Personal Data processed for the following purposes and using the following services:

• • Advertising

    • Facebook Lookalike Audience and Google Ads Similar audiences

      Personal Data: Tracker; Usage Data

  • Analytics

    • Facebook Ads conversion tracking (Facebook pixel), Google Ads conversion tracking and Analytics collected directly

      Personal Data: Tracker; Usage Data

    • Google Analytics Demographics and Interests reports

      Personal Data: Tracker; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example)

    • Google Analytics 4

      Personal Data: browser information; city; device information; latitude (of city); longitude (of city); number of Users; session statistics; Trackers; Usage Data

  • Contacting the User

    • Mailing list or newsletter

      Personal Data: city; company name; country; county; date of birth; email address; first name; gender; last name; phone number; physical address; profession; state; Tracker; Usage Data; website; ZIP/Postal code

    • Contact form

      Personal Data: city; country; date of birth; email address; first name; last name; physical address; Tax ID; User ID; ZIP/Postal code

  • Displaying content from external platforms

    • Google Fonts and YouTube video widget

      Personal Data: Tracker; Usage Data

  • Interaction with external social networks and platforms

    • YouTube button and social widgets

      Personal Data: Usage Data

  • Interaction with live chat platforms

    • Facebook Messenger Customer Chat

      Personal Data: Data communicated while using the service; Tracker; Usage Data

  • Remarketing and behavioural targeting

    • Facebook Remarketing, LinkedIn Website Retargeting, Remarketing with Google Analytics and Google Ads Remarketing

      Personal Data: Tracker; Usage Data

    • Facebook Custom Audience

      Personal Data: email address; Tracker

  • Tag Management

    • Google Tag Manager

      Personal Data: Tracker; Usage Data

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Contact information

• • Owner and Data Controller

    ESO Società Benefit arl, con sede in Via Giuseppe Ungaretti 27 - 20090 Opera MI.

    Owner contact email: info@eso.it