Privacy Policy of www.transit.it

This Website collects some Personal Data from its Users.

Personal Data processed for the following purposes and using the following services:

    • Access to third-party accounts

      • Stripe account access

        Personal Data: payment info

    • Advertising

      • Google Ads conversion tracking, Meta ads conversion tracking (Meta pixel) and Hotjar Form Analysis & Conversion Funnels

        Personal Data: Trackers; Usage Data

      • Meta Audience Network

        Personal Data: Tracker; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); Usage Data

      • Facebook Lookalike Audience

        Personal Data: Tracker; Usage Data

      • Direct Email Marketing (DEM)

        Personal Data: email address; first name; last name

    • Analytics

      • HubSpot Analytics and Google Analytics (Universal Analytics)

        Personal Data: Tracker; Usage Data

      • Cloudflare Web Analytics

        Personal Data: device information; language; Usage Data

      • Matomo, Meta Events Manager and Google Analytics with anonymised IP

        Personal Data: Trackers; Usage Data

      • Google Analytics Advertising Reporting Features

        Personal Data: Trackers; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); various types of Data as specified in the privacy policy of the service

    • Contacting the User

      • Contact form

        Personal Data: city; country; date of birth; email address; field of activity; first name; last name; phone number; physical address; state; Tax ID; Trackers; Usage Data; User ID; various types of Data; VAT Number; ZIP/Postal code

      • Mailing list or newsletter

        Personal Data: city; country; date of birth; email address; first name; last name; physical address; Trackers; Usage Data; ZIP/Postal code

      • Phone contact

        Personal Data: phone number

    • Data transfer outside of the UK

      • Data transfers according to a UK adequacy regulation

        Personal Data: various types of Data

    • Data transfer outside the EU

      • Data transfer to countries that guarantee European standards

        Personal Data: various types of Data

    • Displaying content from external platforms

      • Google Fonts

        Personal Data: Trackers; Usage Data

      • Google Maps widget

        Personal Data: Usage Data

    • Handling payments

      • PayPal

        Personal Data: billing address; device information; email address; first name; last name; password; payment info; phone number; purchase history; Trackers; Usage Data; username; various types of Data as specified in the privacy policy of the service

      • Stripe

        Personal Data: billing address; email address; first name; last name; payment info; purchase history; Trackers; Usage Data; various types of Data as specified in the privacy policy of the service

      • Google Pay, Apple Pay and Android Pay

        Personal Data: billing address; email address; first name; last name; payment info; phone number; purchase history; shipping address; Trackers; Usage Data; various types of Data as specified in the privacy policy of the service

    • Heat mapping and session recording

      • Hotjar Heat Maps & Recordings

        Personal Data: Tracker; Usage Data; various types of Data as specified in the privacy policy of the service

    • Interaction with data collection platforms and other third parties

      • Hotjar Recruit User Testers

        Personal Data: Trackers; Usage Data; various types of Data

    • Interaction with external social networks and platforms

      • PayPal button and widgets

        Personal Data: Trackers; Usage Data

    • Interaction with online survey platforms

      • Hotjar Poll & Survey widgets

        Personal Data: Trackers; Usage Data; various types of Data

    • Location-based interactions

      • Non-continuous geolocation

        Personal Data: geographic position

    • Managing contacts and sending messages

      • HubSpot Email

        Personal Data: email address; Usage Data

    • Managing data collection and online surveys

      • Hotjar surveys

        Personal Data: country; geographic position

      • Facebook lead ads

        Personal Data: Data communicated while using the service; marital status; Trackers; Usage Data

    • Platform services and hosting

      • Shopify

        Personal Data: billing address; device information; email address; first name; last name; payment info; phone number; shipping address; Tracker

    • Registration and authentication

      • Log In with PayPal

        Personal Data: various types of Data as specified in the privacy policy of the service

