Privacy Policy of www.irisfashion.co.uk

Www.irisfashion.co.uk collects some Personal Data from its Users.

Personal Data collected for the following purposes and using the following services:

    • Advertising

      • Google AdSense and Microsoft Advertising

        Personal Data: Cookies; Usage Data

      • Direct Email Marketing (DEM)

        Personal Data: email address

    • Analytics

      • Google Analytics, Google Ads conversion tracking, Analytics collected directly and Facebook Ads conversion tracking (Facebook pixel)

        Personal Data: Cookies; Usage Data

      • Facebook Analytics for Apps

        Personal Data: Usage Data; various types of Data as specified in the privacy policy of the service

    • Backup saving and management

      • Backup on Google Drive

        Personal Data: various types of Data as specified in the privacy policy of the service

    • Commercial affiliation

      • LinkShare

        Personal Data: Cookies; Usage Data

    • Contacting the User

      • Contact form

        Personal Data: email address; first name; last name; phone number

      • Mailing list or newsletter

        Personal Data: Cookies; country; email address; first name; gender; last name; Usage Data

      • Phone contact

        Personal Data: phone number

    • Content performance and features testing (A/B testing)

      • Google Optimize

        Personal Data: Cookies; Usage Data

    • Displaying content from external platforms

      • Google Fonts

        Personal Data: Usage Data; various types of Data as specified in the privacy policy of the service

      • Google Maps widget

        Personal Data: Cookies; Usage Data

    • Handling payments

      • PayPal, Sage Pay and Amazon Payments

        Personal Data: various types of Data as specified in the privacy policy of the service

    • Heat mapping and session recording

      • ClickTale

        Personal Data: Cookies; Usage Data

    • Infrastructure monitoring

      • Pingdom

        Personal Data: Cookies; Usage Data

    • Interaction with external social networks and platforms

      • AddThis and PayPal button and widgets

        Personal Data: Cookies; Usage Data

    • Managing contacts and sending messages

      • Mailchimp

        Personal Data: country; email address; first name; gender; last name; Usage Data

    • Registration and authentication

      • Direct registration

        Personal Data: email address; first name; gender; last name

    • Remarketing and behavioral targeting

      • Remarketing with Google Analytics, AdRoll, Google Ads Remarketing and Facebook Remarketing

        Personal Data: Cookies; Usage Data

      • Facebook Custom Audience

        Personal Data: Cookies; email address

    • Social features

      • Inviting and suggesting friends

        Personal Data: various types of Data

    • SPAM protection

      • Google reCAPTCHA

        Personal Data: Cookies; Usage Data

    • Tag Management

      • Google Tag Manager

        Personal Data: Cookies; Usage Data

Further information about Personal Data

    • Adestra

      This type of service makes it possible to manage a database of email contacts, phone contacts or any other contact information to communicate with the User.
      These services may also collect data concerning the date and time when the message was viewed by the User, as well as when the User interacted with it, such as by clicking on links included in the message.

      Adestra Limited
      Adestra is an email address management and message sending service provided by Adestra Ltd.
      Personal Data collected: country, email address, first name, gender, last name and Usage Data.

      Place of processing: United Kingdom – Privacy Policy. Privacy Shield participant.

    • Abacas Alliance

      Our communications are designed to tell you about the benefits we can offer so that you have access to our best deals. We use the information we have about you to tailor the content and try to ensure that the offers are as relevant to you as possible. Under the Data Protection Legislation, this might qualify as profiling. If you do not wish us to use your data for this purpose, please call (our number) or write to us at the 141 Greyhound Road, W6 8NJ or email us at info@irisfashion.co.uk.

      We also work with Epsilon Abacus (registered as Epsilon International UK Ltd), a company that manages the Abacas Alliance on behalf of UK retailers. The participating retailers are active in the following product categories: clothing, collectables, food & wine, gardening, gadgets & entertainment, health & beauty, household goods, and home interiors. They share information on what their customers buy. Epsilon Abacas analyses this pooled information to help retailers understand consumers’ wider buying patterns. From this information, retailers can tailor their communications, sending people suitable offers that should be of interest to them, based on what they like to buy.

      Please note that Epsilon Abacus may transfer data outside the EEA. The transfer will take place in the presence of appropriate safeguards, including standard data protection clauses adopted by the EU Commission. If you would like more information, please call us on +44 (0)20 87473597 or write to us Iris Fashion, 141 Greyhound Rd, W6 8NJ or email us at info@irisfashion.co.uk.

    • Analysis and predictions based on the User’s Data (“profiling”)

      The Owner may use the Personal and Usage Data collected through www.irisfashion.co.uk to create or update User profiles. This type of Data processing allows the Owner to evaluate User choices, preferences and behaviour for the purposes outlined in the respective section of this document.
      User profiles can also be created through the use of automated tools like algorithms, which can also be provided by third parties. To find out more, about the profiling activities performed, Users can check the relevant sections of this document.
      The User always has a right to object to this kind of profiling activity. To find out more about the User's rights and how to exercise them, the User is invited to consult the section of this document outlining the rights of the User.

    • Selling goods and services online

      The Personal Data collected are used to provide the User with services or to sell goods, including payment and possible delivery.
      The Personal Data collected to complete the payment may include the credit card, the bank account used for the transfer, or any other means of payment envisaged. The kind of Data collected by www.irisfashion.co.uk depends on the payment system used.

    • Personal Data collected through sources other than the User

      The Owner of www.irisfashion.co.uk may have legitimately collected Personal Data relating to Users without their knowledge by reusing or sourcing them from third parties on the grounds mentioned in the section specifying the legal basis of processing.
      Where the Owner has collected Personal Data in such a manner, Users may find specific information regarding the source within the relevant sections of this document or by contacting the Owner.

    • The Service is not directed to children under the age of 13

      Users declare themselves to be adult according to their applicable legislation. Minors may use www.irisfashion.co.uk only with the assistance of a parent or guardian. Under no circumstance persons under the age of 13 may use www.irisfashion.co.uk.

Contact information

    • Owner and Data Controller

      Iris Fashion Ltd
      141 Greyhound Road
      London,
      W6 8NJ
      UK

      Owner contact email: webmaster@irisfashion.co.uk