Personal Data processed for the following purposes and using the following services:

• • Access to third-party accounts

    • Pinterest account access

      Personal Data: Email; Trackers; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); Usage Data; User ID

  • Advertising

    • Pinterest Conversion Tag

      Personal Data: device information; Trackers; Usage Data

    • Pinterest Ads

      Personal Data: device information; email address; Trackers; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); Usage Data; User ID

    • Viralize, Viafoura, Query Click, VIADS ADVERTISING, Meta ads conversion tracking (Meta pixel), Google Ads conversion tracking, X Ads conversion tracking and Demandbase conversion tracking

      Personal Data: Trackers; Usage Data

    • Outbrain conversion tracking (Outbrain pixel)

      Personal Data: device information; Trackers; Universally unique identifier (UUID); Usage Data

  • Analytics

    • MixPanel and Google Analytics

      Personal Data: Tracker; Usage Data

    • Google Analytics Advertising Reporting Features

      Personal Data: Tracker; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); various types of Data as specified in the privacy policy of the service

    • Meta Events Manager

      Personal Data: Trackers; Usage Data

    • Google Analytics 4

      Personal Data: browser information; city; device information; latitude (of city); longitude (of city); number of Users; session statistics; Trackers; Usage Data

  • Contacting the User

    • Contact form

      Personal Data: city; company name; country; county; date of birth; email address; fax number; field of activity; first name; gender

  • Content performance and features testing (A/B testing)

    • Google Optimize , Google Optimize 360 and Visual Website Optimizer

      Personal Data: Tracker; Usage Data

  • Displaying content from external platforms

    • Google Fonts

      Personal Data: Usage Data; various types of Data as specified in the privacy policy of the service

    • Wistia widget

      Personal Data: Tracker; Usage Data

    • Wistia widget (Privacy Mode)

      Personal Data: Usage Data

  • Handling payments

    • Apple Pay

      Personal Data: various types of Data as specified in the privacy policy of the service

    • PayPal

      Personal Data: billing address; email address; first name; last name

  • Handling productivity related activity

    • Google Workspace

      Personal Data: email address

  • Heat mapping and session recording

    • Microsoft Clarity

      Personal Data: clicks; country; custom events; device information; diagnostic events; interaction events; layout details; mouse movements; page events; positional information; Usage Data

  • Interaction with data collection platforms and other third parties

    • Mailchimp widget

      Personal Data: email address; first name; last name; Usage Data

    • Justuno

      Personal Data: device information; email address; last name; phone number; physical address; Tracker; Usage Data; ZIP/Postal code

    • MailerLite widget

      Personal Data: various types of Data

  • Managing contacts and sending messages

    • Klaviyo

      Personal Data: email address; first name; last name; Usage Data; various types of Data

  • Platform services and hosting

    • Shopify

      Personal Data: email address

  • Registration and authentication

    • Pinterest OAuth

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Tag Management

    • Google Tag Manager

      Personal Data: Usage Data

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Contact information

• • Owner and Data Controller

    The World Effect, LLC
    Color Cord Company
    PO Box 12496,
    Denver, Colorado, US, 80212

    Owner contact email: info@colorcord.com