC
  • Zoho Corporation
  • Zoho Corporation Pty. Ltd.
  • Zoho Corporation Pvt. Ltd.

How we use them

  • Contacting the User
  • User database management
  • Managing contacts and sending messages
  • Managing support and contact requests
  • Analytics
  • Interaction with live chat platforms
  • Advertising
  • Spam and bots protection

Owner and Data Controller

Allometrics Inc. - 1425 Atlantis Drive, #B, Webster, TX 77598

Owner contact email: technical@allometrics.com

Type of Data we collect

Among the types of Personal Data that this Website collects, by itself or through third parties, there are:

  • Trackers
  • Usage Data
  • number of Users
  • session statistics
  • email address
  • first name
  • last name
  • browser information
  • device information
  • scroll-to-page interactions
  • language
  • operating systems
  • browsing history
  • geographic position
  • clicks
  • User ID
  • address
  • state
  • city
  • contents of the email or message
  • time the message was sent
  • date of the message
  • username
  • profile picture
  • page views
  • interests
  • gender
  • unique device identifiers for advertising (Google Advertiser ID or IDFA, for example)
  • contact details
  • phone number
  • answers to questions
  • keypress events
  • motion sensor events
  • mouse movements
  • scroll position
  • touch events
  • IP address
  • referral URL

Complete details on each type of Personal Data collected are provided in the dedicated sections of this privacy policy or by specific explanation texts displayed prior to the Data collection.
Personal Data may be freely provided by the User, or, in case of Usage Data, collected automatically when using this Website.
Unless specified otherwise, all Data requested by this Website is mandatory and failure to provide this Data may make it impossible for this Website to provide its services. In cases where this Website specifically states that some Data is not mandatory, Users are free not to communicate this Data without consequences to the availability or the functioning of the Service.
Users who are uncertain about which Personal Data is mandatory are welcome to contact the Owner.
Any use of Cookies – or of other tracking tools — by this Website or by the owners of third-party services used by this Website serves the purpose of providing the Service required by the User, in addition to any other purposes described in the present document and in the Cookie Policy.

Users are responsible for any third-party Personal Data obtained, published or shared through this Website.

Mode and place of processing the Data

Methods of processing

The Owner takes appropriate security measures to prevent unauthorized access, disclosure, modification, or unauthorized destruction of the Data.
The Data processing is carried out using computers and/or IT enabled tools, following organizational procedures and modes strictly related to the purposes indicated. In addition to the Owner, in some cases, the Data may be accessible to certain types of persons in charge, involved with the operation of this Website (administration, sales, marketing, legal, system administration) or external parties (such as third-party technical service providers, mail carriers, hosting providers, IT companies, communications agencies) appointed, if necessary, as Data Processors by the Owner. The updated list of these parties may be requested from the Owner at any time.

Place

The Data is processed at the Owner's operating offices and in any other places where the parties involved in the processing are located.

Depending on the User's location, data transfers may involve transferring the User's Data to a country other than their own. To find out more about the place of processing of such transferred Data, Users can check the section containing details about the processing of Personal Data.

Retention time

Unless specified otherwise in this document, Personal Data shall be processed and stored for as long as required by the purpose they have been collected for and may be retained for longer due to applicable legal obligation or based on the Users’ consent.

The purposes of processing

The Data concerning the User is collected to allow the Owner to provide its Service, comply with its legal obligations, respond to enforcement requests, protect its rights and interests (or those of its Users or third parties), detect any malicious or fraudulent activity, as well as the following:

  • Analytics
  • Displaying content from external platforms
  • Tag management
  • Contacting the User
  • User database management
  • Managing contacts and sending messages
  • Content performance and features testing (A/B testing)
  • Managing support and contact requests
  • Interaction with live chat platforms
  • Advertising
  • Remarketing and behavioral targeting
  • Spam and bots protection
  • Communication

Detailed information on the processing of Personal Data

Advertising

This type of service allows User Data to be utilized for advertising communication purposes. These communications are displayed in the form of banners and other advertisements on this Website, possibly based on User interests.
This does not mean that all Personal Data are used for this purpose. Information and conditions of use are shown below.
Some of the services listed below may use Trackers to identify Users or they may use the behavioral retargeting technique, i.e. displaying ads tailored to the User’s interests and behavior, including those detected outside this Website.
For more information, please check the privacy policies of the relevant services.
Services of this kind usually allow Users to opt out of such tracking. Users may learn how to opt out of interest-based advertising more generally by visiting the relevant opt-out section in this document.

