Personal Data processed for the following purposes and using the following services:

• • Advertising

    • Meta ads conversion tracking (Meta pixel)

      Personal Data: Trackers; Usage Data

  • Analytics

    • Google Analytics (Universal Analytics)

      Personal Data: Tracker; Usage Data

    • Google Analytics 4

      Personal Data: number of Users; session statistics; Trackers; Usage Data

    • Meta Events Manager

      Personal Data: browsing history; payment info

    • Pretty Links

  • Building and running smashingtheplateau.com

    • WordPress (self-hosted)

      Personal Data: company name; contact info; username

  • Communication

    • WP SMTP

  • Contacting the User

    • Contact form

      Personal Data: email address; Usage Data

  • Displaying content from external platforms

    • Google Fonts

      Personal Data: Tracker; Usage Data

    • Vimeo video

      Personal Data: Trackers; Usage Data

  • Heat mapping and session recording

    • Microsoft Clarity

      Personal Data: clicks; interaction events; session duration; Trackers; Usage Data

  • Managing contacts and sending messages

    • ConvertKit

      Personal Data: email address; first name; Tracker; Usage Data

  • Managing data collection and online surveys

    • Google Forms

      Personal Data: answers to questions; email address; Trackers; Usage Data

  • Marketing

    • Popup Maker

  • Spam and bots protection

    • Google reCAPTCHA

      Personal Data: answers to questions; clicks; keypress events; motion sensor events; mouse movements; scroll position; touch events; Trackers; Usage Data

    • Wordfence Security Plugin

      Personal Data: coarse location; Trackers; Usage Data

    • Akismet

  • Tag Management

    • Google Tag Manager

      Personal Data: Tracker; Usage Data

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Contact information

• • Owner and Data Controller

    Smashing the Plateau
    302A West 12th Street #161
    New York NY 10014

    Owner contact email: info@smashingtheplateau.com