Cookie Policy of www.yellowheadinc.com
This document informs Users about the technologies that help www.yellowheadinc.com to achieve the purposes described below. Such technologies allow the Owner to access and store information (for example by using a Cookie) or use resources (for example by running a script) on a User’s device as they interact with www.yellowheadinc.com.
For simplicity, all such technologies are defined as "Trackers" within this document – unless there is a reason to differentiate.
For example, while Cookies can be used on both web and mobile browsers, it would be inaccurate to talk about Cookies in the context of mobile apps as they are a browser-based Tracker. For this reason, within this document, the term Cookies is only used where it is specifically meant to indicate that particular type of Tracker.
Some of the purposes for which Trackers are used may also require the User's consent. Whenever consent is given, it can be freely withdrawn at any time following the instructions provided in this document.
Www.yellowheadinc.com uses Trackers managed directly by the Owner (so-called “first-party” Trackers) and Trackers that enable services provided by a third-party (so-called “third-party” Trackers). Unless otherwise specified within this document, third-party providers may access the Trackers managed by them.
The validity and expiration periods of Cookies and other similar Trackers may vary depending on the lifetime set by the Owner or the relevant provider. Some of them expire upon termination of the User’s browsing session.
In addition to what’s specified in the descriptions within each of the categories below, Users may find more precise and updated information regarding lifetime specification as well as any other relevant information – such as the presence of other Trackers - in the linked privacy policies of the respective third-party providers or by contacting the Owner.
To find more information dedicated to Californian consumers and their privacy rights, Users may read the privacy policy.
Activities strictly necessary for the operation of www.yellowheadinc.com and delivery of the Service
Www.yellowheadinc.com uses so-called “technical” Cookies and other similar Trackers to carry out activities that are strictly necessary for the operation or delivery of the Service.
Third-party Trackers
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Traffic optimization and distribution
This type of service allows www.yellowheadinc.com to distribute their content using servers located across different countries and to optimize their performance.
Which Personal Data are processed depends on the characteristics and the way these services are implemented. Their function is to filter communications between www.yellowheadinc.com and the User's browser.
Considering the widespread distribution of this system, it is difficult to determine the locations to which the contents that may contain Personal Information of the User are transferred.
Cloudflare (Cloudflare Inc.)
Cloudflare is a traffic optimization and distribution service provided by Cloudflare Inc.
The way Cloudflare is integrated means that it filters all the traffic through www.yellowheadinc.com, i.e., communication between www.yellowheadinc.com and the User's browser, while also allowing analytical data from www.yellowheadinc.com to be collected.
Personal Data processed: Cookies and various types of Data as specified in the privacy policy of the service.
Place of processing:
United States
–
Privacy Policy.
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Hosting and backend infrastructure
This type of service has the purpose of hosting Data and files that enable www.yellowheadinc.com to run and be distributed as well as to provide a ready-made infrastructure to run specific features or parts of www.yellowheadinc.com.
Some services among those listed below, if any, may work through geographically distributed servers, making it difficult to determine the actual location where the Personal Data are stored.
SiteGround Hosting
SiteGround Hosting is a hosting service provided by SiteGround Hosting Ltd., SG Hosting Inc. or by SiteGround Spain S.L., depending on the location www.yellowheadinc.com is accessed from.
Personal Data processed: Cookies, Usage Data and various types of Data as specified in the privacy policy of the service.
Place of processing:
United Kingdom
–
Privacy Policy;
United States
–
Privacy Policy;
Netherlands
–
Privacy Policy;
Singapore
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Privacy Policy;
United States
–
Privacy Policy;
United Kingdom
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Privacy Policy;
Netherlands
–
Privacy Policy;
Singapore
–
Privacy Policy;
Spain
–
Privacy Policy.
Other activities involving the use of Trackers
Basic interactions & functionalities
Www.yellowheadinc.com uses Trackers to enable basic interactions and functionalities, allowing Users to access selected features of the Service and facilitating the User's communication with the Owner.
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Contacting the User
Mailing list or newsletter (www.yellowheadinc.com)
By registering on the mailing list or for the newsletter, the User’s email address will be added to the contact list of those who may receive email messages containing information of commercial or promotional nature concerning www.yellowheadinc.com. Your email address might also be added to this list as a result of signing up to www.yellowheadinc.com or after making a purchase.
