Personal Data processed for the following purposes and using the following services:

• • Advertising

    • Facebook Lookalike Audience, Google AdSense, Hotjar Form Analysis & Conversion Funnels, Meta ads conversion tracking (Meta pixel) and Google Ads conversion tracking

      Personal Data: Trackers; Usage Data

  • Analytics

    • Google Analytics (Universal Analytics) with anonymized IP and Google Analytics (Universal Analytics)

      Personal Data: Trackers; Usage Data

  • Backup saving and management

    • Backup on Google Drive

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Collection of privacy-related preferences

    • iubenda Consent Solution

      Personal Data: Data communicated while using the service; Trackers

    • iubenda Cookie Solution

      Personal Data: Trackers

  • Contacting the User

    • Contact form

      Personal Data: email address; first name; last name; phone number

  • Displaying content from external platforms

    • Google Fonts and Font Awesome

      Personal Data: Trackers; Usage Data

  • Handling payments

    • Stripe

      Personal Data: billing address; email address; first name; last name

  • Heat mapping and session recording

    • Microsoft Clarity

      Personal Data: clicks; layout details; page events; scroll-to-page interactions

    • Hotjar Heat Maps & Recordings

      Personal Data: Trackers; Usage Data; various types of Data as specified in the privacy policy of the service

  • Hosting and backend infrastructure

    • ArubaCloud

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Remarketing and behavioral targeting

    • Facebook Remarketing and Google Ads Remarketing

      Personal Data: Trackers; Usage Data

  • SPAM protection

    • Google reCAPTCHA

      Personal Data: answers to questions; clicks; keypress events; motion sensor events; mouse movements; scroll position; touch events; Trackers; Usage Data

  • Tag Management

    • Google Tag Manager

      Personal Data: Trackers; Usage Data

  • Traffic optimization and distribution

    • Cloudflare

      Personal Data: various types of Data as specified in the privacy policy of the service

  • User database management

    • ActiveCampaign

      Personal Data: email address; Trackers; various types of Data as specified in the privacy policy of the service

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Further information about the processing of Personal Data

• • Selling goods and services online

    The Personal Data collected are used to provide the User with services or to sell goods, including payment and possible delivery.
    The Personal Data collected to complete the payment may include the credit card, the bank account used for the transfer, or any other means of payment envisaged. The kind of Data collected by this Website depends on the payment system used.

Contact information

• • Owner and Data Controller

    The Orange Seed SRL
    Via Pastrengo 7, 20159 Milano (MI)

    Owner contact email: info@theorangeseed.it