Google LLC

Google Ads conversion tracking

Company: Google LLC

Place of processing: United States

Personal Data processed: Trackers +1

Google Ads conversion tracking is an analytics service provided by Google LLC that connects data from the Google Ads advertising network with actions performed on this Website.

In order to understand Google's use of Data, consult their partner policy and their Business Data page.

Personal Data processed:
  • Trackers
  • Usage Data
Service provided by:
Category of Personal Information collected according to the CCPA
  • internet or other electronic network activity information
Google LLC

Google Ads Audience Expansion

Company: Google LLC

Place of processing: United States

Personal Data processed: gender +3

Google Ads Audience Expansion is an advertising service provided by Google LLC that allows the Owner to expand the available target audience by finding Users who have interests, demographics or online behaviour similar to an existing audience selected by the Owner. Users can opt out of Google's use of personalized advertising by visiting Google's Ads Settings.

In order to understand Google's use of Data, consult their partner policy and their Business Data page.

Personal Data processed:
  • gender
  • interests
  • page views
  • Usage Data
Service provided by:
Category of Personal Information collected according to the CCPA
  • identifiers
  • internet or other electronic network activity information
  • inferences drawn from other personal information
This processing constitutes:
  • a Sharing in California
  • Targeted Advertising in Virginia, Colorado, Connecticut, Utah, Texas, Oregon, Nevada, Delaware, Iowa, New Hampshire, New Jersey, Nebraska, Tennessee, Minnesota, Maryland, Indiana, Kentucky, Rhode Island and Montana
Google LLC

Google Ads Customer Match

Company: Google LLC

Place of processing: United States

Personal Data processed: Trackers +1

Google Ads Customer Match is an advertising service provided by Google LLC that allows matching Data that Users have shared with the Owner to existing Google accounts in order to target them or similar Users with personalized ads. Users can opt out of Google's use of personalized advertising by visiting Google's Ads Settings.

In order to understand Google's use of Data, consult their partner policy and their Business Data page.

Personal Data processed:
  • Trackers
  • unique device identifiers for advertising (Google Advertiser ID or IDFA, for example)
Service provided by:
Category of Personal Information collected according to the CCPA
  • identifiers
  • internet or other electronic network activity information
This processing constitutes:
  • a Sharing in California
  • Targeted Advertising in Virginia, Colorado, Connecticut, Utah, Texas, Oregon, Nevada, Delaware, Iowa, New Hampshire, New Jersey, Nebraska, Tennessee, Minnesota, Maryland, Indiana, Kentucky, Rhode Island and Montana
Google LLC

Google Ads enhanced conversions

Company: Google LLC

Place of processing: United States

Personal Data processed: address +6

Google Ads enhanced conversions is an advertising service provided by Google LLC that allows the Owner to send hashed first-party conversion Data to Google in order to improve conversion measurements.

Personal Data processed:
  • address
  • contact details
  • email address
  • first name
  • last name
  • phone number
  • Trackers
Service provided by:
Category of Personal Information collected according to the CCPA
  • identifiers
  • internet or other electronic network activity information
Google LLC

Google Ads Optimized Targeting

Company: Google LLC

Place of processing: United States

Personal Data processed: gender +3

Google Ads Optimized Targeting is an advertising service provided by Google LLC that allows the Owner to optimize the available target audience by finding new Users who have interests, demographics or online behaviour similar to Users who have recently engaged with the Owner’s content and ads.

Users can opt out of Google's use of personalized advertising by visiting Google's Ads Settings.

Personal Data processed:
  • gender
  • interests
  • page views
  • Usage Data
Service provided by:
Category of Personal Information collected according to the CCPA
  • identifiers
  • internet or other electronic network activity information
  • inferences drawn from other personal information
Google LLC

Google Conversion linker

Company: Google LLC

Place of processing: United States

Personal Data processed: Trackers +1

Google Conversion linker is an analytics service provided by Google LLC that connects Data from the Google advertising services with actions performed on this Website. Depending on the setup of the service, such Data might also be used for retargeting purposes.

In order to understand Google's use of Data, consult Google's partner policy.

Personal Data processed:
  • Trackers
  • Usage Data
Service provided by:
Category of Personal Information collected according to the CCPA
  • internet or other electronic network activity information
Meta Platforms, Inc.

