Privacy Policy of www.optocase.com

This Website collects some Personal Data from its Users.

Personal Data collected for the following purposes and using the following services:

    • Advertising

      • Facebook Audience Network

        Personal Data: Cookies; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); Usage Data

      • Google Ad Manager and Facebook Lookalike Audience

        Personal Data: Cookies; Usage Data

    • Analytics

      • Google Analytics, Analytics collected directly, Facebook Ads conversion tracking (Facebook pixel) and Google Ads conversion tracking

        Personal Data: Cookies; Usage Data

      • Facebook Analytics for Apps

        Personal Data: Usage Data; various types of Data as specified in the privacy policy of the service

      • Google Analytics Advertising Reporting Features

        Personal Data: Cookies; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); various types of Data as specified in the privacy policy of the service

    • Contacting the User

      • Contact form

        Personal Data: email address; first name; last name

      • Mailing list or newsletter

        Personal Data: email address

    • Displaying content from external platforms

      • Google Fonts

        Personal Data: Usage Data; various types of Data as specified in the privacy policy of the service

      • YouTube video widget

        Personal Data: Cookies; Usage Data

    • Handling payments

      • Stripe

        Personal Data: various types of Data as specified in the privacy policy of the service

    • Heat mapping and session recording

      • Crazy Egg

        Personal Data: Cookies; Usage Data

    • Interaction with data collection platforms and other third parties

      • ActiveCampaign widget

        Personal Data: various types of Data

    • Interaction with live chat platforms

      • ActiveCampaign site messages

        Personal Data: Cookies; Data communicated while using the service; email address; Usage Data

    • Managing contacts and sending messages

      • Campaign Monitor

        Personal Data: Cookies; email address; first name; last name

    • Registration and authentication

      • Direct registration

        Personal Data: address; billing address; city; company name; country; date of birth; email address; first name; last name; password; phone number; state; ZIP/Postal code

    • Remarketing and behavioral targeting

      • Facebook Custom Audience

        Personal Data: Cookies; email address

      • Facebook Remarketing, Google Ads Remarketing and Remarketing with Google Analytics

        Personal Data: Cookies; Usage Data

    • Tag Management

      • Google Tag Manager

        Personal Data: Cookies; Usage Data

    • User database management

      • ActiveCampaign

        Personal Data: Cookies; email address; various types of Data as specified in the privacy policy of the service

Further information about Personal Data

    • Personal Data collected through sources other than the User

      The Owner of this Website may have legitimately collected Personal Data relating to Users without their knowledge by reusing or sourcing them from third parties on the grounds mentioned in the section specifying the legal basis of processing.
      Where the Owner has collected Personal Data in such a manner, Users may find specific information regarding the source within the relevant sections of this document or by contacting the Owner.

    • Selling goods and services online

      The Personal Data collected are used to provide the User with services or to sell goods, including payment and possible delivery.
      The Personal Data collected to complete the payment may include the credit card, the bank account used for the transfer, or any other means of payment envisaged. The kind of Data collected by this Website depends on the payment system used.

Contact information

    • Owner and Data Controller

      Optocase
      427 Princess Street, Suite 115
      Kingston, Ontario K7L 5S9
      Canada

      Owner contact email: contact@optocase.com