Personal Data processed for the following purposes and using the following services:

• • Advertising

    • Google Ads conversion tracking, Meta ads conversion tracking (Meta pixel), Hotjar Form Analysis & Conversion Funnels, Demandbase and LinkedIn Ads

      Personal Data: Trackers; Usage Data

    • AddThis

      Personal Data: Tracker; Universally unique identifier (UUID); Usage Data

    • LinkedIn conversion tracking (LinkedIn Insight Tag)

      Personal Data: device information; Trackers; Usage Data

  • Analytics

    • Google Analytics (Universal Analytics)

      Personal Data: Cookies; Usage Data

    • Google Analytics Advertising Reporting Features

      Personal Data: Tracker; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); various types of Data as specified in the privacy policy of the service

    • User ID extension for Google Analytics

      Personal Data: Cookies

    • Google Analytics 4

      Personal Data: number of Users; session statistics; Trackers; Usage Data

  • Contacting the User

    • Contact form

      Personal Data: company name; email address; first name; last name; phone number; profession

  • Displaying content from external platforms

    • Google Maps widget, Vimeo video and YouTube video widget

      Personal Data: Cookies; Usage Data

    • Wistia widget

      Personal Data: Trackers; Usage Data

  • Heat mapping and session recording

    • Hotjar Heat Maps & Recordings

      Personal Data: Cookies; Usage Data; various types of Data as specified in the privacy policy of the service

    • Crazy Egg

      Personal Data: Trackers; Usage Data

  • Hosting and backend infrastructure

    • Microsoft Azure

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Interaction with data collection platforms and other third parties

    • Typeform widget

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Interaction with online survey platforms

    • SurveyMonkey Widget

      Personal Data: Cookies; Usage Data

  • Remarketing and behavioral targeting

    • Remarketing with Google Analytics, Google Ads Remarketing, Facebook Remarketing and LinkedIn Website Retargeting

      Personal Data: Cookies; Usage Data

    • Facebook Custom Audience

      Personal Data: Cookies; email address

  • Tag Management

    • Google Tag Manager

      Personal Data: Usage Data

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Further information about the processing of Personal Data

• • CCPA & Nevada Notice

    Mortenson (“we,” “us,” or “our,”) respects the privacy of our users (“you” or “your”). This privacy policy (“Privacy Policy”) governs the websites we and our affiliates, subsidiaries and related entities operate.
    
    California “consumers” as defined by the California Consumer Privacy Act of 2018 (“CCPA”) and related acts should review our full policy as it relates to CCPA - Mortenson.com/about/CCPA. This policy describes our collection, use, disclosure, and “sale” (if applicable) of “personal information” of California consumers as these terms are defined under the CCPA.
    
    Please note that the personal information of job applicants, current and former employees, and individuals acting on behalf of a business-are subject to certain exemptions under the CCPA.

Contact information

• • Owner and Data Controller

    M. A. Mortenson Company

    Owner contact email: web@mortenson.com