Privacy Policy of mila.it

Mila.it collects some Personal Data from its Users.

Personal Data processed for the following purposes and using the following services:

    • Advertising

      • Google Ads conversion tracking and Meta ads conversion tracking (Meta pixel)

        Personal Data: Trackers; Usage Data

      • Google Ads Similar audiences

        Personal Data: Tracker; Usage Data

      • LinkedIn conversion tracking (LinkedIn Insight Tag)

        Personal Data: device information; Trackers; Usage Data

    • Analytics

      • Google Analytics Advertising Reporting Features

        Personal Data: Tracker; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); various types of Data as specified in the privacy policy of the service

      • Google Analytics (Universal Analytics) with anonymized IP

        Personal Data: Tracker; Usage Data

      • Google Analytics Demographics and Interests reports

        Personal Data: Tracker; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example)

      • User ID extension for Google Analytics

        Personal Data: Tracker

      • Google Analytics 4

        Personal Data: number of Users; session statistics; Trackers; Usage Data

      • Meta Events Manager

        Personal Data: browsing history; clicks; page views; Trackers; Usage Data

    • Contacting the User

      • Phone contact

        Personal Data: phone number

      • Contact form

        Personal Data: address; city; company name; country; county; date of birth; email address; fax number; field of activity; first name; gender; last name; number of employees; phone number; profession; state; Tax ID; User ID; various types of Data; VAT Number; website; ZIP/Postal code

      • Mailing list or newsletter

        Personal Data: address; city; company name; country; county; date of birth; email address; first name; gender; last name; phone number; profession; state; Tracker; Usage Data; website; ZIP/Postal code

    • Content performance and features testing (A/B testing)

      • Google Optimize

        Personal Data: Tracker; Usage Data

    • Displaying content from external platforms

      • Google Fonts, Adobe Fonts, Adobe Edge Web Fonts, Fonts.com Web Fonts and MyFonts

        Personal Data: Usage Data; various types of Data as specified in the privacy policy of the service

      • Google Maps widget, YouTube video widget, Vimeo video and Mapbox widget

        Personal Data: Tracker; Usage Data

      • Font Awesome

        Personal Data: Usage Data

    • Managing contacts and sending messages

      • SendinBlue Email

        Personal Data: email address; Tracker; Usage Data

    • Remarketing and behavioral targeting

      • Google Ads Remarketing, Google Signals, Remarketing with Google Analytics, Facebook Remarketing and LinkedIn Website Retargeting

        Personal Data: Tracker; Usage Data

    • SPAM protection

      • Google reCAPTCHA

        Personal Data: Tracker; Usage Data

    • Tag Management

      • Google Tag Manager

        Personal Data: Usage Data

    • Traffic optimization and distribution

      • Cloudflare

        Personal Data: Trackers; various types of Data as specified in the privacy policy of the service

    • User database management

      • SendinBlue Marketing Automation

        Personal Data: email address; Tracker; Usage Data

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Further information about the processing of Personal Data

    • SHOP

      Online shop for business clients


      Customers can buy our products by accessing the online shop for business clients. Orders can be sent to MILA LATTE MONTAGNA ALTO ADIGE Soc. Agr. Coop. This shopping area does not include any data collection.

    • Guided tours

      The use of the website, including those intended for tablets and/or smartphones, by the customer and/or user implies full knowledge and acceptance of the content and all information contained in this version of the information document published by Mila BERGMILCH SÜDTIROL Gen.u.landw.Ges. at the time of accessing the website. Mila BERGMILCH SÜDTIROL Gen.u.landw.Ges. points out that this information is subject to change without notice and therefore recommends that you read it regularly.
      Why this note
      Mila BERGMILCH SÜDTIROL Gen.u.landw.Ges. (hereinafter also referred to as the ‘Data Controller’) is committed to respecting and protecting your privacy and wants you to feel safe, both when you simply browse the website and when you decide to register by providing us with your personal data in order to use the services made available to users and/or customers. On this page, Mila BERGMILCH SÜDTIROL Gen.u.landw.Ges. wishes to provide some information on the processing of personal data of users who visit or consult the website accessible from the address https://www.mila.it (the ‘Website’). The information relates exclusively to the website of Mila BERGMILCH SÜDTIROL Gen.u.landw.Ges. and not to other websites that the user can access via links (see the respective data protection provisions). The reproduction or use of pages, materials and information contained in the site is not permitted without the prior written consent of the owner, regardless of the means and medium used. Copying and/or printing for exclusively personal and non-commercial use is permitted (for enquiries and clarifications, please contact Mila BERGMILCH SÜDTIROL Gen.u.landw.Ges. (at the addresses given below). Any other use of the content, services and information on this website is not authorised. With regard to the content offered and the information provided, the owner will ensure that the content of the website is reasonably current and updated, without giving any guarantee as to the adequacy, accuracy or completeness of the information provided, and expressly disclaims any liability for errors in the information provided on the website.
      Origin - Navigation data
      Mila BERGMILCH SÜDTIROL Gen.u.landw.Ges. informs that the personal data you provide in connection with the request for information and/or contact, registration on the website and use of the services via smartphone or other tool used to access the Internet, as well as the data necessary for the provision of these services, including navigation data and data used for the possible purchase of products and services offered by the owner, but also only the so-called ‘navigation data’ of the website by users, will be processed in accordance with the applicable legislation. The computer systems and software procedures used to operate this website acquire, in the course of their normal operation, certain personal data whose transmission is implicit in the use of the Internet. This is information that is not collected in order to be associated with identified data subjects, but which by its very nature is collected through processing. This is information that is not collected to be associated with identified interested parties, but which by its very nature could, through processing and association with data held by third parties, allow the identification of users who are browsing. This category of data includes the ‘IP addresses’ or domain names of the computers used by users who connect to the website, the URI (Uniform Resource Identifier) notation addresses of the requested resources, the time of the request, the method used to submit the request to the web server, the size of the file obtained in response, the numerical code indicating the status of the response given by the web server (successful, error, etc.) and other parameters relating to the user's operating system and IT environment. These data are used for the sole purpose of obtaining anonymous statistical information on the use of the website and to check the proper functioning of the controller's website. Please note that the aforementioned data could be used to ascertain responsibility in the event of computer crimes against the website of Mila BERGMILCH SÜDTIROL Gen.u.landw.Ges. or other websites connected or linked to it: Apart from this case, the data on web contacts currently does not persist for more than a few days.
      Origin - Data supplied by the user
      Mila BERGMILCH SÜDTIROL Gen.u.landw.Ges. collects, stores and processes your personal data for the purpose of providing the products and services offered on the website, or to fulfil legal obligations. The personal data collected is then used for the provision of services to the user or for the sale of products, including payment and possible delivery. The personal data collected to process the payment may be those relating to the credit card, the current account used for the transfer or other means of payment provided. In relation to certain services, products, promotions, etc., the Data Controller may also process your data for commercial purposes. In these cases, a specific, separate, optional and revocable consent will be requested at any time, using the methods and contact details indicated below. The optional, explicit and voluntary sending of e-mails to the addresses indicated in the relevant section of the website, as well as the completion of questionnaires (e.g. forms), communication via chat, push notifications via APP, social networks, etc., entails the subsequent acquisition of some of your personal data, including those collected through the use of apps and related services necessary to respond to your requests. Please also note that when using your mobile connection to access digital content and services offered directly by Mila BERGMILCH SÜDTIROL Gen.u.landw.Ges. or by our partners, it may be necessary to transfer your personal data to these third parties. Please note that you can access the Site or connect to areas where you can publish information in blogs or on noticeboards, communicate with others, e.g. via the Mila BERGMILCH SÜDTIROL Gen.u.landw.Ges. page on Facebook®, LinkedIn®, YouTube® and other social networks, rate products and offers and publish comments or content. Before interacting with these areas, please read the General Terms of Use carefully and bear in mind that the information you post may be viewed by anyone who has access to the Internet and that any information you provide in your postings may be read, collected and used by third parties.

