Personal Data processed for the following purposes and using the following services:

• • Advertising

    • Google Ads conversion tracking

      Personal Data: Trackers; Usage Data

  • Analytics

    • Analytics collected directly and Google Analytics

      Personal Data: Cookies; Usage Data

    • Matomo

      Personal Data: Trackers; Usage Data

  • Contacting the User

    • Contact form

      Personal Data: company name; email address; first name; last name

    • Mailing list or newsletter

      Personal Data: email address; first name

    • Phone contact

      Personal Data: phone number

  • Displaying content from external platforms

    • Google Fonts

      Personal Data: Usage Data; various types of Data as specified in the privacy policy of the service

    • Vimeo video

      Personal Data: Cookies; Usage Data

  • Handling payments

    • Stripe

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Heat mapping and session recording

    • Inspectlet

      Personal Data: Trackers; Usage Data

  • Location-based interactions

    • Geolocation

      Personal Data: geographic position

  • Managing contacts and sending messages

    • Mailgun

      Personal Data: address; Cookies; country; date of birth; email address; first name; gender; last name; phone number; profession; Usage Data; various types of Data

    • Postmark

      Personal Data: email address; first name; last name

    • Twilio

      Personal Data: phone number

    • MailerLite

      Personal Data: company name; email address; first name

  • Platform services and hosting

    • Webflow

      Personal Data: Trackers

  • Registration and authentication

    • Stripe OAuth

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Tag Management

    • Google Tag Manager

      Personal Data: Trackers; Usage Data

  • Traffic optimization and distribution

    • Cloudflare

      Personal Data: Cookies; various types of Data as specified in the privacy policy of the service

  • User database management

    • HubSpot Lead Management and HubSpot CRM

      Personal Data: company name; email address; first name; last name

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may follow the instructions provided by YourOnlineChoices (EU), the Network Advertising Initiative (US) and the Digital Advertising Alliance (US), DAAC (Canada), DDAI (Japan) or other similar initiatives. Such initiatives allow Users to select their tracking preferences for most of the advertising tools. The Owner thus recommends that Users make use of these resources in addition to the information provided in this document.

The Digital Advertising Alliance offers an application called AppChoices that helps Users to control interest-based advertising on mobile apps.

Users may also opt out of certain advertising features through applicable device settings, such as the device advertising settings for mobile phones or ads settings in general.

Further information about the processing of Personal Data

• • Reamaze (Lantirn Incorporated)

    Reamaze is a User database management service provided by Lantirn Incorporated. Reamaze can also be used as a medium for communications, either through email, or through messages within this Application.
    
    Personal Data collected: Cookies, email address, Usage Data and various types of Data as specified in the privacy policy of the service.

Contact information

• • Owner and Data Controller

    Trade Tech Software
    ABN 27 141 152 463
    5 Silver Grove
    Nunawading VIC 3131
    Australia

    Owner contact email: contact@tradetrak.com.au