Personal Data processed for the following purposes and using the following services:

• • Advertising

    • Query Click

      Personal Data: Tracker; Usage Data

    • Meta ads conversion tracking (Meta pixel) and Demandbase conversion tracking

      Personal Data: Trackers; Usage Data

    • Outbrain conversion tracking (Outbrain pixel)

      Personal Data: device information; Trackers; Universally unique identifier (UUID); Usage Data

  • Analytics

    • HubSpot Analytics

      Personal Data: Cookies; Usage Data

    • Google Analytics Advertising Reporting Features

      Personal Data: Tracker; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); various types of Data as specified in the privacy policy of the service

    • Google Analytics 4

      Personal Data: browser information; city; device information; latitude (of city); longitude (of city); number of Users; session statistics; Trackers; Usage Data

    • Google Analytics (Universal Analytics) with anonymized IP and Meta Events Manager

      Personal Data: Trackers; Usage Data

    • Google Analytics Demographics and Interests reports

      Personal Data: Trackers; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example)

  • Contacting the User

    • Contact form

      Personal Data: email address; first name; last name; phone number

  • Content performance and features testing (A/B testing)

    • Google Optimize and Google Optimize 360

      Personal Data: Tracker; Usage Data

  • Displaying content from external platforms

    • Google Maps widget and TripAdvisor widget

      Personal Data: Cookies; Usage Data

    • Font Awesome and Google Fonts

      Personal Data: Tracker; Usage Data

  • Interaction with external social networks and platforms

    • Facebook Like button and social widgets, ShareThis and AddThis

      Personal Data: Cookies; Usage Data

  • Remarketing and behavioral targeting

    • Meta Custom Audience

      Personal Data: email address; Trackers

  • Tag Management

    • Google Tag Manager

      Personal Data: Tracker; Usage Data

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Contact information

• • Owner and Data Controller

    MARINA S.R.L. - Viale dei Mille,76 - 48015 CERVIA (RA) - ITALIA

    Owner contact email: info@hotelathenacervia.com