Personal Data processed for the following purposes and using the following services:

• • Advertising

    • Direct Email Marketing (DEM)

      Personal Data: email address; first name; last name

  • Analytics

    • Google Analytics

      Personal Data: Tracker; Usage Data

  • Commercial affiliation

    • Smashwords Affiliate Program

  • Contacting the User

    • Contact form

      Personal Data: email address; first name; last name; various types of Data; website

    • Mailing list or newsletter

      Personal Data: email address; first name; last name; Usage Data

  • Content commenting

    • Comment system managed directly

      Personal Data: email address; first name; last name; Usage Data; username; website

  • Displaying content from external platforms

    • Font Awesome

      Personal Data: Usage Data

    • Google Fonts

      Personal Data: Usage Data; various types of Data as specified in the privacy policy of the service

  • Interaction with data collection platforms and other third parties

    • MailerLite widget

      Personal Data: email address; first name; last name; Usage Data; various types of Data

  • Interaction with external social networks and platforms

    • Facebook Like button and social widgets, Twitter Tweet button and social widgets, LinkedIn button and social widgets, Pinterest “Pin it” button and social widgets and Reddit button and widgets

      Personal Data: Tracker; Usage Data

  • Managing contacts and sending messages

    • MailerLite

      Personal Data: email address; first name; last name; Usage Data; various types of Data

  • Tag Management

    • Google Tag Manager

      Personal Data: Tracker; Usage Data

Contact information

• • Owner and Data Controller

    West of Mars, LLC, c/o Susan Helene Gottfried, 120 Westminster Drive, Mars, PA 16046, United States of America

    Owner contact email: susan@westofmars.com