Personal Data processed for the following purposes and using the following services:

• • Advertising

    • Google Ads enhanced conversions

      Personal Data: address; contact details; email address; first name; last name; phone number; Trackers

    • Google Ads Audience Expansion and Google Ads Optimized Targeting

      Personal Data: gender; interests; page views; Usage Data

    • Google Ads Customer Match

      Personal Data: Trackers; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example)

    • Google Ads Smart Bidding

      Personal Data: device information; page views; search history

    • Google Search Ads 360

      Personal Data: clicks; device information; Trackers; Usage Data

    • Google Ads conversion tracking and Google Ads Similar audiences

      Personal Data: Trackers; Usage Data

  • Analytics

    • Google Analytics 4

      Personal Data: number of Users; session statistics; Trackers; Usage Data

  • Building and running www.eurogrategroup.com

    • WordPress (self-hosted)

      Personal Data: date of birth; Usage Data

  • Contacting the User

    • Mailing list or newsletter

      Personal Data: email address; Trackers; Usage Data

    • Contact form

      Personal Data: email address; Usage Data

  • Displaying content from external platforms

    • Font Awesome, Google Maps widget and Google Fonts

      Personal Data: Trackers; Usage Data

  • Heat mapping and session recording

    • Microsoft Clarity

      Personal Data: Trackers

  • Managing data collection and online surveys

    • Elementor Form widget

      Personal Data: Data communicated while using the service; Trackers; Usage Data

  • Tag management

    • Google Tag Manager

      Personal Data: Trackers; Usage Data

  • Traffic optimisation and distribution

    • Google Hosted Libraries

      Personal Data: Trackers; Usage Data

    • Cloudflare

      Personal Data: Trackers; various types of Data as specified in the privacy policy of the service

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Contact information

• • Owner and Data Controller

    Eurograte S.r.l. a single shareholder [Headquarters]
    Via G. Parini, 111/e
    20064 Gorgonzola (MI) - Italia

    Owner contact email: info@eurograte.com