Meta ads conversion tracking (Meta pixel)

Company: Meta Platforms, Inc.

Place of processing: United States

Personal Data processed: Trackers +1

Meta ads conversion tracking (Meta pixel) is an analytics service provided by Meta Platforms, Inc. that connects data from the Meta Audience Network with actions performed on this Website. The Meta pixel tracks conversions that can be attributed to ads on Facebook, Instagram and Meta Audience Network.

Personal Data processed:
  • Trackers
  • Usage Data
Service provided by:
Category of Personal Information collected according to the CCPA
  • internet or other electronic network activity information

Analytics

The services contained in this section enable the Owner to monitor and analyze web traffic and can be used to keep track of User behavior.

Google LLC

Google Analytics 4

Company: Google LLC

Place of processing: United States

Personal Data processed: number of Users +3

Google Analytics 4 is a web analysis service provided by Google LLC (“Google”). Google utilizes the Data collected to track and examine the use of this Website, to prepare reports on its activities and share them with other Google services. Google may use the Data collected to contextualize and personalize the ads of its own advertising network. In Google Analytics 4, IP addresses are used at collection time and then discarded before Data is logged in any data center or server. Users can learn more by consulting Google’s official documentation.

In order to understand Google's use of Data, consult their partner policy and their Business Data page.

Personal Data processed:
  • number of Users
  • session statistics
  • Trackers
  • Usage Data
Service provided by:
Category of Personal Information collected according to the CCPA
  • internet or other electronic network activity information
Zoho Corporation Pty. Ltd.

Zoho SalesIQ website tracking

Company: Zoho Corporation Pty. Ltd.

Place of processing: United States

Personal Data processed: address +7

Zoho SalesIQ website tracking is an analytics service provided by Zoho Corporation Pty. Ltd.

Personal Data processed:
  • address
  • city
  • clicks
  • language
  • state
  • Trackers
  • Usage Data
  • User ID
Service provided by:
Category of Personal Information collected according to the CCPA
  • identifiers
  • internet or other electronic network activity information
  • inferences drawn from other personal information
Google LLC

Google Looker Studio

Company: Google LLC

Place of processing: United States

Personal Data processed: Usage Data

Google Looker Studio is an analytics service provided by Google LLC that creates reports of data gathered in an aggregated way from different sources.

Personal Data processed:
  • Usage Data
Service provided by:
Category of Personal Information collected according to the CCPA
  • internet or other electronic network activity information
Ahrefs Pte. Ltd.

Ahrefs Web Analytics

Company: Ahrefs Pte. Ltd.

Place of processing: Singapore

Personal Data processed: browser information +8

Ahrefs Web Analytics is an analytics service provided by Ahrefs Pte. Ltd.

Personal Data processed:
  • browser information
  • clicks
  • device information
  • IP address
  • page views
  • referral URL
  • session statistics
  • Trackers
  • Usage Data
Service provided by:
Category of Personal Information collected according to the CCPA
  • internet or other electronic network activity information
This processing constitutes:
  • a Sharing in California
  • Targeted Advertising in Virginia, Colorado, Connecticut, Utah, Texas, Oregon, Nevada, Delaware, Iowa, New Hampshire, New Jersey, Nebraska, Tennessee, Minnesota, Maryland, Indiana, Kentucky, Rhode Island and Montana
Meta Platforms, Inc.

Meta Events Manager

Company: Meta Platforms, Inc.

Place of processing: United States

Personal Data processed: browsing history +4

Meta Events Manager is an analytics service provided by Meta Platforms, Inc. By integrating the Meta pixel, Meta Events Manager can give the Owner insights into the traffic and interactions on this Website.

Personal Data processed:
  • browsing history
  • clicks
  • page views
  • Trackers
  • Usage Data
Service provided by:
Category of Personal Information collected according to the CCPA
  • internet or other electronic network activity information

Communication

SMS Campaign Opt-in

We will not share your opt-in to an SMS campaign with any third party for purposes unrelated to providing you with the services of that campaign. We may share your Personal Data, including your SMS opt-in or consent status, with third parties that help us provide our messaging services, including but not limited to platform providers, phone companies, and any other vendors who assist us in the delivery of text messages.

All the above categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.

Contacting the User

Mailing list or newsletter

Personal Data processed: email address +2

By registering on the mailing list or for the newsletter, the User’s email address will be added to the contact list of those who may receive email messages containing information of commercial or promotional nature concerning this Website. Your email address might also be added to this list as a result of signing up to this Website or after making a purchase.

