Personal Data processed for the following purposes and using the following services:

• • Advertising

    • Meta ads conversion tracking (Meta pixel) and Meta Lookalike Audience

      Personal Data: Trackers; Usage Data

  • Analytics

    • Meta Events Manager

      Personal Data: Trackers; Usage Data

    • Google Analytics 4

      Personal Data: number of Users; session statistics; Trackers; Usage Data

    • Matomo (self-hosted)

      Personal Data: IP address; Trackers; Usage Data

    • Google Analytics Demographics and Interests reports

      Personal Data: Trackers; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example)

    • Google Analytics Advertising Reporting Features

      Personal Data: Trackers; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); various types of Data as specified in the privacy policy of the service

    • Google Looker Studio

      Personal Data: city; country; device information; gender; geographic position; Usage Data

    • Google Analytics Granular location and device data collection

      Personal Data: browser information; city; device information; number of Users; session statistics; Trackers; Usage Data

  • Backup saving and management

    • Backup on Google Drive

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Collection of privacy-related preferences

    • iubenda Consent Database

      Personal Data: Data communicated while using the service; IP address; Trackers

    • iubenda Privacy Controls and Cookie Solution

      Personal Data: IP address; Trackers

  • Contacting the User

    • Contact form

      Personal Data: company name; email address; first name; last name; phone number; Trackers; Usage Data; various types of Data; VAT Number; website

    • Phone contact

      Personal Data: phone number

    • Mailing list or newsletter

      Personal Data: email address

  • Displaying content from external platforms

    • Google Fonts

      Personal Data: Trackers; Usage Data

  • Heat mapping and session recording

    • Microsoft Clarity

      Personal Data: clicks; country; custom events; device information; diagnostic events; interaction events; layout details; mouse movements; page events; positional information; scroll-to-page interactions; session duration; time zone; Trackers; Usage Data

  • Hosting and backend infrastructure

    • Netsons Hosting

  • Managing contacts and sending messages

    • Brevo email

      Personal Data: email address; Trackers; Usage Data

    • Qboxmail S.r.l.

  • Managing support and contact requests

    • WhatsApp Business customer support

      Personal Data: answers to questions; city; contents of the email or message; Data communicated while using the service; first name; in-app messages ; last name; phone number; sender of the message; time the message was sent

  • Remarketing and behavioural targeting

    • Meta Custom Audience

      Personal Data: email address; Trackers

    • Facebook Remarketing

      Personal Data: Trackers; Usage Data

  • Tag management

    • Google Tag Manager

      Personal Data: Trackers; Usage Data

  • Traffic optimisation and distribution

    • Cloudflare

      Personal Data: Trackers; various types of Data as specified in the privacy policy of the service

  • User database management

    • CRM Interno

    • Brevo marketing automation

      Personal Data: email address; Trackers; Usage Data

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Contact information

• • Owner and Data Controller

    Zero Digitale S.r.l. - Via Sant'Angelo, 6 - 64020 - Castellalto (TE)

    Owner contact email: privacy@zerodigitale.it