Personal Data processed for the following purposes and using the following services:

• • Advertising

    • Meta ads conversion tracking (Meta pixel)

      Personal Data: Trackers; Usage Data

  • Analytics

    • Wordpress Stats

      Personal Data: Trackers; Usage Data

    • Google Analytics 4

      Personal Data: number of Users; session statistics; Trackers; Usage Data

    • Meta Events Manager

      Personal Data: clicks; Data communicated while using the service; email address; IP address; payment info; Trackers; Usage Data

    • WooCommerce Order Attribution Tracking

      Personal Data: page views; referral URL; Trackers; Usage Data

  • Building and running this Website

    • WordPress (self-hosted)

      Personal Data: Data communicated while using the service; device information; Usage Data

  • Contacting the User

    • Contact form

      Personal Data: email address; first name; last name; phone number; various types of Data

  • Displaying content from external platforms

    • TripAdvisor widget, Google Maps widget, YouTube video widget and Vimeo video

      Personal Data: Trackers; Usage Data

    • Google Fonts

      Personal Data: Usage Data; various types of Data as specified in the privacy policy of the service

  • Handling payments

    • PayPal

      Personal Data: various types of Data as specified in the privacy policy of the service

    • Stripe

      Personal Data: billing address; email address; first name; last name; payment info; Trackers; Usage Data

  • Interaction with external social networks and platforms

    • Twitter Tweet button and social widgets, Facebook Like button and social widgets and Google+ +1 button and social widgets

      Personal Data: Trackers; Usage Data

  • Platform services and hosting

    • WooCommerce

      Personal Data: billing address; data relating to the point of sale; email address; name; order ID; payment info; phone number; shipping address; Trackers; Usage Data

  • Spam and bots protection

    • Google reCAPTCHA

      Personal Data: Trackers; Usage Data

  • Tag management

    • Google Tag Manager

      Personal Data: Usage Data

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Further information about the processing of Personal Data

• • Selling goods and services online

    The Personal Data collected are used to provide the User with services or to sell goods, including payment and possible delivery.
    The Personal Data collected to complete the payment may include the credit card, the bank account used for the transfer, or any other means of payment envisaged. The kind of Data collected by this Website depends on the payment system used.

Contact information

• • Owner and Data Controller

    Idea Balloon srls. - Associazione Aerostatica Toscana

    Owner contact email: flyitaly@gmail.com