Privacy Policy of www.umbra.com

This Website collects some Personal Data from its Users.

Personal Data collected for the following purposes and using the following services:

    • Advertising

      • Google Ads Similar audiences, Google Ad Manager and Facebook Lookalike Audience

        Personal Data: Cookies; Usage Data

      • Facebook Audience Network

        Personal Data: Cookies; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); Usage Data

    • Analytics

      • Google Ads conversion tracking, Google Analytics, Facebook Ads conversion tracking (Facebook pixel) and Hotjar Form Analysis & Conversion Funnels

        Personal Data: Cookies; Usage Data

      • Google Analytics Advertising Reporting Features

        Personal Data: Cookies; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); various types of Data as specified in the privacy policy of the service

      • Google Analytics Demographics and Interests reports

        Personal Data: Cookies; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example)

      • Pinterest Conversion Tag

        Personal Data: Cookies; device information; Usage Data

      • Facebook Analytics for Apps

        Personal Data: Usage Data; various types of Data as specified in the privacy policy of the service

    • Content commenting

      • Facebook Comments

        Personal Data: Cookies; Usage Data

    • Displaying content from external platforms

      • Google Fonts

        Personal Data: Usage Data; various types of Data as specified in the privacy policy of the service

      • Google Maps widget

        Personal Data: Cookies; Usage Data

      • Font Awesome

        Personal Data: Usage Data

    • Heat mapping and session recording

      • Hotjar Heat Maps & Recordings

        Personal Data: Cookies; Usage Data; various types of Data as specified in the privacy policy of the service

    • Interaction with external social networks and platforms

      • Facebook Like button and social widgets

        Personal Data: Cookies; Usage Data

    • Interaction with live chat platforms

      • Facebook Messenger Customer Chat

        Personal Data: Cookies; Data communicated while using the service; Usage Data

    • Interaction with online survey platforms

      • Hotjar Poll & Survey widgets

        Personal Data: Cookies; Usage Data; various types of Data

    • Platform services and hosting

      • Shopify

        Personal Data: various types of Data as specified in the privacy policy of the service

    • Registration and authentication

      • Facebook Authentication

        Personal Data: various types of Data as specified in the privacy policy of the service

    • Remarketing and behavioral targeting

      • Google Ads Remarketing, Remarketing with Google Analytics, Google Ad Manager Audience Extension and Facebook Remarketing

        Personal Data: Cookies; Usage Data

      • Facebook Custom Audience

        Personal Data: Cookies; email address

    • Tag Management

      • Google Tag Manager

        Personal Data: Usage Data

    • Traffic optimization and distribution

      • Cloudflare

        Personal Data: Cookies; various types of Data as specified in the privacy policy of the service

Contact information

    • Owner and Data Controller

      Umbra LLC - 1705 Broadway, Buffalo NY, 14212 (USA)

      Owner contact email: info@umbra.com