Personal Data processed: city, company name, Cookies, country, email address, first name, last name and profession.
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Handling productivity related activity
This type of service helps the Owner to manage tasks, collaboration and, in general, activities related to productivity. In using this type of service, Data of Users will be processed and may be retained, depending on the purpose of the activity in question.
These services may be integrated with a wide range of third-party services disclosed within this privacy policy to enable the Owner to import or export Data needed for the relative activity.
Zoho projects
Zoho projects is a project management service provided by Zoho Corporation Pvt. Ltd. or by ZOHO Corporation B.V, depending on the location www.yellowheadinc.com is accessed from.
Personal Data processed: city, company name, Cookies, country, email address, first name, last name and profession.
Place of processing:
United States
–
Privacy Policy;
Netherlands
–
Privacy Policy.
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Interaction with live chat platforms
This type of service allows Users to interact with third-party live chat platforms directly from the pages of www.yellowheadinc.com, for contacting and being contacted by www.yellowheadinc.com support service.
If one of these services is installed, it may collect browsing and Usage Data in the pages where it is installed, even if the Users do not actively use the service. Moreover, live chat conversations may be logged.
Facebook Messenger Customer Chat
The Facebook Messenger Customer Chat is a service for interacting with the Facebook Messenger live chat platform provided by Facebook, Inc. or by Facebook Ireland Ltd, depending on the location www.yellowheadinc.com is accessed from,
Personal Data processed: Cookies, Data communicated while using the service and Usage Data.
Place of processing:
United States
–
Privacy Policy;
Ireland
–
Privacy Policy.
Privacy Shield participant.
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Managing support and contact requests
This type of service allows www.yellowheadinc.com to manage support and contact requests received via email or by other means, such as the contact form.
The Personal Data processed depend on the information provided by the User in the messages and the means used for communication (e.g. email address).
ZOHO CRM Email
ZOHO CRM Email is a support and contact request management service provided by Zoho Corporation Pvt. Ltd. or by ZOHO Corporation B.V, depending on the location www.yellowheadinc.com is accessed from.
Personal Data processed: company name, Cookies, country, email address, first name, last name and profession.
Place of processing:
United States
–
Privacy Policy;
Netherlands
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Privacy Policy.
Privacy Shield participant.
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User database management
This type of service allows the Owner to build user profiles by starting from an email address, a personal name, or other information that the User provides to www.yellowheadinc.com, as well as to track User activities through analytics features. This Personal Data may also be matched with publicly available information about the User (such as social networks' profiles) and used to build private profiles that the Owner can display and use for improving www.yellowheadinc.com.
Some of these services may also enable the sending of timed messages to the User, such as emails based on specific actions performed on www.yellowheadinc.com.
ZOHO CRM
ZOHO CRM is a User database management service provided by Zoho Corporation Pvt. Ltd. or by ZOHO Corporation B.V, depending on the location www.yellowheadinc.com is accessed from.
Personal Data processed: city, company name, Cookies, country, email address, first name, last name and profession.
Place of processing:
United States
–
Privacy Policy;
Netherlands
–
Privacy Policy.
Privacy Shield participant.
Experience enhancement
Www.yellowheadinc.com uses Trackers to provide a personalized user experience by improving the quality of preference management options, and by enabling interaction with external networks and platforms.
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Content commenting
Content commenting services allow Users to make and publish their comments on the contents of www.yellowheadinc.com.
Depending on the settings chosen by the Owner, Users may also leave anonymous comments. If there is an email address among the Personal Data provided by the User, it may be used to send notifications of comments on the same content. Users are responsible for the content of their own comments.
If a content commenting service provided by third parties is installed, it may still collect web traffic data for the pages where the comment service is installed, even when Users do not use the content commenting service.
Facebook Comments
Facebook Comments is a content commenting service provided by Facebook, Inc. or by Facebook Ireland Ltd, depending on the location www.yellowheadinc.com is accessed from, enabling the User to leave comments and share them on the Facebook platform.
Personal Data processed: Cookies and Usage Data.
Place of processing:
United States
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Privacy Policy;
Ireland
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Privacy Policy.
Privacy Shield participant.
