Personal Data processed for the following purposes and using the following services:

• • Advertising

    • Google Ad Manager, Google AdSense, Google Ads Similar audiences and Facebook Lookalike Audience

      Personal Data: Cookies; Usage Data

    • Google Ads conversion tracking, Meta ads conversion tracking (Meta pixel) and Hotjar Form Analysis & Conversion Funnels

      Personal Data: Trackers; Usage Data

    • LinkedIn conversion tracking (LinkedIn Insight Tag)

      Personal Data: device information; Trackers; Usage Data

  • Analytics

    • User ID extension for Google Analytics

      Personal Data: Cookies

    • Google Analytics Advertising Reporting Features

      Personal Data: Cookies; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); various types of Data as specified in the privacy policy of the service

    • Google Analytics, Google Analytics with anonymized IP and Analytics collected directly

      Personal Data: Cookies; Usage Data

    • Google Analytics Demographics and Interests reports

      Personal Data: Cookies; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example)

    • Facebook Analytics for Apps

      Personal Data: Usage Data; various types of Data as specified in the privacy policy of the service

  • Contacting the User

    • Mailing list or newsletter

      Personal Data: email address; first name; last name; phone number

    • Contact form

      Personal Data: email address; first name; last name; phone number; various types of Data

    • Phone contact

      Personal Data: phone number

  • Content performance and features testing (A/B testing)

    • Google Optimize

      Personal Data: Cookies; Usage Data

  • Displaying content from external platforms

    • Google Maps widget, YouTube video widget and Instagram widget

      Personal Data: Cookies; Usage Data

    • Google Fonts

      Personal Data: Usage Data; various types of Data as specified in the privacy policy of the service

    • Font Awesome

      Personal Data: Usage Data

  • Heat mapping and session recording

    • Hotjar Heat Maps & Recordings

      Personal Data: Cookies; Usage Data; various types of Data as specified in the privacy policy of the service

  • Hosting and backend infrastructure

    • SiteGround Hosting

      Personal Data: Cookies; Usage Data; various types of Data as specified in the privacy policy of the service

  • Interaction with external social networks and platforms

    • YouTube button and social widgets

      Personal Data: Usage Data

    • Facebook Like button and social widgets, Twitter Tweet button and social widgets and LinkedIn button and social widgets

      Personal Data: Cookies; Usage Data

  • Managing landing and invitation pages

    • Unbounce

      Personal Data: Cookies; email address; Usage Data

  • Remarketing and behavioral targeting

    • Remarketing with Google Analytics, Google Ads Remarketing, LinkedIn Website Retargeting, Twitter Remarketing and Facebook Remarketing

      Personal Data: Cookies; Usage Data

    • Facebook Custom Audience

      Personal Data: Cookies; email address

  • SPAM protection

    • Google reCAPTCHA

      Personal Data: Cookies; Usage Data

  • Tag Management

    • Google Tag Manager

      Personal Data: Usage Data

    • Segment

      Personal Data: Cookies; Usage Data

  • Traffic optimization and distribution

    • Cloudflare

      Personal Data: Cookies; various types of Data as specified in the privacy policy of the service

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Contact information

• • Owner and Data Controller

    Stiferite Spa a socio unico
    Viale Navigazione Interna 54/5
    35129 Padova
    P.IVA 03647120280
    REA PD 325913
    Cap. Soc. € 7.737.000 i.v.

    Owner contact email: privacy@stiferite.com