Personal Data processed for the following purposes and using the following services:

• • Advertising

    • Google Ads conversion tracking and Meta ads conversion tracking (Meta pixel)

      Personal Data: Trackers; Usage Data

    • Google AdSense

      Personal Data: Tracker; Usage Data

  • Analytics

    • Google Analytics (Universal Analytics) with anonymized IP

      Personal Data: Cookies; Usage Data

    • Matomo and Google Analytics (Universal Analytics)

      Personal Data: Tracker; Usage Data

  • Contacting the User

    • Mailing list or newsletter

      Personal Data: country; email address; first name; last name; Usage Data

    • Contact form

      Personal Data: email address; first name; last name

  • Content performance and features testing (A/B testing)

    • Google Optimize

      Personal Data: Cookies; Usage Data

  • Displaying content from external platforms

    • YouTube video widget and Google Maps widget

      Personal Data: Cookies; Usage Data

    • Google Fonts

      Personal Data: Usage Data; various types of Data as specified in the privacy policy of the service

  • Handling payments

    • PayPal, Klarna, SOFORT, Stripe, Apple Pay and Google Pay

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Hosting and backend infrastructure

    • Amazon Web Services (AWS)

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Managing contacts and sending messages

    • Mailchimp

      Personal Data: country; email address; first name; last name; Usage Data

    • Klaviyo

      Personal Data: company name; country; email address; first name; gender; last name; physical address; Tracker; various types of Data

  • Managing data collection and online surveys

    • Klaviyo Forms

      Personal Data: city; country; date of birth; email address; first name; gender; last name; phone number; physical address; purchase history; state; Tracker; username

  • Platform services and hosting

    • Shopify

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Registration and authentication

    • Log In with PayPal

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Remarketing and behavioral targeting

    • Remarketing with Google Analytics, Google Ads Remarketing and Facebook Remarketing

      Personal Data: Cookies; Usage Data

  • SPAM protection

    • Google reCAPTCHA

      Personal Data: Cookies; Usage Data

  • Tag Management

    • Google Tag Manager

      Personal Data: Usage Data

  • Traffic optimization and distribution

    • jsDelivr

      Personal Data: Usage Data

  • User database management

    • Klaviyo CRM

      Personal Data: country; date of birth; email address; first name; gender; last name; purchase history; state; Tracker; Usage Data

Information on opting out of interest-based advertising

In addition to any opt-out feature provided by any of the services listed in this document, Users may learn more on how to generally opt out of interest-based advertising within the dedicated section of the Cookie Policy.

Further information about the processing of Personal Data

• • Selling goods and services online

    The Personal Data collected are used to provide the User with services or to sell goods, including payment and possible delivery.
    The Personal Data collected to complete the payment may include the credit card, the bank account used for the transfer, or any other means of payment envisaged. The kind of Data collected by this Website depends on the payment system used.

Contact information

• • Owner and Data Controller

    New Flag GmbH
    Leopoldstraße 154
    80804 Munich
    Germany

    Owner contact email: Privacy.Policy@new-flag.nl