Personal Data collected for the following purposes and using the following services:

• • Access to third-party accounts

    • Facebook account access

      Permissions: Access private data; Contact email; Current City; Email

    • Google Drive account access, Stripe account access and Twitter account access

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Advertising

    • Altervista Advertising

      Personal Data: Cookies; various types of Data as specified in the privacy policy of the service

    • Google AdSense, Amazon Mobile Ads, Reach and Redvertisement Ads

      Personal Data: Cookies; Usage Data

    • Facebook Audience Network

      Personal Data: Cookies; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); Usage Data

  • Analytics

    • Google Analytics, Adobe Analytics, Analytics collected directly, Google Analytics with anonymized IP, ComScore Analytics, Display Advertising extension for Google Analytics, Google Ads conversion tracking, Facebook Ads conversion tracking (Facebook pixel), LinkedIn conversion tracking, Twitter Ads conversion tracking and Yahoo Advertising conversion tracking

      Personal Data: Cookies; Usage Data

    • User ID extension for Google Analytics

      Personal Data: Cookies

    • Google Analytics for Firebase

      Personal Data: Cookies; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); Usage Data

  • Backup saving and management

    • Backup on Google Drive

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Contacting the User

    • Mailing list or newsletter

      Personal Data: city; email address; first name; last name

    • Contact form

      Personal Data: city; email address; first name; last name; various types of Data

  • Content performance and features testing (A/B testing)

    • Visual Website Optimizer and Google Optimize

      Personal Data: Cookies; Usage Data

    • Firebase Remote Config

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Data transfer outside the EU

    • Other legal basis for Data transfer abroad, Data transfer from the EU and/or Switzerland to the U.S based on Privacy Shield, Data transfer to countries that guarantee European standards, Data transfer abroad based on consent and Data transfer abroad based on standard contractual clauses

      Personal Data: various types of Data

  • Displaying content from external platforms

    • Google Site Search and Instagram widget

      Personal Data: Cookies; Usage Data

    • Google Fonts

      Personal Data: Usage Data; various types of Data as specified in the privacy policy of the service

  • Handling payments

    • Authorize.Net, PayPal, Stripe and PayPal Payments Hub

      Personal Data: various types of Data as specified in the privacy policy of the service

    • PayPal Carrier Payments

      Personal Data: phone number; various types of Data as specified in the privacy policy of the service

  • Heat mapping and session recording

    • Inspectlet

      Personal Data: Cookies; Usage Data

  • Infrastructure monitoring

    • Rollbar

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Interaction with external social networks and platforms

    • Twitter Tweet button and social widgets, LinkedIn button and social widgets, Facebook Like button and social widgets, Google+ +1 button and social widgets and Google Friend Connect

      Personal Data: Cookies; Usage Data

    • YouTube button and social widgets

      Personal Data: Usage Data

  • Interaction with live chat platforms

    • LiveChat Widget and My LiveChat Widget

      Personal Data: Cookies; Data communicated while using the service; Usage Data

  • Interaction with support and feedback platforms

    • Uservoice Widget

      Personal Data: Cookies; email address; Usage Data

  • Location-based interactions

    • Non-continuous geolocation and Geolocation

      Personal Data: geographic position

  • Managing contacts and sending messages

    • SendinBlue Email

      Personal Data: Cookies; email address; Usage Data

    • Mailgun

      Personal Data: address; Cookies; country; date of birth; email address; first name; gender; last name; phone number; profession; Usage Data; various types of Data

    • SendinBlue SMS

      Personal Data: Cookies; phone number; Usage Data

  • Managing support and contact requests

    • Uservoice and Zendesk

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Registration and authentication

    • Auth0

      Personal Data: Cookies; email address; first name; last name; password; picture; various types of Data as specified in the privacy policy of the service

    • Twitter OAuth, Stripe OAuth, Google OAuth, Facebook Authentication and Instagram Authentication

      Personal Data: various types of Data as specified in the privacy policy of the service

    • Direct registration

      Personal Data: address; billing address; city; company name; country; date of birth; email address; fax number; first name; house number; last name; password; phone number; province; shipping address; Tax ID; Twitter handle; VAT Number; website; ZIP/Postal code

  • Remarketing and behavioral targeting

    • Google Ads Remarketing, Remarketing with Google Analytics, Twitter Remarketing, Facebook Remarketing, LinkedIn Website Retargeting, Perfect Audience and AdRoll

      Personal Data: Cookies; Usage Data

    • Twitter Tailored Audiences and Facebook Custom Audience

      Personal Data: Cookies; email address

  • Social features

    • Firebase Dynamic Links

      Personal Data: various types of Data as specified in the privacy policy of the service

  • SPAM protection

    • Akismet, VERSCaptcha and WebPurify

      Personal Data: various types of Data as specified in the privacy policy of the service

    • Google reCAPTCHA

      Personal Data: Cookies; Usage Data

  • Tag Management

    • Google Tag Manager and Segment

      Personal Data: Cookies; Usage Data

  • User database management

    • SendinBlue Marketing Automation

      Personal Data: Cookies; email address; Usage Data

Further information about Personal Data

• • Data Collected

    Users can either decide to login to Hashtagify with their email address or using their social profile (Facebook, Twitter, Instagram, Google). Social login credentials are not stored or cached.
    
