Personal Data processed for the following purposes and using the following services:

• • Advertising

    • Google Ads conversion tracking, Meta ads conversion tracking (Meta pixel), Hotjar Form Analysis & Conversion Funnels, TradeTracker conversion tracking, TikTok conversion tracking, Pinterest Ads and Criteo

      Personal Data: Trackers; Usage Data

    • NextRoll

      Personal Data: device information; purchase history; Trackers; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); Usage Data

    • Direct marketing via SMS

      Personal Data: first name; last name; phone number

    • VWO - Notifications

      Personal Data: device information; Trackers; Universally unique identifier (UUID); Usage Data

    • Pinterest Conversion Tag

      Personal Data: device information; Trackers; Usage Data

  • Advertising serving infrastructure

    • stape.io

  • Analytics

    • Google Analytics (Universal Analytics), Meta Events Manager and Google Analytics (Universal Analytics) with anonymized IP

      Personal Data: Trackers; Usage Data

    • Google Analytics 4

      Personal Data: number of Users; session statistics; Trackers; Usage Data

  • Commercial affiliation

    • TradeTracker

      Personal Data: Trackers; Usage Data

  • Contacting the User

    • Contact form

      Personal Data: city; company name; country; county; date of birth; email address; first name; last name; physical address; Tax ID; Trackers; Usage Data; various types of Data; VAT Number; ZIP/Postal code

    • Mailing list or newsletter

      Personal Data: city; company name; country; county; date of birth; email address; first name; gender; last name; phone number; physical address; profession; state; Trackers; Usage Data; website; ZIP/Postal code

    • Phone contact

      Personal Data: phone number

  • Content performance and features testing (A/B testing)

    • VWO - Testing

      Personal Data: device information; Trackers; Universally unique identifier (UUID); Usage Data

  • Displaying content from external platforms

    • Google Fonts and YouTube video widget

      Personal Data: Trackers; Usage Data

  • Handling payments

    • PayPal, Stripe and Braintree

      Personal Data: various types of Data as specified in the privacy policy of the service

    • Satispay

      Personal Data: contact details; first name; last name; Trackers; Usage Data

    • Scalapay

      Personal Data: address; app information; billing address; browser information; city; clicks; coarse location; country; county; data relating to the point of sale; date of birth; device information; device logs; email address; first name; geographic position; geography/region; house number; identification document; in-app purchases; interaction events; invoicing information; IP address; keypress events; language; last name; latitude (of city); launches; longitude (of city); metro area; mouse movements; number of sessions; operating systems; order ID; page events; page views; payment info; phone number; physical address; positional information; product interaction; province; purchase history; scroll position; scroll-to-page interactions; session duration; session statistics; shipping address; state; Tax ID; Usage Data; User ID; ZIP/Postal code

    • Apple Pay

      Personal Data: billing address; email address; first name; last name; payment info; phone number; purchase history; shipping address; Trackers; Usage Data

    • Google Pay

      Personal Data: billing address; email address; first name; last name; payment info; phone number; purchase history; shipping address; Trackers; Usage Data; various types of Data as specified in the privacy policy of the service

    • Visa and American Express

      Personal Data: billing address; data relating to the point of sale; email address; financial information; first name; last name; payment info; phone number; product interaction; profile picture; purchase history; shipping address; Trackers; Usage Data

    • Mastercard

      Personal Data: billing address; biometric data; data relating to the point of sale; email address; first name; last name; payment info; phone number; product interaction; profile picture; purchase history; shipping address; Trackers; Usage Data

  • Heat mapping and session recording

    • Hotjar Heat Maps & Recordings and Smartlook

      Personal Data: Trackers; Usage Data; various types of Data as specified in the privacy policy of the service

    • VWO - Heat mapping and session recording

      Personal Data: device information; Trackers; Universally unique identifier (UUID); Usage Data

  • Interaction with data collection platforms and other third parties

    • Hotjar Recruit User Testers

      Personal Data: Trackers; Usage Data; various types of Data

  • Interaction with live chat platforms

    • Crisp Widget

      Personal Data: Data communicated while using the service; Trackers; Usage Data; various types of Data as specified in the privacy policy of the service

  • Interaction with online survey platforms

    • Hotjar Poll & Survey widgets

      Personal Data: Trackers; Usage Data; various types of Data

  • Managing contacts and sending messages

    • Trustpilot Automatic Feedback Service

      Personal Data: city; county; customer support; invoicing information; last name; purchase history; state; ZIP/Postal code

  • Managing data collection and online surveys

    • Hotjar surveys

      Personal Data: Data communicated while using the service; date of birth; email address; first name; last name; Usage Data

    • VWO - Forms & Surveys

      Personal Data: city; country; Data communicated while using the service; email address; first name; geography/region; last name; phone number; Trackers; Universally unique identifier (UUID); Usage Data

  • Marketing

    • Whatsapp

  • Platform services and hosting

    • Shopify

      Personal Data: device information; Trackers; Usage Data

  • Registration and authentication

    • Facebook Oauth

      Personal Data: Trackers; various types of Data

  • Registration and authentication provided directly by alberoshop.it

    • Direct registration

      Personal Data: email address; password; Trackers; Usage Data

  • Remarketing and behavioral targeting

    • Google Ads Remarketing and TikTok Remarketing

      Personal Data: Trackers; Usage Data

    • AdRoll

      Personal Data: device information; purchase history; Trackers; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); Usage Data; various types of Data

  • Tag Management

    • Google Tag Manager

      Personal Data: Trackers; Usage Data

  • Traffic optimization and distribution

    • Cloudflare

      Personal Data: various types of Data as specified in the privacy policy of the service

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Further information about the processing of Personal Data

• • Selling goods and services online

    The Personal Data collected are used to provide the User with services or to sell goods, including payment and possible delivery.
    The Personal Data collected to complete the payment may include the credit card, the bank account used for the transfer, or any other means of payment envisaged. The kind of Data collected by alberoshop.it depends on the payment system used.

Contact information

• • Owner and Data Controller

    Albero Group S.r.l.
    Via Domenicantonio Siniscalchi, 27 - Nocera Inferiore (SA) - 84014 - Italy
    
    Responsabile per la Protezione dei Dati (DPO)
    Rappresentato da Valentino Pavan raggiungibile all'indirizzo email: privacy@alberogroup.com

    Owner contact email: privacy@alberogroup.com