Personal Data processed for the following purposes and using the following services:

• • Advertising

    • Google Ads conversion tracking and Meta ads conversion tracking (Meta pixel)

      Personal Data: Trackers; Usage Data

  • Analytics

    • Google Analytics and Google Analytics with anonymized IP

      Personal Data: Trackers; Usage Data

    • YouTube Analytics and Reporting API

      Personal Data: Data communicated while using the service; device information

  • Collection of privacy-related preferences

    • iubenda Consent Solution

      Personal Data: Data communicated while using the service; Trackers

    • iubenda Cookie Solution

      Personal Data: Trackers

  • Contacting the User

    • Contact form

      Personal Data: city; email address; first name; last name; phone number; physical address; state; website; ZIP/Postal code

    • Mailing list or newsletter

      Personal Data: email address; first name; last name; website

    • Phone contact

      Personal Data: phone number

  • Displaying content from external platforms

    • Google Fonts, Instagram widget and YouTube video widget

      Personal Data: Trackers; Usage Data

    • Google Maps widget

      Personal Data: Usage Data

    • YouTube IFrame Player

      Personal Data: Data communicated while using the service; device information

  • Heat mapping and session recording

    • Crazy Egg

      Personal Data: Trackers; Usage Data

  • Location-based interactions

    • Geolocation

      Personal Data: geographic position

  • Remarketing and behavioral targeting

    • TikTok Remarketing

      Personal Data: device information; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); Usage Data

  • SPAM protection

    • Google reCAPTCHA

      Personal Data: answers to questions; clicks; keypress events; motion sensor events; mouse movements; scroll position; touch events; Trackers; Usage Data

  • Tag Management

    • Google Tag Manager

      Personal Data: Usage Data

  • Traffic optimization and distribution

    • Smush

      Personal Data: metadata; various types of Data

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Contact information

• • Owner and Data Controller

    Michigan Plastic Surgery
    2900 HANNAH BLVD., SUITE 110
    East Lansing, MI 48823

    Owner contact email: elizabeth@miplasticsurgery.com