Personal Data processed:
  • email address
  • Trackers
  • Usage Data
Category of Personal Information collected according to the CCPA
  • identifiers
  • internet or other electronic network activity information
this Website

Contact form

Company: this Website

Personal Data processed: email address +1

By completing the contact form with their information, the User authorizes this Website to use these details to respond to the inquiries (like quotes, and any other requests).

Personal Data processed:
  • email address
  • Usage Data
Service provided by:
  • this Website
Category of Personal Information collected according to the CCPA
  • identifiers
  • internet or other electronic network activity information

Content performance and features testing (A/B testing)

The services contained in this section allow the Owner to track and analyze the User response concerning web traffic or behavior regarding changes to the structure, text or any other component of this Website.

Zoho Corporation

Zoho PageSense

Company: Zoho Corporation

Place of processing: United States

Personal Data processed: browser information +9

Zoho PageSense is a conversion rate optimization platform provided by Zoho Corporation.

Personal Data processed:
  • browser information
  • browsing history
  • clicks
  • device information
  • geographic position
  • language
  • operating systems
  • scroll-to-page interactions
  • Trackers
  • Usage Data
Service provided by:
Category of Personal Information collected according to the CCPA
  • internet or other electronic network activity information
  • geolocation data
  • inferences drawn from other personal information

Displaying content from external platforms

This type of service allows you to view content hosted on external platforms directly from the pages of this Website and interact with them. Such services are often referred to as widgets, which are small elements placed on a website or app. They provide specific information or perform a particular function and often allow for user interaction.
This type of service might still collect web traffic data for the pages where the service is installed, even when Users do not use it.

Google LLC

Google Fonts

Company: Google LLC

Place of processing: United States

Personal Data processed: Trackers +1

Google Fonts is a typeface visualization service provided by Google LLC that allows this Website to incorporate content of this kind on its pages.

Personal Data processed:
  • Trackers
  • Usage Data
Service provided by:
Category of Personal Information collected according to the CCPA
  • internet or other electronic network activity information
Google LLC

Google Maps Widget

Company: Google LLC

Place of processing: United States

Personal Data processed: Trackers +1

Google Maps is a maps visualization service provided by Google LLC that allows this Website to incorporate content of this kind on its pages.

Personal Data processed:
  • Trackers
  • Usage Data
Service provided by:
Category of Personal Information collected according to the CCPA
  • internet or other electronic network activity information
Google LLC

YouTube Video Widget

Company: Google LLC

Place of processing: United States

Personal Data processed: Trackers +1

YouTube is a video content visualization service provided by Google LLC that allows this Website to incorporate content of this kind on its pages.

Personal Data processed:
  • Trackers
  • Usage Data
Service provided by:
Category of Personal Information collected according to the CCPA
  • internet or other electronic network activity information

Interaction with live chat platforms

This type of service allows Users to interact with third-party live chat platforms directly from the pages of this Website, in order to contact and be contacted by this Website‘s support service.
If one of these services is installed, it may collect browsing and Usage Data in the pages where it is installed, even if the Users do not actively use the service. Moreover, live chat conversations may be logged.

Zoho Corporation

Zoho SalesIQ messaging

Company: Zoho Corporation

Place of processing: United States

Personal Data processed: browser information +8

The Zoho SalesIQ messaging is a service for interacting with the Zoho SalesIQ platform provided by Zoho Corporation.

Personal Data processed:
  • browser information
  • contents of the email or message
  • date of the message
  • language
  • operating systems
  • profile picture
  • time the message was sent
  • Trackers
  • username
Service provided by:
Category of Personal Information collected according to the CCPA
  • identifiers
  • internet or other electronic network activity information
  • audio, electronic, visual, thermal, olfactory, or similar information
  • inferences drawn from other personal information

Managing contacts and sending messages

This type of service makes it possible to manage a database of email contacts, phone contacts or any other contact information to communicate with the User.
These services may also collect data concerning the date and time when the message was viewed by the User, as well as when the User interacted with it, such as by clicking on links included in the message.

Zoho Corporation Pvt. Ltd.

ZOHO Campaigns

Company: Zoho Corporation Pvt. Ltd.

Place of processing: United States

Personal Data processed: email address +2

ZOHO Campaigns is an email address management and message sending service provided by Zoho Corporation Pvt. Ltd.