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Interaction with external social networks and platforms
This type of service allows interaction with social networks or other external platforms directly from the pages of www.yellowheadinc.com.
The interaction and information obtained through www.yellowheadinc.com are always subject to the User’s privacy settings for each social network.
This type of service might still collect traffic data for the pages where the service is installed, even when Users do not use it.
It is recommended to log out from the respective services in order to make sure that the processed data on www.yellowheadinc.com isn’t being connected back to the User’s profile.
AddToAny (AddToAny LLC)
AddToAny is a service provided by AddToAny LLC, which displays a widget that allows interaction with social networks and external platforms as well as sharing the contents of www.yellowheadinc.com.
Depending on the configuration, this service can display widgets belonging to third parties such as the managers of social networks where interactions are shared. In this case, also the third parties that provide the widget will be informed of interactions and Usage Data on the pages where this service is installed.
Personal Data processed: Cookies and Usage Data.
Place of processing:
United States
–
Privacy Policy.
Facebook Like button and social widgets
The Facebook Like button and social widgets are services allowing interaction with the Facebook social network provided by Facebook, Inc. or by Facebook Ireland Ltd, depending on the location www.yellowheadinc.com is accessed from,
Personal Data processed: Cookies and Usage Data.
Place of processing:
United States
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Privacy Policy;
Ireland
–
Privacy Policy.
Privacy Shield participant.
Measurement
Www.yellowheadinc.com uses Trackers to measure traffic and analyze User behavior with the goal of improving the Service.
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Analytics
The services contained in this section enable the Owner to monitor and analyze web traffic and can be used to keep track of User behavior.
Google Analytics
Google Analytics is a web analysis service provided by Google LLC or by Google Ireland Limited, depending on the location www.yellowheadinc.com is accessed from, (“Google”). Google utilizes the Data collected to track and examine the use of www.yellowheadinc.com, to prepare reports on its activities and share them with other Google services.
Google may use the Data collected to contextualize and personalize the ads of its own advertising network.
Personal Data processed: Cookies and Usage Data.
Place of processing:
United States
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Privacy Policy – Opt Out;
Ireland
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Privacy Policy – Opt Out.
Privacy Shield participant.
Wordpress Stats (Automattic Inc.)
Wordpress Stats is an analytics service provided by Automattic Inc.
Personal Data processed: Cookies and Usage Data.
Place of processing:
United States
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Privacy Policy.
HubSpot Analytics (HubSpot, Inc.)
HubSpot Analytics is an analytics service provided by HubSpot, Inc.
Personal Data processed: Cookies and Usage Data.
Place of processing:
United States
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Privacy Policy – Opt Out .
Facebook Ads conversion tracking (Facebook pixel)
Facebook Ads conversion tracking (Facebook pixel) is an analytics service provided by Facebook, Inc. or by Facebook Ireland Ltd, depending on the location www.yellowheadinc.com is accessed from, that connects data from the Facebook advertising network with actions performed on www.yellowheadinc.com. The Facebook pixel tracks conversions that can be attributed to ads on Facebook, Instagram and Audience Network.
Personal Data processed: Cookies and Usage Data.
Place of processing:
United States
–
Privacy Policy;
Ireland
–
Privacy Policy.
Privacy Shield participant.
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Analytics services managed directly by www.yellowheadinc.com
The services contained in this section allow the Owner to collect and manage analytics through the use of first-party Trackers.
Matomo (www.yellowheadinc.com)
Matomo is an analytics software used by www.yellowheadinc.com to analyze data directly without the help of third parties.
Personal Data processed: Cookies and Usage Data.
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Content performance and features testing (A/B testing)
The services contained in this section allow the Owner to track and analyze the User response concerning web traffic or behavior regarding changes to the structure, text or any other component of www.yellowheadinc.com.
Optimizely (Optimizely, Inc.)
Optimizely is an A/B testing service provided by Optimizely, Inc.
Personal Data processed: Cookies and Usage Data.
Place of processing:
United States
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Privacy Policy.
Targeting & Advertising
Www.yellowheadinc.com uses Trackers to deliver personalized marketing content based on User behavior and to operate, serve and track ads.
