Personal Data processed for the following purposes and using the following services:

• • Advertising

    • Meta ads conversion tracking (Meta pixel), AppNexus, Google AdSense and Google Ads conversion tracking

      Personal Data: Trackers; Usage Data

  • Analytics

    • WordPress Stats and Google Analytics (Universal Analytics)

      Personal Data: Trackers; Usage Data

    • Google Analytics 4

      Personal Data: number of Users; session statistics; Trackers; Usage Data

    • Meta Events Manager

      Personal Data: browser information

  • Building and running this Website

    • WordPress (self-hosted)

      Personal Data: Usage Data

  • Collection of privacy-related preferences

    • iubenda Consent Database

      Personal Data: Data communicated while using the service; IP address; Trackers

    • iubenda Privacy Controls and Cookie Solution

      Personal Data: IP address; Trackers

  • Contacting the User

    • Mailing list or newsletter and Contact form

      Personal Data: email address

  • Content commenting

    • Comment system managed directly

      Personal Data: email address; first name; last name

  • Displaying content from external platforms

    • YouTube Video Widget, Getty Images Widget, Google Calendar Widget, Vimeo video, Font Awesome and Google Fonts

      Personal Data: Trackers; Usage Data

    • Gravatar

      Personal Data: email address; Usage Data

  • Handling payments

    • PayPal

      Personal Data: payment info; various types of Data as specified in the privacy policy of the service

    • Stripe

      Personal Data: email address; first name; last name; Trackers; Usage Data

  • Heat mapping and session recording

    • Microsoft Clarity

      Personal Data: clicks; interaction events; session duration

  • Hosting and backend infrastructure

    • Amazon S3

      Personal Data: Usage Data

  • Interaction with data collection platforms and other third parties

    • Mailchimp Widget

      Personal Data: email address

  • Interaction with external social networks and platforms

    • PayPal Button and Widgets and Facebook Like Button and Social Widgets

      Personal Data: Trackers; Usage Data

  • Managing contacts and sending messages

    • Mailchimp and Mailgun

      Personal Data: email address

    • OneSignal

      Personal Data: email address; geographic position; language; Trackers; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); Usage Data; various types of Data as specified in the privacy policy of the service

  • Registration and authentication provided directly by this Website

    • Direct registration

      Personal Data: email address

  • Spam and bots protection

    • Akismet

      Personal Data: various types of Data as specified in the privacy policy of the service

    • Google reCAPTCHA

      Personal Data: answers to questions; clicks; keypress events; motion sensor events; mouse movements; scroll position; touch events; Trackers; Usage Data

    • Cloudflare Bot Management

      Personal Data: app information; Application opens; browser information; browsing history; city; clicks; country; county; custom events; device information; device logs; geography/region; interaction events; IP address; keypress events; language; latitude (of city); launches; longitude (of city); metro area; motion sensor events; mouse movements; number of sessions; operating systems; page events; page views; province; scroll position; scroll-to-page interactions; search history; session duration; session statistics; state; touch events; Trackers; Usage Data; video views; ZIP/Postal code

  • Tag management

    • Google Tag Manager

      Personal Data: Usage Data

  • Traffic optimization and distribution

    • Cloudflare

      Personal Data: Trackers; various types of Data as specified in the privacy policy of the service

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Further information about the processing of Personal Data

• • iubenda Privacy Controls and Cookie Solution

    The iubenda Privacy Controls and Cookie Solution allows the Owner to collect and store Users’ preferences related to the processing of personal information, and in particular to the use of Cookies and other Trackers on this Website.

  • iubenda Cookie Solution (remote consent Cookie)

    Remote iubenda consent Cookie (_iub_cs-X) is set by the iubenda Cookie Solution and stores User preferences related to Trackers under the .iubenda.com domain.

  • iubenda Consent Solution localStorage

    iubenda ConS JS library localStorage (IUB_DATA) temporarily stores pending data in a storage space internal to the User's browser (localStorage) until it's received by the API, then it is deleted.

  • iubenda CCPA Cookie (usprivacy)

    iubenda CCPA Cookie (usprivacy) is set by the iubenda Cookie Solution and stores California consumer opt-out choices in the local domain.

Contact information

• • Owner and Data Controller

    Highlands Current Inc.
    142 Main St.
    Cold Spring, NY 10516

    Owner contact email: tech@highlandscurrent.org