Privacy Policy of www.xacus.com

This Website collects some Personal Data from its Users.

Personal Data processed for the following purposes and using the following services:

    • Advertising

      • Criteo and Meta Lookalike Audience

        Personal Data: Tracker; Usage Data

      • Meta ads conversion tracking (Meta pixel), Google Ads conversion tracking, AppNexus and Gamned!

        Personal Data: Trackers; Usage Data

    • Analytics

      • Google Analytics with anonymized IP and Google Analytics (Universal Analytics)

        Personal Data: Tracker; Usage Data

      • Facebook Analytics for Apps

        Personal Data: Tracker; Usage Data; various types of Data as specified in the privacy policy of the service

      • Google Analytics Advertising Reporting Features

        Personal Data: Trackers; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); various types of Data as specified in the privacy policy of the service

      • Meta Events Manager

        Personal Data: Trackers; Usage Data

      • Google Analytics 4

        Personal Data: browser information; city; device information; latitude (of city); longitude (of city); number of Users; session statistics; Trackers; Usage Data

      • Matomo (self-hosted)

        Personal Data: IP address; Trackers; Usage Data

    • Contacting the User

      • Contact form

        Personal Data: country; email address; first name; last name; phone number; state; various types of Data

    • Displaying content from external platforms

      • Google Fonts, Vimeo video and YouTube video widget

        Personal Data: Tracker; Usage Data

      • Font Awesome

        Personal Data: Trackers; Usage Data

    • Heat mapping and session recording

      • Microsoft Clarity

        Personal Data: clicks; country; custom events; device information; diagnostic events; interaction events; layout details; mouse movements; page events; positional information; scroll-to-page interactions; session duration; time zone; Trackers; Usage Data

    • Interaction with live chat platforms

      • ActiveCampaign site messages

        Personal Data: Data communicated while using the service; email address; Tracker; Usage Data

    • Interaction with support and feedback platforms

      • Zendesk Widget

        Personal Data: country; email address; first name; last name; phone number; Tracker; Usage Data

    • Managing contacts and sending messages

      • SparkPost

        Personal Data: email address; various types of Data as specified in the privacy policy of the service

    • Remarketing and behavioral targeting

      • Meta Custom Audience

        Personal Data: email address; Tracker

      • Facebook Remarketing

        Personal Data: Tracker; Usage Data

      • Adobe Audience Manager

        Personal Data: Trackers; Usage Data

    • SPAM protection

      • Google reCAPTCHA

        Personal Data: answers to questions; clicks; keypress events; motion sensor events; mouse movements; scroll position; touch events; Trackers; Usage Data

    • Tag Management

      • Google Tag Manager

        Personal Data: Tracker; Usage Data

    • Traffic optimization and distribution

      • Cloudflare

        Personal Data: Trackers; various types of Data as specified in the privacy policy of the service

    • User database management

      • ActiveCampaign

        Personal Data: email address; Tracker; various types of Data as specified in the privacy policy of the service

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Contact information

    • Owner and Data Controller

      Xacus Srl, con sede legale in Via J.F. Kennedy24, San Vito di Leguzzano (VI), Italia

      Il Responsabile al trattamento dei dati è Eurostep Srl, domiciliato per la carica presso la sede legale in Via Feltrina Sud, 192, 31044 Montebelluna (TV), P.IVA 03896260241, indirizzo email privacy@eurostep.it (di seguito, il «Responsabile»).

      Owner contact email: info@xacus.com