Personal Data processed for the following purposes and using the following services:

• • Advertising

    • Meta ads conversion tracking (Meta pixel) and Google Ads conversion tracking

      Personal Data: Trackers; Usage Data

    • Meta Lookalike Audience

      Personal Data: Tracker; Usage Data

  • Analytics

    • Google Analytics and Google Analytics with anonymized IP

      Personal Data: Tracker; Usage Data

    • Google Analytics 4

      Personal Data: browser information; city; device information; latitude (of city); longitude (of city); number of Users; session statistics; Trackers; Usage Data

    • Meta Events Manager

      Personal Data: Trackers; Usage Data

  • Backup saving and management

    • Backup on Dropbox

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Connecting Data

    • Zapier

      Personal Data: Data communicated while using the service

  • Contacting the User

    • Contact form

      Personal Data: address; email address; first name; last name; phone number

    • Mailing list or newsletter

      Personal Data: address; city; company name; country; county; email address; first name; last name; phone number; profession; ZIP/Postal code

    • Phone contact

      Personal Data: phone number

  • Displaying content from external platforms

    • YouTube video widget, Vimeo video and Google Maps widget

      Personal Data: Tracker; Usage Data

    • Google Fonts and Font Awesome

      Personal Data: Trackers; Usage Data

  • Handling payments

    • Payment by bank transfer

      Personal Data: company name; first name; payment data

    • PayPal and Stripe

      Personal Data: various types of Data as specified in the privacy policy of the service

    • Klarna

      Personal Data: billing address; email address; first name; last name

  • Heat mapping and session recording

    • Hotjar Heat Maps & Recordings

      Personal Data: Tracker; Usage Data; various types of Data as specified in the privacy policy of the service

  • Interaction with data collection platforms and other third parties

    • ActiveCampaign widget

      Personal Data: email address; first name; last name

  • Interaction with external social networks and platforms

    • Facebook Like button and social widgets and PayPal button and widgets

      Personal Data: Tracker; Usage Data

    • YouTube button and social widgets

      Personal Data: Usage Data

  • Interaction with live chat platforms

    • Tawk.to Widget

      Personal Data: Data communicated while using the service; Tracker; Usage Data

  • Managing data collection and online surveys

    • Meta lead ads

      Personal Data: Data communicated while using the service; Tracker

    • Typeform

      Personal Data: email address; first name; last name; phone number

  • Platform services and hosting

    • WordPress.com

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Registration and authentication provided directly by this Website

    • Direct registration

      Personal Data: address; billing address; city; company name; first name; last name; phone number; Tax ID; VAT Number; ZIP/Postal code

  • Remarketing and behavioral targeting

    • Meta Custom Audience

      Personal Data: email address; Tracker

    • Facebook Remarketing and Google Ads Remarketing

      Personal Data: Tracker; Usage Data

  • SPAM protection

    • Google reCAPTCHA

      Personal Data: answers to questions; clicks; keypress events; motion sensor events; mouse movements; scroll position; touch events; Trackers; Usage Data

  • Tag Management

    • Google Tag Manager

      Personal Data: Usage Data

  • Traffic optimization and distribution

    • Cloudflare

      Personal Data: Tracker; various types of Data as specified in the privacy policy of the service

  • User database management

    • ActiveCampaign

      Personal Data: email address; Tracker; various types of Data as specified in the privacy policy of the service

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Further information about the processing of Personal Data

• • Selling goods and services online

    The Personal Data collected are used to provide the User with services or to sell goods, including payment and possible delivery.
    The Personal Data collected to complete the payment may include the credit card, the bank account used for the transfer, or any other means of payment envisaged. The kind of Data collected by this Website depends on the payment system used.

Contact information

• • Owner and Data Controller

    Didafactory Srl
    Piazzetta Don Walter Soave, 3
    37045 Legnago, Verona, Italy
    VAT ID: IT04722060235
    Iscr. Registro Imprese VR-443659

    Owner contact email: web@didafactory.com