Some of the advertising services used by the Owner adhere to the IAB Transparency and Consent Framework, an initiative that facilitates responsible privacy practices across the digital advertising industry - providing Users with enhanced transparency and control over how their data are used for advertising tracking purposes. Users can customize their advertising preferences at any time by accessing the advertising preferences panel from within the cookie notice or via the relevant link on www.yellowheadinc.com.
Www.yellowheadinc.com participates in the IAB Europe Transparency & Consent Framework and complies with its Specifications and Policies. Www.yellowheadinc.com uses iubenda (identification number 123) as a Consent Management Platform.
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Advertising
This type of service allows User Data to be utilized for advertising communication purposes. These communications are displayed in the form of banners and other advertisements on www.yellowheadinc.com, possibly based on User interests.
This does not mean that all Personal Data are used for this purpose. Information and conditions of use are shown below.
Some of the services listed below may use Trackers to identify Users or they may use the behavioral retargeting technique, i.e. displaying ads tailored to the User’s interests and behavior, including those detected outside www.yellowheadinc.com. For more information, please check the privacy policies of the relevant services.
In addition to any opt-out feature offered by any of the services below, Users may opt out by visiting the Network Advertising Initiative opt-out page.
Users may also opt-out of certain advertising features through applicable device settings, such as the device advertising settings for mobile phones or ads settings in general.
Microsoft Advertising (Microsoft Corporation)
Microsoft Advertising is an advertising service provided by Microsoft Corporation.
Personal Data processed: Cookies and Usage Data.
Place of processing:
United States
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Privacy Policy – Opt Out.
Privacy Shield participant.
Facebook Lookalike Audience
Facebook Lookalike Audience is an advertising and behavioral targeting service provided by Facebook, Inc. or by Facebook Ireland Ltd, depending on the location www.yellowheadinc.com is accessed from, that uses Data collected through Facebook Custom Audience in order to display ads to Users with similar behavior to Users who are already in a Custom Audience list on the base of their past use of www.yellowheadinc.com or engagement with relevant content across the Facebook apps and services.
On the base of these Data, personalized ads will be shown to Users suggested by Facebook Lookalike Audience.
Users can opt out of Facebook's use of cookies for ads personalization by visiting this opt-out page.
Personal Data processed: Cookies and Usage Data.
Place of processing:
United States
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Privacy Policy – Opt Out;
Ireland
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Privacy Policy – Opt Out.
Privacy Shield participant.
Facebook Audience Network
Facebook Audience Network is an advertising service provided by Facebook, Inc. or by Facebook Ireland Ltd, depending on the location www.yellowheadinc.com is accessed from, In order to understand Facebook's use of Data, consult Facebook's data policy.
Www.yellowheadinc.com may use identifiers for mobile devices (including Android Advertising ID or Advertising Identifier for iOS, respectively) and technologies similar to cookies to run the Facebook Audience Network service. One of the ways Audience Network shows ads is by using the User's ad preferences. The User can control this in the Facebook ad settings.
Users may opt-out of certain Audience Network targeting through applicable device settings, such as the device advertising settings for mobile phones or by following the instructions in other Audience Network related sections of this privacy policy, if available.
Personal Data processed: Cookies, unique device identifiers for advertising (Google Advertiser ID or IDFA, for example) and Usage Data.
Place of processing:
United States
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Privacy Policy – Opt Out;
Ireland
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Privacy Policy – Opt Out.
Privacy Shield participant.
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Managing contacts and sending messages
This type of service makes it possible to manage a database of email contacts, phone contacts or any other contact information to communicate with the User.
These services may also collect data concerning the date and time when the message was viewed by the User, as well as when the User interacted with it, such as by clicking on links included in the message.
ZOHO Campaigns
ZOHO Campaigns is an email address management and message sending service provided by Zoho Corporation Pvt. Ltd. or by ZOHO Corporation B.V, depending on the location www.yellowheadinc.com is accessed from.
Personal Data processed: city, company name, Cookies, country, first name, language and profession.
Place of processing:
United States
–
Privacy Policy;
Netherlands
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Privacy Policy.
Privacy Shield participant.
Mailchimp (The Rocket Science Group LLC)
Mailchimp is an email address management and message sending service provided by The Rocket Science Group LLC.
Personal Data processed: company name, Cookies, country, first name and last name.
Place of processing:
United States
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Privacy Policy.
Privacy Shield participant.