    • Remarketing and behavioural targeting

      • Google Ads Remarketing and Facebook Remarketing

        Personal Data: Tracker; Usage Data

      • Facebook Custom Audience

        Personal Data: email address; Tracker

    • Tag Management

      • Google Tag Manager

        Personal Data: Trackers; Usage Data

    • Traffic optimisation and distribution

      • Cloudflare

        Personal Data: Trackers; various types of Data as specified in the privacy policy of the service

      • jsDelivr

        Personal Data: Usage Data

    • User database management

      • HubSpot CRM

        Personal Data: email address; phone number; various types of Data as specified in the privacy policy of the service

      • HubSpot Lead Management

        Personal Data: various types of Data as specified in the privacy policy of the service

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Further information about the processing of Personal Data

    • Preference Cookies

      Preference Cookies store the User preferences detected on this Website in the local domain such as, for example, their timezone and region.

    • Analysis and predictions based on the User’s Data (“profiling”)

      The Owner may use the Personal and Usage Data collected through this Website to create or update User profiles. This type of Data processing allows the Owner to evaluate User choices, preferences and behaviour for the purposes outlined in the respective section of this document.
      User profiles can also be created through the use of automated tools like algorithms, which can also be provided by third parties. To find out more about the profiling activities performed, Users can check the relevant sections of this document.
      The User always has a right to object to this kind of profiling activity. To find out more about the User's rights and how to exercise them, the User is invited to consult the section of this document outlining the rights of the User.

    • Automated decision-making

      Automated decision-making means that a decision which is likely to have legal effects or similarly significant effects on the User, is taken solely by technological means, without any human intervention. This Website may use the User's Personal Data to make decisions entirely or partially based on automated processes according to the purposes outlined in this document. This Website adopts automated decision-making processes as far as necessary to enter into or perform a contract between User and Owner, or on the basis of the User’s explicit consent, where such consent is required by the law.
      Automated decisions are made by technological means – mostly based on algorithms subject to predefined criteria – which may also be provided by third parties.
      The rationale behind the automated decision making is:

      • to enable or otherwise improve the decision-making process;
      • to grant Users fair and unbiased treatment based on consistent and uniform criteria;
      • to reduce the potential harm derived from human error, personal bias and the like which may potentially lead to discrimination or imbalance in the treatment of individuals etc.;
      • to reduce the risk of User's failure to meet their obligation under a contract. To find out more about the purposes, the third-party services, if any, and any specific rationale for automated decisions used within this Website, Users can check the relevant sections in this document.

      Consequences of automated decision-making processes for Users and rights of Users subjected to it

      As a consequence, Users subject to such processing, are entitled to exercise specific rights aimed at preventing or otherwise limiting the potential effects of the automated decisions taken.
      In particular, Users have the right to:

      • obtain an explanation about any decision taken as a result of automated decision-making and express their point of view regarding this decision;
      • challenge a decision by asking the Owner to reconsider it or take a new decision on a different basis;
      • request and obtain from the Owner human intervention on such processing.

      To learn more about the User’s rights and the means to exercise them, the User is invited to consult the section of this document relating to the rights of the User.

    • Selling goods and services online

      The Personal Data collected are used to provide the User with services or to sell goods, including payment and possible delivery.
      The Personal Data collected to complete the payment may include the credit card, the bank account used for the transfer, or any other means of payment envisaged. The kind of Data collected by this Website depends on the payment system used.

    • We do not collect personal data about Virginia consumers below the age of 13

      We do not knowingly collect personal data of Virginia consumers who are below the age of 13 nor do we sell their data or process them for targeted advertising purposes.

    • We do not collect personal information about California consumers below the age of 16

      We do not knowingly collect personal information of consumers who are below the age of 16 nor do we sell or share it.

Contact information

    • Owner and Data Controller

      TAM COMPANY S.P.A.
      Via Brenta 5 36010 Carre'
      Italy
      VAT ID: IT01839530241

      Owner contact email: shoponline@transit.it