Personal Data processed:
  • email address
  • Trackers
  • Usage Data
Service provided by:
Category of Personal Information collected according to the CCPA
  • identifiers
  • internet or other electronic network activity information

Managing support and contact requests

This type of service allows this Website to manage support and contact requests received via email or by other means, such as the contact form.
The Personal Data processed depend on the information provided by the User in the messages and the means used for communication (e.g. email address).

Zoho Corporation Pvt. Ltd.

ZOHO CRM Email

Company: Zoho Corporation Pvt. Ltd.

Place of processing: United States

Personal Data processed: email address +4

ZOHO CRM Email is a support and contact request management service provided by Zoho Corporation Pvt. Ltd.

Personal Data processed:
  • email address
  • first name
  • last name
  • Trackers
  • Usage Data
Service provided by:
Category of Personal Information collected according to the CCPA
  • identifiers
  • internet or other electronic network activity information

Remarketing and behavioral targeting

This type of service allows this Website and its partners to inform, optimize and serve advertising based on past use of this Website by the User.
This activity is facilitated by tracking Usage Data and by using Trackers to collect information which is then transferred to the partners that manage the remarketing and behavioral targeting activity.
Some services offer a remarketing option based on email address lists.
Services of this kind usually allow Users to opt out of such tracking. Users may learn how to opt out of interest-based advertising more generally by visiting the relevant opt-out section in this document.

Google LLC

Google Ads Remarketing

Company: Google LLC

Place of processing: United States

Personal Data processed: Trackers +1

Google Ads Remarketing is a remarketing and behavioral targeting service provided by Google LLC that connects the activity of this Website with the Google Ads advertising network and the DoubleClick Cookie.

In order to understand Google's use of Data, consult Google's partner policy.

Users can opt out of Google's use of Trackers for ads personalization by visiting Google's Ads Settings.

Personal Data processed:
  • Trackers
  • Usage Data
Service provided by:
Category of Personal Information collected according to the CCPA
  • internet or other electronic network activity information

Spam and bots protection

This type of service analyzes the traffic of this Website, potentially containing Users' Personal Data, with the purpose of filtering it from unwanted parts of traffic, messages and content that are recognized as spam or protecting it from malicious bots activities.

Google LLC

Google reCAPTCHA

Company: Google LLC

Place of processing: United States

Personal Data processed: answers to questions +8

Google reCAPTCHA is a spam protection service provided by Google LLC. The use of reCAPTCHA is subject to the Google privacy policy and terms of use.

In order to understand Google's use of Data, consult their partner policy and their Business Data page.

Personal Data processed:
  • answers to questions
  • clicks
  • keypress events
  • motion sensor events
  • mouse movements
  • scroll position
  • touch events
  • Trackers
  • Usage Data
Service provided by:
Category of Personal Information collected according to the CCPA
  • internet or other electronic network activity information
  • inferences drawn from other personal information

Tag management

This type of service helps the Owner to manage the tags or scripts needed on this Website in a centralized fashion.
This results in the Users' Data flowing through these services, potentially resulting in the retention of this Data.

Google LLC

Google Tag Manager

Company: Google LLC

Place of processing: United States

Personal Data processed: Trackers +1

Google Tag Manager is a tag management service provided by Google LLC.

In order to understand Google's use of Data, consult their partner policy and their Business Data page.

Personal Data processed:
  • Trackers
  • Usage Data
Service provided by:
Category of Personal Information collected according to the CCPA
  • internet or other electronic network activity information

User database management

This type of service allows the Owner to build user profiles by starting from an email address, a personal name, or other information that the User provides to this Website, as well as to track User activities through analytics features. This Personal Data may also be matched with publicly available information about the User (such as social networks' profiles) and used to build private profiles that the Owner can display and use for improving this Website.
Some of these services may also enable the sending of timed messages to the User, such as emails based on specific actions performed on this Website.

Zoho Corporation Pvt. Ltd.

ZOHO CRM

Company: Zoho Corporation Pvt. Ltd.

Place of processing: United States

Personal Data processed: email address +4

ZOHO CRM is a User database management service provided by Zoho Corporation Pvt. Ltd.

