Personal Data processed for the following purposes and using the following services:

• • Advertising

    • Salesforce, Google Ads conversion tracking and Meta ads conversion tracking (Meta pixel)

      Personal Data: Trackers; Usage Data

  • Analytics

    • Google Analytics 4

      Personal Data: number of Users; session statistics; Trackers; Usage Data

    • User ID extension for Google Analytics

      Personal Data: Trackers

    • Google Analytics Advertising Reporting Features

      Personal Data: Trackers; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); various types of Data as specified in the privacy policy of the service

    • Google Analytics for Firebase (for apps)

      Personal Data: device information; number of sessions; operating systems; session duration; Trackers; Usage Data

    • Analytics collected directly and Salesforce Analytics Cloud

      Personal Data: Trackers; Usage Data

  • Displaying content from external platforms

    • YouTube video widget and Google Maps widget

      Personal Data: Trackers; Usage Data

  • Hosting and backend infrastructure

    • Amazon Web Services (AWS)

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Interaction with live chat platforms

    • Salesforce Live Agent

      Personal Data: Data communicated while using the service; Trackers; Usage Data

  • Managing support and contact requests

    • Salesforce Service Cloud

      Personal Data: Data communicated while using the service; Trackers; various types of Data as specified in the privacy policy of the service

  • Remarketing and behavioral targeting

    • Remarketing with Google Analytics

      Personal Data: Tracker; Usage Data

    • Salesforce Audience Studio

      Personal Data: Trackers; Usage Data

  • Tag management

    • Google Tag Manager

      Personal Data: Trackers; Usage Data

    • Segment

      Personal Data: Data communicated in order to use the Service; Data communicated while using the service; Trackers; Usage Data

  • User database management

    • Salesforce Marketing Cloud

      Personal Data: email address; first name; last name; Trackers; Usage Data

    • Salesforce Sales Cloud

      Personal Data: various types of Data as specified in the privacy policy of the service

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Further information about the processing of Personal Data

• • Personal Data collected through sources other than the User

    The Owner of this Application may have legitimately collected Personal Data relating to Users without their knowledge by reusing or sourcing them from third parties on the grounds mentioned in the section specifying the legal basis of processing. Where the Owner has collected Personal Data in such a manner, Users may find specific information regarding the source within the relevant sections of this document or by contacting the Owner.

Contact information

• • Owner and Data Controller

    Epta spa
    Via Mecenate, 86
    20138 Milano - Italia

    Owner contact email: privacy@eptarefrigeration.com