Personal Data collected for the following purposes and using the following services:

• • Analytics

    • Google Analytics with anonymized IP

      Personal Data: Cookies; Usage Data

  • Contacting the User

    • Contact form

      Personal Data: email address; first name; last name; phone number

    • Mailing list or newsletter

      Personal Data: email address; first name; last name

    • Phone contact

      Personal Data: phone number

  • Displaying content from external platforms

    • Google Fonts

      Personal Data: Usage Data; various types of Data as specified in the privacy policy of the service

    • Instagram widget and YouTube video widget

      Personal Data: Cookies; Usage Data

    • YouTube video widget without cookies

      Personal Data: Usage Data

  • Interaction with external social networks and platforms

    • Facebook Like button and social widgets, Google+ +1 button and social widgets, Pinterest “Pin it” button and social widgets and Twitter Tweet button and social widgets

      Personal Data: Cookies; Usage Data

    • YouTube button and social widgets

      Personal Data: Usage Data

  • Managing contacts and sending messages

    • Mandrill

      Personal Data: email address; first name; last name

  • SPAM protection

    • Akismet

      Personal Data: various types of Data as specified in the privacy policy of the service

  • Tag Management

    • Google Tag Manager

      Personal Data: Usage Data

  • Traffic optimization and distribution

    • Cloudflare

      Personal Data: Cookies; various types of Data as specified in the privacy policy of the service

Contact information

• • Owner and Data Controller

    Optica Helsingborg Aktiebolag, Kullagatan 12
    Box 1076
    251 10 Helsingborg

    Owner contact email: info.hbg@optica.se