Personal Data processed for the following purposes and using the following services:

• • Advertising

    • Hotjar Form Analysis & Conversion Funnels, Meta ads conversion tracking (Meta pixel), VIADS ADVERTISING, Viralize and VisitIQ

      Personal Data: Trackers; Usage Data

  • Analytics

    • Google Analytics 4

      Personal Data: number of Users; session statistics; Trackers; Usage Data

  • Contacting the User

    • Contact form

      Personal Data: country; email address; first name; last name; phone number; ZIP/Postal code

    • Mailing list or newsletter

      Personal Data: city; country; county; email address; first name; last name; phone number; physical address; state; Trackers; ZIP/Postal code

  • Content performance and features testing (A/B testing)

    • Visual Website Optimizer

      Personal Data: Trackers; Usage Data

  • Displaying content from external platforms

    • Google Fonts

      Personal Data: Trackers; Usage Data

  • Handling payments

    • Google Pay

      Personal Data: billing address; email address; last name; payment info; phone number; purchase history; shipping address; Trackers; Usage Data; various types of Data as specified in the privacy policy of the service

    • PayPal

      Personal Data: Trackers; various types of Data as specified in the privacy policy of the service

  • Heat mapping and session recording

    • Hotjar Heat Maps & Recordings

      Personal Data: Trackers; Usage Data; various types of Data as specified in the privacy policy of the service

  • Managing contacts and sending messages

    • Klaviyo

      Personal Data: country; email address; first name; last name; physical address; purchase history; Trackers; Usage Data; various types of Data

  • Platform services and hosting

    • GoDaddy Web Hosting

      Personal Data: Data communicated while using the service; Usage Data

    • Shopify

      Personal Data: billing address; device information; email address; first name; last name; payment info; phone number; shipping address; Trackers; Usage Data

  • Registration and authentication provided directly by this Application

    • Direct registration

      Personal Data: email address; first name; last name; phone number

  • Traffic optimisation and distribution

    • Cloudflare

      Personal Data: various types of Data as specified in the privacy policy of the service

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Contact information

• • Owner and Data Controller

    Superlove Limited T/A Superlove Merino
    Unit 3H, Kentmere Mills
    Silver Street
    Staveley
    LA89QR
    United Kingdom

    Owner contact email: suse.fletcher@superlovemerino.com