Privacy Policy of Ulixe Group

Ulixe Group collects some Personal Data from its Users.

Personal Data processed for the following purposes and using the following services:

    • Advertising

      • Google Ad Manager, Google AdSense, Google Ads Similar audiences, LinkedIn Ads, Google Ads conversion tracking, Meta ads conversion tracking (Meta pixel) and Meta Lookalike Audience

        Personal Data: Trackers; Usage Data

      • Google Campaign Manager 360

        Personal Data: geographic position; Trackers; Usage Data

      • LinkedIn conversion tracking (LinkedIn Insight Tag)

        Personal Data: device information; Trackers; Usage Data

      • Meta Audience Network

        Personal Data: Trackers; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); Usage Data

    • Analytics

      • Google Analytics (Universal Analytics)

        Personal Data: Trackers; Usage Data

      • Google Analytics 4

        Personal Data: browser information; city; device information; latitude (of city); longitude (of city); number of Users; session statistics; Trackers; Usage Data

      • Google Analytics for Firebase

        Personal Data: device information; geography/region; launches; number of sessions; number of Users; operating systems; session duration; Trackers; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); Usage Data

      • Google Analytics Demographics and Interests reports

        Personal Data: Trackers; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example)

      • Meta Events Manager

        Personal Data: browser information; clicks; Data communicated while using the service; IP address; page views; Trackers; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); Usage Data

    • Contacting the User

      • Contact form

        Personal Data: company name; email address; field of activity; first name; last name; phone number; profession; various types of Data; website

    • Displaying content from external platforms

      • Google Fonts

        Personal Data: Trackers; Usage Data

    • Handling activities related to productivity

      • Notion

        Personal Data: Trackers

    • Hosting and backend infrastructure

      • Amazon Web Services (AWS)

        Personal Data: various types of Data as specified in the privacy policy of the service

      • Typeform

    • Managing data collection and online surveys

      • Typeform

        Personal Data: company name; Data communicated while using the service; email address; first name; last name; phone number; profession; various types of Data as specified in the privacy policy of the service; website

      • Meta lead ads

        Personal Data: Data communicated while using the service; Trackers; Usage Data

    • Remarketing and behavioural targeting

      • Google Ads Remarketing and Google Signals

        Personal Data: Trackers; Usage Data

      • Meta Custom Audience

        Personal Data: email address; Trackers

    • Spam and bots protection

      • Cloudflare Bot Management

        Personal Data: app information; Application opens; browser information; browsing history; city; clicks; country; county; custom events; device information; device logs; geography/region; interaction events; IP address; keypress events; language; latitude (of city); launches; longitude (of city); metro area; motion sensor events; mouse movements; number of sessions; operating systems; page events; page views; province; scroll position; scroll-to-page interactions; search history; session duration; session statistics; state; touch events; Trackers; Usage Data; video views; ZIP/Postal code

    • Tag Management

      • Google Tag Manager

        Personal Data: Trackers; Usage Data

    • Traffic optimisation and distribution

      • Cloudflare

        Personal Data: Trackers; various types of Data as specified in the privacy policy of the service

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Contact information

    • Owner and Data Controller

      Ulixe Group S.r.l.
      VAT N IT03305250122
      DPO: dpo@ulixe.com

      Owner contact email: privacy@ulixe.com