Personal Data processed:
  • email address
  • first name
  • last name
  • Trackers
  • Usage Data
Service provided by:
Category of Personal Information collected according to the CCPA
  • identifiers
  • internet or other electronic network activity information

Further information for Users

This part of the document integrates with and supplements the information contained in the rest of the privacy policy and is provided by the business running this Website and, if the case may be, its parent, subsidiaries and affiliates (for the purposes of this section referred to collectively as “we”, “us”, “our”).
The information contained in this section applies to all Users (Users are referred to below, simply as “you”, “your”, “yours”), who are residents in the following states: California, Virginia, Colorado, Connecticut, Utah, Texas, Oregon, Nevada, Delaware, Iowa, New Hampshire, New Jersey, Nebraska, Tennessee, Minnesota, Maryland, Indiana, Kentucky, Rhode Island and Montana.
For such Users, this information supersedes any other possibly divergent or conflicting provisions contained in the privacy policy.
This part of the document uses the term Personal Information (and Sensitive Personal Information).

Notice at collection

The following Notice at collection provides you with timely notice about the categories of Personal Information collected or disclosed in the past 12 months so that you can exercise meaningful control over our use of that Information.
While such categorization of Personal Information is mainly based on California privacy laws, it can also be helpful for anyone who is not a California resident to get a general idea of what types of Personal Information are collected.

Internet or other electronic network activity information

Sold or Shared

Targeted Advertising

Personal Data processed: Trackers; Usage data; Number of users; Session statistics + 32

Personal Information collected or disclosed:
  • Trackers
  • Usage Data
  • number of Users
  • session statistics
  • email address
  • first name
  • last name
  • browser information
  • device information
  • scroll-to-page interactions
  • language
  • operating systems
  • browsing history
  • geographic position
  • clicks
  • User ID
  • address
  • state
  • city
  • time the message was sent
  • date of the message
  • profile picture
  • page views
  • interests
  • gender
  • unique device identifiers for advertising (Google Advertiser ID or IDFA, for example)
  • contact details
  • phone number
  • answers to questions
  • keypress events
  • motion sensor events
  • mouse movements
  • scroll position
  • touch events
  • IP address
  • referral URL
Sensitive Personal Information collected or disclosed

contents of the email or message, username

Purposes:
  • Analytics
  • Displaying content from external platforms
  • Tag management
  • Contacting the User
  • User database management
  • Managing contacts and sending messages
  • Content performance and features testing (A/B testing)
  • Managing support and contact requests
  • Interaction with live chat platforms
  • Advertising
  • Remarketing and behavioral targeting
  • Spam and bots protection
Retention period:

for the time necessary to fulfill the purpose

Sold or Shared:

Yes

Targeted Advertising:

Yes

Third-parties:

Google LLC, Zoho Corporation Pvt. Ltd., Zoho Corporation, Zoho Corporation Pty. Ltd., Ahrefs Pte. Ltd., Meta Platforms, Inc.

Service providers or contractors:

this Website

Identifiers

Sold or Shared

Targeted Advertising

Personal Data processed: Email address; Trackers; Usage data; First name + 18

Personal Information collected or disclosed:
  • email address
  • Trackers
  • Usage Data
  • first name
  • last name
  • User ID
  • language
  • clicks
  • address
  • state
  • city
  • browser information
  • operating systems
  • time the message was sent
  • date of the message
  • profile picture
  • page views
  • interests
  • gender
  • unique device identifiers for advertising (Google Advertiser ID or IDFA, for example)
  • contact details
  • phone number
Sensitive Personal Information collected or disclosed

contents of the email or message, username

Purposes:
  • Contacting the User
  • User database management
  • Managing contacts and sending messages
  • Managing support and contact requests
  • Analytics
  • Interaction with live chat platforms
  • Advertising
Retention period:

for the time necessary to fulfill the purpose

Sold or Shared:

Yes

Targeted Advertising:

Yes

Third-parties:

Zoho Corporation Pvt. Ltd., Zoho Corporation Pty. Ltd., Zoho Corporation, Google LLC

Service providers or contractors:

this Website

Geolocation data

Sold or Shared

Targeted Advertising

Personal Data processed: Trackers; Usage data; Browser information; Device information + 6

Personal Information collected or disclosed:
  • Trackers
  • Usage Data
  • browser information
  • device information
  • scroll-to-page interactions
  • language
  • operating systems
  • browsing history
  • geographic position
  • clicks
Purposes:
  • Content performance and features testing (A/B testing)
Retention period:

for the time necessary to fulfill the purpose

Sold or Shared:

Yes

Targeted Advertising:

Yes

Third-parties:

Zoho Corporation

Inferences drawn from other personal information

Sold or Shared

Targeted Advertising

Personal Data processed: Trackers; Usage data; Browser information; Device information + 22