    Hashtagify receives personal data from third parties such as Facebook, Twitter and Instagram. Only public contents are used and processed to generate hashtags and users analyses.
    
    Data collected from Twitter and Instagram are:
    
    o name, username, handle or other identifiers (Twitter only);
    
    o public content published via that social profile, including comments, retweets and likes received
    
    o profile pictures (Twitter only);
    
    Data collected from Facebook are used to enable social login and to link Instagram Business Profiles in order to track hashtags on Instagram.
    
    Coherently with Facebook Policies, users will be asked to reconnect their Facebook profile when the access token expires.

  • How we use collected information:

    Data gathered from Twitter and Instagram are used to build hashtags and users analyses, aimed to monitor how hashtag campaigns and Twitter profiles are performing.
    
    Coherently with the Social Media Platforms Policies, data collected from Instagram are 100% anonymous.
    
    Through Twitter’s API, data on Twitter influencers profiles will be added to our Twitter hashtag analysis.

  • Analysis and predictions based on the User’s Data (“profiling”)

    The Owner may use the Personal and Usage Data collected through hashtagify.me to create or update User profiles. This type of Data processing allows the Owner to evaluate User choices, preferences and behaviour for the purposes outlined in the respective section of this document.
    User profiles can also be created through the use of automated tools like algorithms, which can also be provided by third parties. To find out more, about the profiling activities performed, Users can check the relevant sections of this document.
    The User always has a right to object to this kind of profiling activity. To find out more about the User's rights and how to exercise them, the User is invited to consult the section of this document outlining the rights of the User.

  • Personal Data collected through sources other than the User

    The Owner of hashtagify.me may have legitimately collected Personal Data relating to Users without their knowledge by reusing or sourcing them from third parties on the grounds mentioned in the section specifying the legal basis of processing.
    Where the Owner has collected Personal Data in such a manner, Users may find specific information regarding the source within the relevant sections of this document or by contacting the Owner.

  • User identification via a universally unique identifier (UUID)

    Hashtagify.me may track Users by storing a so-called universally unique identifier (or short UUID) for analytics purposes or for storing Users' preferences. This identifier is generated upon installation of this Application, it persists between Application launches and updates, but it is lost when the User deletes the Application. A reinstall generates a new UUID.

  • Access the address book

    Hashtagify.me may request access to your address book.

  • Unique device identification

    Hashtagify.me may track Users by storing a unique identifier of their device, for analytics purposes or for storing Users' preferences.

  • Automated decision-making

    Automated decision-making means that a decision which is likely to have legal effects or similarly significant effects on the User, is taken solely by technological means, without any human intervention. Hashtagify.me may use the User's Personal Data to make decisions entirely or partially based on automated processes according to the purposes outlined in this document. Hashtagify.me adopts automated decision-making processes as far as necessary to enter into or perform a contract between User and Owner, or on the basis of the User’s explicit consent, where such consent is required by the law.
    Automated decisions are made by technological means – mostly based on algorithms subject to predefined criteria – which may also be provided by third parties.
    The rationale behind the automated decision making is:

    • to enable or otherwise improve the decision-making process;
    • to grant Users fair and unbiased treatment based on consistent and uniform criteria;
    • to reduce the potential harm derived from human error, personal bias and the like which may potentially lead to discrimination or imbalance in the treatment of individuals etc.;
    • to reduce the risk of User's failure to meet their obligation under a contract. To find out more about the purposes, the third-party services, if any, and any specific rationale for automated decisions used within hashtagify.me, Users can check the relevant sections in this document.

    Consequences of automated decision-making processes for Users and rights of Users subjected to it

    As a consequence, Users subject to such processing, are entitled to exercise specific rights aimed at preventing or otherwise limiting the potential effects of the automated decisions taken.
    In particular, Users have the right to:

    • obtain an explanation about any decision taken as a result of automated decision-making and express their point of view regarding this decision;
    • challenge a decision by asking the Owner to reconsider it or take a new decision on a different basis;
    • request and obtain from the Owner human intervention on such processing. To learn more about the User’s rights and the means to exercise them, the User is invited to consult the section of this document relating to the rights of the User.

  • Selling goods and services online

    The Personal Data collected are used to provide the User with services or to sell goods, including payment and possible delivery.
    The Personal Data collected to complete the payment may include the credit card, the bank account used for the transfer, or any other means of payment envisaged. The kind of Data collected by hashtagify.me depends on the payment system used.

Contact information

• • Owner and Data Controller

    CyBranding Ltd.
    4th Floor 86-90 Paul Street
    EC2A 4NE London, UK

    Owner contact email: dan@cybranding.com