      The measures adopted by Mila BERGMILCH SÜDTIROL Gen.u.landw.Ges. do not exempt the Customer from paying the necessary attention to the use, where required, of passwords/PINs of adequate complexity, which he/she must update periodically, especially in the event that he/she has been hacked/known by third parties, and keep them carefully and make them inaccessible to third parties, in order to avoid improper and unauthorised use.
      Data are processed for the following purposes:
      1) strictly connected to and necessary for registering with the website www.mila.it., the services and/or Apps developed or made available by the Data Controller, the use of the related information services, the handling of contact or information requests, for making purchases of products and services offered through the Mila BERGMILCH SÜDTIROL Gen.u.landw.Ges. website;

      2) for ancillary activities related to the management of the User/Customer's requests and the sending of feedback, which may include the transmission of promotional material; for the finalisation of the purchase order of the products and services offered, including aspects relating to payment by credit card, the management of shipments, the possible exercise of the right of withdrawal provided for distance purchases, the updating on the availability of products and services temporarily unavailable;

      3) related to the fulfilment of obligations under EU and national law, the protection of public order, and the detection and prosecution of criminal offences;

      4) direct marketing, i.e. sending of advertising material, direct sale, market research or commercial communication of products and/or services offered by Mila BERGMILCH SÜDTIROL Gen.u.landw.Ges. This activity may also concern products and services and may be carried out by sending advertising/information/promotional material and/or invitations to participate in initiatives, events and offers aimed at rewarding users/customers, carried out by means of ‘traditional’ methods (e.g. paper mail and/or operator calls), or by means of ‘automated’ contact systems (e.g. SMS and/or MMS, telephone calls without operator intervention, e-mail, fax, interactive applications), pursuant to Art. 130 c. 1 and 2 of Legislative Decree 196/03 as amended.
      In particular, the services active on the Controller's website from which the processing results are as follows:
      - user contact via contact form, telephone, mailing list or newsletter, leadinfo;
      - interaction with social networks and external platforms;
      - tag management;
      - remarketing and behavioral targeting;
      - advertising;
      - statistics;
      - display of content from external platforms;
      - platform and hosting services;

      The provision of data for the purposes referred to in points 1), 2) and 3), connected with a pre-contractual and/or contractual phase or functional to a user request or provided for by a specific regulatory provision, is compulsory and, failing this, it will not be possible to receive the information and access any services requested; with regard to point 4) of this Information Notice, consent to the processing of data by the user/customer is, on the other hand, free and optional and can always be revoked without any consequences on the usability of the products and services except for the impossibility for Mila BERGMILCH SÜDTIROL Gen. u.landw.Ges. to keep users/customers up to date on new initiatives or special promotions or advantages that may be available.

      Mila BERGMILCH SÜDTIROL Gen.u.landw.Ges.may send you commercial communications relating to products and/or services similar to those already provided, in accordance with Directive 2002/58/EU, using the e-mail addresses, or the paper addresses, provided by you on such occasions, to which you may object in the manner and at the contact details set out below.
      To obtain detailed information on the purposes of the processing and the Personal Data processed for each purpose, you may refer to the section ‘Details on the processing of Personal Data’.

Contact information

    • Owner and Data Controller

      Mila LATTE MONTAGNA ALTO ADIGE Soc. Agr. Coop.

      Via Innsbruck 43
      39100 - Bolzano
      BZ, Italy

      Owner contact email: info@mila.it