Personal Information collected or disclosed:
  • Trackers
  • Usage Data
  • browser information
  • device information
  • scroll-to-page interactions
  • language
  • operating systems
  • browsing history
  • geographic position
  • clicks
  • User ID
  • address
  • state
  • city
  • time the message was sent
  • date of the message
  • profile picture
  • page views
  • interests
  • gender
  • answers to questions
  • keypress events
  • motion sensor events
  • mouse movements
  • scroll position
  • touch events
Sensitive Personal Information collected or disclosed

contents of the email or message, username

Purposes:
  • Content performance and features testing (A/B testing)
  • Analytics
  • Interaction with live chat platforms
  • Advertising
  • Spam and bots protection
Retention period:

for the time necessary to fulfill the purpose

Sold or Shared:

Yes

Targeted Advertising:

Yes

Third-parties:

Zoho Corporation, Zoho Corporation Pty. Ltd., Google LLC

Audio, electronic, visual, thermal, olfactory, or similar information

Sold or Shared

Targeted Advertising

Personal Data processed: Browser information; Language; Operating systems; Trackers + 3

Personal Information collected or disclosed:
  • browser information
  • language
  • operating systems
  • Trackers
  • time the message was sent
  • date of the message
  • profile picture
Sensitive Personal Information collected or disclosed

contents of the email or message, username

Purposes:
  • Interaction with live chat platforms
Retention period:

for the time necessary to fulfill the purpose

Sold or Shared:

Yes

Targeted Advertising:

Yes

Third-parties:

Zoho Corporation

ℹ️ You can read the definitions of these concepts inside the “Definitions and legal references section” of the privacy policy.

To know more about your rights in particular to opt out of certain processing activities and to limit the use of your sensitive personal information (“Limit the Use of My Sensitive Personal Information”) you can refer to the “Your privacy rights under US state laws” section of our privacy policy.

For more details on the collection of Personal Information, please read the section “Detailed information on the processing of Personal Data” of our privacy policy.

We won’t process your Information for unexpected purposes, or for purposes that are not reasonably necessary to and compatible with the purposes originally disclosed, without your consent.

What are the sources of the Personal Information we collect?

We collect the above-mentioned categories of Personal Information, either directly or indirectly, from you when you use this Website.

For example, you directly provide your Personal Information when you submit requests via any forms on this Website. You also provide Personal Information indirectly when you navigate this Website, as Personal Information about you is automatically observed and collected.

Finally, we may collect your Personal Information from third parties that work with us in connection with the Service or with the functioning of this Website and features thereof.

Your privacy rights under US state laws

You may exercise certain rights regarding your Personal Information. In particular, to the extent permitted by applicable law, you have:

  • the right to access Personal Information: the right to know. You have the right to request that we confirm whether or not we are processing your Personal Information. You also have the right to access such Personal Information;
  • the right to correct inaccurate Personal Information. You have the right to request that we correct any inaccurate Personal Information we maintain about you;
  • the right to request the deletion of your Personal Information. You have the right to request that we delete any of your Personal Information;
  • the right to obtain a copy of your Personal Information. We will provide your Personal Information in a portable and usable format that allows you to transfer data easily to another entity – provided that this is technically feasible;
  • the right to opt out from the Sale of your Personal Information; We will not discriminate against you for exercising your privacy rights.
  • the right to non-discrimination.

Additional rights for Users residing in California

In addition to the rights listed above common to all Users in the United States, as a User residing in California, you have:

  • The right to opt out of the Sharing of your Personal Information for cross-context behavioral advertising;
  • The right to request to limit our use or disclosure of your Sensitive Personal Information to only that which is necessary to perform the services or provide the goods, as is reasonably expected by an average consumer. Please note that certain exceptions outlined in the law may apply, such as, when the collection and processing of Sensitive Personal Information is necessary to verify or maintain the quality or safety of our service.