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Remarketing and behavioral targeting
This type of service allows www.yellowheadinc.com and its partners to inform, optimize and serve advertising based on past use of www.yellowheadinc.com by the User.
This activity is facilitated by tracking Usage Data and by using Trackers to collect information which is then transferred to the partners that manage the remarketing and behavioral targeting activity.
Some services offer a remarketing option based on email address lists.
In addition to any opt-out feature provided by any of the services below, Users may opt out by visiting the Network Advertising Initiative opt-out page.
Users may also opt-out of certain advertising features through applicable device settings, such as the device advertising settings for mobile phones or ads settings in general.
LinkedIn Website Retargeting (LinkedIn Corporation)
LinkedIn Website Retargeting is a remarketing and behavioral targeting service provided by LinkedIn Corporation that connects the activity of www.yellowheadinc.com with the LinkedIn advertising network.
Personal Data processed: Cookies and Usage Data.
Place of processing:
United States
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Privacy Policy – Opt Out.
Privacy Shield participant.
Facebook Remarketing
Facebook Remarketing is a remarketing and behavioral targeting service provided by Facebook, Inc. or by Facebook Ireland Ltd, depending on the location www.yellowheadinc.com is accessed from, that connects the activity of www.yellowheadinc.com with the Facebook advertising network.
Personal Data processed: Cookies and Usage Data.
Place of processing:
United States
–
Privacy Policy – Opt Out;
Ireland
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Privacy Policy – Opt Out.
Privacy Shield participant.
Facebook Custom Audience
Facebook Custom Audience is a remarketing and behavioral targeting service provided by Facebook, Inc. or by Facebook Ireland Ltd, depending on the location www.yellowheadinc.com is accessed from, that connects the activity of www.yellowheadinc.com with the Facebook advertising network.
Users can opt out of Facebook's use of cookies for ads personalization by visiting this opt-out page.
Personal Data processed: Cookies and email address.
Place of processing:
United States
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Privacy Policy – Opt Out;
Ireland
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Privacy Policy – Opt Out.
Privacy Shield participant.
How to manage preferences and provide or withdraw consent
There are various ways to manage Tracker related preferences and to provide and withdraw consent, where relevant:
Users can manage preferences related to Trackers from directly within their own device settings, for example, by preventing the use or storage of Trackers.
Additionally, whenever the use of Trackers is based on consent, Users can provide or withdraw such consent by setting their preferences within the cookie notice or by updating such preferences accordingly via the relevant consent-preferences widget, if available.
It is also possible, via relevant browser or device features, to delete previously stored Trackers, including those used to remember the User’s initial consent.
Other Trackers in the browser’s local memory may be cleared by deleting the browsing history.
With regard to any third-party Trackers, Users can manage their preferences and withdraw their consent via the related opt-out link (where provided), by using the means indicated in the third party's privacy policy, or by contacting the third party.
Locating Tracker Settings
Users can, for example, find information about how to manage Cookies in the most commonly used browsers at the following addresses:
Users may also manage certain categories of Trackers used on mobile apps by opting out through relevant device settings, such as the device advertising settings for mobile devices, or tracking settings in general (Users may open the device settings, view and look for the relevant setting).
Advertising industry specific opt-outs
Notwithstanding the above, Users may follow the instructions provided by YourOnlineChoices (EU), the Network Advertising Initiative (US) and the Digital Advertising Alliance (US), DAAC (Canada), DDAI (Japan) or other similar services. Such initiatives allow Users to select their tracking preferences for most of the advertising tools. The Owner thus recommends that Users make use of these resources in addition to the information provided in this document.
The Digital Advertising Alliance offers an application called AppChoices that helps Users to control interest-based advertising on mobile apps.
Owner and Data Controller
yellowHEAD - Kibbutz Ga'ash געש Ga'ash, 6095000
Owner contact email: contact@yellowheadinc.com
Since the use of third-party Trackers through www.yellowheadinc.com cannot be fully controlled by the Owner, any specific references to third-party Trackers are to be considered indicative. In order to obtain complete information, Users are kindly requested to consult the privacy policies of the respective third-party services listed in this document.
Given the objective complexity surrounding tracking technologies, Users are encouraged to contact the Owner should they wish to receive any further information on the use of such technologies by www.yellowheadinc.com.