Personal Data processed for the following purposes and using the following services:

• • Advertising

    • Direct Email Marketing (DEM)

      Personal Data: email address

    • Facebook Audience Network

      Personal Data: Cookies; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); Usage Data

    • Meta ads conversion tracking (Meta pixel) and Google Ads conversion tracking

      Personal Data: Trackers; Usage Data

    • Facebook Lookalike Audience, Google Ad Manager and Google Ads Similar audiences

      Personal Data: Cookies; Usage Data

  • Analytics

    • Google Analytics, Analytics collected directly and SumoMe Content Analytics

      Personal Data: Cookies; Usage Data

    • Google Analytics Demographics and Interests reports

      Personal Data: Cookies; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example)

  • Contacting the User

    • Phone contact

      Personal Data: phone number

    • Mailing list or newsletter and Contact form

      Personal Data: email address

  • Data transfer outside the EU

    • Data transfer from the EU and/or Switzerland to the U.S based on Privacy Shield

      Personal Data: various types of Data

  • Displaying content from external platforms

    • Google Fonts

      Personal Data: Usage Data; various types of Data as specified in the privacy policy of the service

    • Google Programmable Search Engine, YouTube video widget and Vimeo video

      Personal Data: Cookies; Usage Data

  • Handling payments

    • Stripe and PayPal

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Heat mapping and session recording

    • SumoMe Heat Maps

      Personal Data: Cookies; Usage Data

  • Interaction with data collection platforms and other third parties

    • Typeform widget

      Personal Data: email address

  • Interaction with external social networks and platforms

    • PayPal button and widgets

      Personal Data: Cookies; Usage Data

  • Interaction with live chat platforms

    • Facebook Messenger Customer Chat

      Personal Data: Cookies; Data communicated while using the service; Usage Data

    • Drift Widget

      Personal Data: Cookies; Data communicated while using the service; Usage Data; various types of Data as specified in the privacy policy of the service

  • Interaction with support and feedback platforms

    • WebEngage Widget

      Personal Data: Cookies; Usage Data

  • Managing contacts and sending messages

    • Twilio

      Personal Data: phone number

  • Managing data collection and online surveys

    • Typeform

      Personal Data: email address

  • Managing support and contact requests

    • Freshdesk

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Remarketing and behavioral targeting

    • Facebook Remarketing, Remarketing with Google Analytics and Google Ads Remarketing

      Personal Data: Cookies; Usage Data

    • Facebook Custom Audience

      Personal Data: Cookies; email address

  • Tag Management

    • Google Tag Manager

      Personal Data: Usage Data

  • Traffic optimization and distribution

    • Cloudflare

      Personal Data: Cookies; various types of Data as specified in the privacy policy of the service

  • User database management

    • Infusionsoft

      Personal Data: various types of Data as specified in the privacy policy of the service

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Further information about the processing of Personal Data

• • ClickFunnels

    Provider
    ETISON, LLC
    
    Purpose
    User database management
    
    Personal Data collected
    Various types of data as specified in the privacy policy of the service
    
    Privacy Policy
    ClickFunnels is a User database management service provided by ETISON, LLC.

  • Smartlook

    Provider
    Smartsupp.com, s.r.o.
    
    Finalità
    Heat mapping e registrazione sessioni
    
    Dati personali raccolti
    Cookie
    Dati di utilizzo
    Varie tipologie di dati secondo quanto specificato dalla privacy policy del servizio
    
    Privacy Policy
    Smartlook è un servizio di heat mapping e di registrazione delle sessioni fornito da Smartsupp.com, s.r.o.

  • Analysis and predictions based on the User’s Data (“profiling”)

    The Owner may use the Personal and Usage Data collected through this Application to create or update User profiles. This type of Data processing allows the Owner to evaluate User choices, preferences and behaviour for the purposes outlined in the respective section of this document.
    User profiles can also be created through the use of automated tools like algorithms, which can also be provided by third parties. To find out more about the profiling activities performed, Users can check the relevant sections of this document.
    The User always has a right to object to this kind of profiling activity. To find out more about the User's rights and how to exercise them, the User is invited to consult the section of this document outlining the rights of the User.

  • Personal Data collected through sources other than the User

    The Owner of this Application may have legitimately collected Personal Data relating to Users without their knowledge by reusing or sourcing them from third parties on the grounds mentioned in the section specifying the legal basis of processing.
    Where the Owner has collected Personal Data in such a manner, Users may find specific information regarding the source within the relevant sections of this document or by contacting the Owner.

  • Selling goods and services online

    The Personal Data collected are used to provide the User with services or to sell goods, including payment and possible delivery.
    The Personal Data collected to complete the payment may include the credit card, the bank account used for the transfer, or any other means of payment envisaged. The kind of Data collected by this Application depends on the payment system used.

Contact information

• • Owner and Data Controller

    Algoritmica.pro Srl
    Via Dell'Arcoveggio, 49/5
    40129 Bologna (BO) - Italy
    VAT#: IT-08203580967

    Owner contact email: info@algoritmica.pro