Personal Data processed for the following purposes and using the following services:

• • Access to third-party accounts

    • Google Drive account access

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Advertising

    • Meta ads conversion tracking (Meta pixel), Google Ads conversion tracking and Query Click

      Personal Data: Trackers; Usage Data

    • Google Ad Manager

      Personal Data: Cookies; Usage Data

    • Direct Email Marketing (DEM)

      Personal Data: email address; first name; last name

  • Analytics

    • Google Analytics, Wordpress Stats and Analytics collected directly

      Personal Data: Cookies; Usage Data

    • Google Analytics 4

      Personal Data: browser information; city; device information; latitude (of city); longitude (of city); number of Users; session statistics; Trackers; Usage Data

  • Backup saving and management

    • Backup on Google Drive and Backup on Dropbox

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Contacting the User

    • Phone contact

      Personal Data: phone number

    • Mailing list or newsletter

      Personal Data: address; city; company name; country; county; date of birth; email address; first name; gender; last name; phone number; profession; website; ZIP/Postal code

    • Contact form

      Personal Data: city; company name; email address; first name; last name; phone number

  • Content performance and features testing (A/B testing)

    • Google Optimize and Google Optimize 360

      Personal Data: Tracker; Usage Data

  • Displaying content from external platforms

    • Google Fonts and Adobe Fonts

      Personal Data: Usage Data; various types of Data as specified in the privacy policy of the service

    • Font Awesome

      Personal Data: Usage Data

    • Video Vimeo

      Personal Data: Trackers; Usage Data

  • Interaction with external social networks and platforms

    • Facebook Like button and social widgets

      Personal Data: Cookies; Usage Data

  • Managing contacts and sending messages

    • HubSpot Email

      Personal Data: email address; Usage Data

  • Platform services and hosting

    • WordPress.com

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Registration and authentication

    • WordPress.com Single Sign On

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Remarketing and behavioral targeting

    • Facebook Remarketing, Google Ad Manager Audience Extension and Google Ads Remarketing

      Personal Data: Cookies; Usage Data

  • SPAM protection

    • Akismet

      Personal Data: various types of Data as specified in the privacy policy of the service

    • Google reCAPTCHA

      Personal Data: Cookies; Usage Data

  • Tag Management

    • Google Tag Manager

      Personal Data: Usage Data

  • User database management

    • HubSpot CRM

      Personal Data: email address; phone number; various types of Data as specified in the privacy policy of the service

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Contact information

• • Owner and Data Controller

    Applebee Marketing Limited
    43a St. Marys Rd
    Market Harborough
    Leicestershire
    LE16 7DS

    Owner contact email: hello@applebeemarketing.co.uk