Personal Data processed for the following purposes and using the following services:

• • Advertising

    • Google Ads Similar audiences, Google Ads conversion tracking, Meta ads conversion tracking (Meta pixel) and Meta Lookalike Audience

      Personal Data: Trackers; Usage Data

    • Google Ads enhanced conversions

      Personal Data: address; contact details; email address; first name; last name; phone number; Trackers

  • Analytics

    • Google Analytics (Universal Analytics) and Google Analytics (Universal Analytics) with anonymised IP

      Personal Data: Trackers; Usage Data

    • Google Analytics 4

      Personal Data: number of Users; session statistics; Trackers; Usage Data

    • Matomo Cloud

      Personal Data: page views

    • Meta Events Manager

      Personal Data: city; last name

  • Contacting the User

    • Mailing list or newsletter

      Personal Data: city; company name; country; county; date of birth; email address; first name; gender; last name; phone number; physical address; profession; Usage Data; website; ZIP/Postal code

    • Contact form

      Personal Data: city; country; date of birth; email address; first name; last name; physical address; Tax ID; User ID; ZIP/Postal code

  • Displaying content from external platforms

    • Google Fonts and Google Maps widget

      Personal Data: Trackers; Usage Data

  • Interaction with data collection platforms and other third parties

    • Mailchimp widget

      Personal Data: email address; Trackers; Usage Data

  • Managing contacts and sending messages

    • Mailchimp

      Personal Data: country; date of birth; email address; first name; gender; last name; physical address; Usage Data

  • Remarketing and behavioural targeting

    • Facebook Remarketing, Remarketing with Google Analytics and Google Ads Remarketing

      Personal Data: Trackers; Usage Data

    • Meta Custom Audience

      Personal Data: email address; Trackers

  • Tag management

    • Google Tag Manager

      Personal Data: Trackers; Usage Data

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Contact information

• • Owner and Data Controller

    Gruppo Pritelli S.R.L

    Owner contact email: webmaster@gruppopritelli.it