Additional rights for Users residing in Virginia, Colorado, Connecticut, Texas, Oregon, Nevada, Delaware, Iowa, New Hampshire, New Jersey, Nebraska, Tennessee, Minnesota, Maryland, Indiana, Kentucky, Rhode Island and Montana

In addition to the rights listed above common to all Users in the United States, as a User residing in Virginia, Colorado, Connecticut, Texas, Oregon, Nevada, Delaware, Iowa, New Hampshire, New Jersey, Nebraska, Tennessee, Minnesota, Maryland, Indiana, Kentucky, Rhode Island and Montana you have

  • The right to opt out of the processing of your personal information for Targeted Advertising or profiling in furtherance of decisions that produce legal or similarly significant effects concerning you;
  • The right to freely give, deny or withdraw your consent for the processing of your Sensitive Personal Information. Please note that certain exceptions outlined in the law may apply, such as, but not limited to, when the collection and processing of Sensitive Personal Information is necessary for the provision of a product or service specifically requested by the consumer. In Maryland, your Sensitive Personal Information will be collected or processed only if strictly necessary to provide or maintain a specific product or service requested by you.

In Minnesota and Maryland Users also have the right to obtain a list of the specific third parties to which the controller has disclosed the consumer's personal data

* Note that in some states like Minnesota you have the following specific rights connected to profiling:

  • The right to question the results of the profiling;
  • The right to be informed of the reason that the profiling resulted in the decision; if feasible
  • The right to be informed of what actions the consumer might have taken to secure a different decision and the actions that the consumer might take to secure a different decision in the future;
  • The right to review personal data used in the profiling;
  • If inaccurate, the right to have the data corrected and the profiling decision reevaluated based on the corrected data;

Additional rights for users residing in Utah and Iowa

In addition to the rights listed above common to all Users in the United States, as a User residing in Utah and Iowa, you have:

  • The right to opt out of the processing of your Personal Information for Targeted Advertising;
  • The right to opt out of the processing of your Sensitive Personal Information. Please note that certain exceptions outlined in the law may apply, such as, but not limited to, when the collection and processing of Sensitive Personal Information is necessary for the provision of a product or service specifically requested by the consumer.

How to exercise your privacy rights under US state laws

To exercise the rights described above, you need to submit your request to us by contacting us via the contact details provided in this document.

For us to respond to your request, we must know who you are. We will not respond to any request if we are unable to verify your identity and therefore confirm the Personal Information in our possession relates to you. You are not required to create an account with us to submit your request. We will use any Personal Information collected from you in connection with the verification of your request solely for verification and shall not further disclose the Personal Information, retain it longer than necessary for purposes of verification, or use it for unrelated purposes.

If you are an adult, you can make a request on behalf of a child under your parental authority.

How to exercise your rights to opt out

In addition to what is stated above, to exercise your right to opt-out of Sale or Sharing and Targeted Advertising you can also use the privacy choices link provided on this Website.

If you want to submit requests to opt out of Sale or Sharing and Targeted Advertising activities via a user-enabled global privacy control, such as for example the Global Privacy Control (“GPC”), you are free to do so and we will abide by such request in a frictionless manner.

How and when we are expected to handle your request

We will respond to your request without undue delay, but in all cases within the timeframe required by applicable law. Should we need more time, we will explain to you the reasons why, and how much more time we need.

Should we deny your request, we will explain to you the reasons behind our denial (where envisaged by applicable law you may then contact the relevant authority to submit a complaint).

We do not charge a fee to process or respond to your request unless such request is manifestly unfounded or excessive and in all other cases where it is permitted by the applicable law. In such cases, we may charge a reasonable fee or refuse to act on the request. In either case, we will communicate our choices and explain the reasons behind them.

Additional information about Data collection and processing

Legal action

The User's Personal Data may be used for legal purposes by the Owner in Court or in the stages leading to possible legal action arising from improper use of this Website or the related Services.
The User declares to be aware that the Owner may be required to reveal personal data upon request of public authorities.

Additional information about User's Personal Data

In addition to the information contained in this privacy policy, this Website may provide the User with additional and contextual information concerning particular Services or the collection and processing of Personal Data upon request.

System logs and maintenance

For operation and maintenance purposes, this Website and any third-party services may collect files that record interaction with this Website (System logs) or use other Personal Data (such as the IP Address) for this purpose.

Information not contained in this policy

More details concerning the collection or processing of Personal Data may be requested from the Owner at any time. Please see the contact information at the beginning of this document.

Changes to this privacy policy

The Owner reserves the right to make changes to this privacy policy at any time by notifying its Users on this page and possibly within this Website and/or - as far as technically and legally feasible - sending a notice to Users via any contact information available to the Owner. It is strongly recommended to check this page often, referring to the date of the last modification listed at the bottom.

Should the changes affect processing activities performed on the basis of the User’s consent, the Owner shall collect new consent from the User, where required.