Personal Data processed for the following purposes and using the following services:

• • Advertising

    • Meta ads conversion tracking (Meta pixel), TikTok conversion tracking and Hotjar Form Analysis and Conversion Funnels

      Personal Data: Trackers; Usage Data

    • LinkedIn conversion tracking (LinkedIn Insight Tag) and Pinterest Conversion Tag

      Personal Data: device information; Trackers; Usage Data

    • Salesforce and LinkedIn Ads

      Personal Data: Tracker; Usage Data

    • Pinterest Ads

      Personal Data: device information; email address; Tracker; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); Usage Data

  • Analytics

    • Google Analytics Advertising Reporting Features

      Personal Data: Tracker; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); various types of Data as specified in the privacy policy of the service

    • User ID extension for Google Analytics and YouTube Analytics and Reporting API

      Personal Data: Tracker

    • Google Analytics Demographics and Interests reports

      Personal Data: Tracker; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example)

    • Salesforce Analytics Cloud

      Personal Data: Tracker; Usage Data

    • Google Analytics 4

      Personal Data: number of Users; session statistics; Trackers; Usage Data

  • Contacting the User

    • Contact form

      Personal Data: email address; first name; last name; phone number; various types of Data

    • Phone contact

      Personal Data: phone number

    • Leadfeeder

  • Data transfer outside the EU

    • Data transfer to countries that guarantee European standards and Data transfer abroad based on standard contractual clauses

      Personal Data: various types of Data

  • Displaying content from external platforms

    • YouTube IFrame Player

      Personal Data: Tracker

    • YouTube video widget

      Personal Data: Tracker; Usage Data

  • Heat mapping and session recording

    • Hotjar Heat Maps and Recordings

      Personal Data: Trackers; Usage Data; various types of Data as specified in the privacy policy of the service

  • Interaction with data collection platforms and other third parties

    • Hotjar Recruit User Testers

      Personal Data: Trackers; Usage Data; various types of Data

  • Interaction with external social networks and platforms

    • YouTube button and social widgets

      Personal Data: Usage Data

    • LinkedIn button and social widgets

      Personal Data: Tracker; Usage Data

  • Interaction with online survey platforms

    • Hotjar Poll & Survey Widgets

      Personal Data: Trackers; Usage Data; various types of Data

  • Managing data collection and online surveys

    • Facebook lead ads

      Personal Data: company name; country; email address; last name; phone number; profession; Tracker; Usage Data

    • Hotjar surveys

      Personal Data: Data communicated while using the service; Trackers; Usage Data

  • Platform services and hosting

    • Webflow

      Personal Data: Tracker; Usage Data; various types of Data as specified in the privacy policy of the service

  • Remarketing and behavioural targeting

    • Facebook Custom Audience

      Personal Data: email address; Tracker

    • Facebook Remarketing, Google Ad Manager Audience Extension, Google Ads Remarketing and LinkedIn Website Retargeting

      Personal Data: Tracker; Usage Data

    • TikTok Remarketing

      Personal Data: Trackers; Usage Data

  • Tag Management

    • Google Tag Manager

      Personal Data: Tracker; Usage Data

  • Traffic optimisation and distribution

    • Cloudflare

      Personal Data: Trackers; various types of Data as specified in the privacy policy of the service

  • User database management

    • Salesforce Sales Cloud

      Personal Data: various types of Data as specified in the privacy policy of the service

    • Apollo.io

      Personal Data: name; Trackers

    • Leadinfo

      Personal Data: email address; first name; last name; Trackers; Usage Data

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Further information about the processing of Personal Data

• • Analysis and predictions based on the User’s Data (“profiling”)

    The Owner may use the Personal and Usage Data collected through this Website to create or update User profiles. This type of Data processing allows the Owner to evaluate User choices, preferences and behaviour for the purposes outlined in the respective section of this document.
    User profiles can also be created through the use of automated tools like algorithms, which can also be provided by third parties. To find out more about the profiling activities performed, Users can check the relevant sections of this document.
    The User always has a right to object to this kind of profiling activity. To find out more about the User's rights and how to exercise them, the User is invited to consult the section of this document outlining the rights of the User.

  • Preference Cookies

    Preference Cookies store the User preferences detected on this Website in the local domain such as, for example, their timezone and region.

  • Equal protection of User Data

    This Website shares User Data only with third parties carefully selected to ensure that they provide the same or equal protection of User Data as stated in this privacy policy and requested by applicable data protection laws. Further information on data processing and privacy practices by third parties can be found in their respective privacy policies.

Contact information

• • Owner and Data Controller

    The person responsible within the meaning of the General Data Protection Regulation and other national data protection laws of the member states as well as other data protection regulations is the:
    
    RenderThat GmbH & Co. KG
    An der Alster 47
    20099 Hamburg
    Germany
    
    +49 (0) 40 999 987 110
    
    NAME AND ADDRESS OF THE DATA PROTECTION OFFICER
    
    The data protection officer of the responsible person is:
    
    Christian Valder
    Im Zollhafen 5 / Halle 11
    50678 Cologne
    christian.valder@renderthat.com

    Owner contact email: info@renderthat.com